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GreatSmokyNPS engagement report

@GreatSmokyNPS - 130K followers on X

Measured over 8 original posts from a 30-day window, last computed on October 1, 2026.

Engagement

Middle of its size range
Per follower
0.028%
of 130K followers
Per impression
0.736%
4.9K views on a typical post
Reach
3.75%
of its followers see a post
Typical post
36
interactions (median)
Saved
0.01%
0 bookmarks on a typical post
Posting rate
0.27/day
active 20% of days
Peak time
13:00 UTC
Tuesday

A typical post picks up 36 interactions against 130K followers, an engagement rate of 0.028%. Measured over 8 original posts, its engagement rate beats 33% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 4.9K times each, and 0.736% of those impressions turn into an interaction. That is about 3.75% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.27 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 13:00 UTC, and Tuesday is the busiest day of the week. Of the 8 posts sampled, 13% carry an image or video and 13% link out. The account's strongest tracked post pulled 380 interactions, about 11x its own typical post.

Measured over 8 original posts from a 30-day window, last computed on October 1, 2026.

Compared with accounts its own size

GreatSmokyNPS's engagement rate beats 33% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 34% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.028%, GreatSmokyNPS sits above the 25th percentile of the 205,374 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 205,374 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,897 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 13:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 13:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 13:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video13% of posts+111%+108% to +115%34K
Outbound link13% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 13% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 13% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 260 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 1, 202611x their median

    After a multi-day search, Marcin Bachleda-Blaszczak was confirmed safe this afternoon in North Carolina outside of Great Smoky Mountains National Park. The National Park Service is grateful to everyone who assisted in the search by submitting tips and spreading the word, as well as to the many park rangers, volunteers and partner agencies who assisted with the search. The incident is still under investigation, and no further details are available at this time.

    340326217K viewsView on X
  • Jan 7, 20254.8x their median

    Visit the park website for current conditions on all roads: https://t.co/WRrVRhxd5q

    92870297K viewsView on X
  • Aug 30, 20264.7x their median

    The National Park continues searching for Marcin Bachleda-Blaszczak. Bachleda-Blaszczak is described as 5 feet, 6 inches tall and approximately 170 pounds, with brown hair and blue eyes. He is from Illinois. His last known whereabouts were the Sugarlands Visitor Center on August 22. If you have seen him or have any information, please contact [email protected].

    109526110K viewsView on X
  • Aug 31, 20263.4x their median

    Great Smoky Mountains National Park continues to search for Marcin Bachleda-Blaszczak. Marcin is 5 feet, 6 inches tall and approximately 170 pounds, with brown hair and blue eyes. He is from Illinois. His last known location was the Sugarlands Visitor Center parking area on August 22. Anyone with information about Bachleda-Blaszczak, or who may have seen him in or outside the park, is asked to contact [email protected].

    8535016.1K viewsView on X
  • Sep 1, 20262.8x their median

    Missing Person Alert – Please Share Widely Search efforts for Marcin Bachleda‑Blaszczak continue in and outside Great Smoky Mountains National Park. Marcin is 5'6", 170 lbs, brown hair, blue eyes, and is from Illinois. His last known location is Sugarlands Visitor Center on Saturday, August 22. If you’ve seen Marcin anywhere, or have any information, please contact: [email protected] Read more: https://t.co/XrLIHM2DI8

    6335016.0K viewsView on X
  • Aug 28, 20262.5x their median

    Missing person — have you seen this person? Name: Marcin Bachleda-Blaszczak Description: brown hair, blue eyes, 5’6”, 170 lbs Bachleda-Blaszczak was reported missing to Great Smoky Mountains National Park’s dispatch center the evening of August 24. Following the initial report, his vehicle was located in the Sugarlands Visitor Center parking lot. Based on the initial investigation, the last known whereabouts of Bachleda-Blaszczak was the Sugarlands Visitor Center parking lot on August 22. Rangers have completed a perimeter search around the Sugarlands area and continue expanding the search area. If you have any information or believe you have seen Bachleda-Blaszczak, please contact: Great Smoky Mountains National Park dispatch 📧 [email protected] Please share this post to help us reach more people. NPS Poster

    5434218.4K viewsView on X
  • Mar 15, 20262.5x their median

    US 441/Newfound Gap Rd between Gatlinburg, TN and Cherokee, NC will close at 6pm due to incoming inclement weather and a high wind advisory.

    66177011K viewsView on X
  • Feb 22, 20262.1x their median

    US 441/Newfound Gap Road, from Gatlinburg, TN to Cherokee, NC will close at 6pm today due to incoming winter weather.

    6312205.7K viewsView on X
  • Apr 17, 20261.8x their median

    Roaring Fork Motor Nature Trail is open for the season.

    605104.6K viewsView on X
  • Jul 29, 20261.8x their median

    US 441/Newfound Gap Road between Gatlinburg, TN and Cherokee, NC is temporarily closed due to a downed tree.

    52121014K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 36 interactions against 130K followers, an engagement rate of 0.028%. Measured over 8 original posts, its engagement rate beats 33% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 4.9K times each, and 0.736% of those impressions turn into an interaction. That is about 3.75% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.27 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 13:00 UTC, and Tuesday is the busiest day of the week. Of the 8 posts sampled, 13% carry an image or video and 13% link out. The account's strongest tracked post pulled 380 interactions, about 11x its own typical post.

What is GreatSmokyNPS's engagement rate on X?
GreatSmokyNPS (@GreatSmokyNPS) has an engagement rate of 0.028%, based on the median interactions across 8 original posts from the last 30 days against 130,337 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.028%, GreatSmokyNPS sits above the 25th percentile of the 205,374 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @GreatSmokyNPS have real engagement?
Its engagement rate beats 33% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @GreatSmokyNPS post?
Most posts go out around 13:00 UTC, and Tuesday is its busiest day, at roughly 0.27 posts per day across the measured window.

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