Louisville Athletics engagement report
@GoCards - 496K followers on X
Measured over 43 original posts from a 30-day window, last computed on October 20, 2026.
Engagement
A typical post picks up 67 interactions against 496K followers, an engagement rate of 0.013%. Measured over 43 original posts, its engagement rate beats 38% of 21,185 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 7.0K times each, and 0.951% of those impressions turn into an interaction. That is about 1.42% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.1 posts a day over the last 30 days, with activity on roughly 67% of days. Most posts go out around 13:00 UTC, and Saturday is the busiest day of the week. Of the 43 posts sampled, 98% carry an image or video and 16% link out. The account's strongest tracked post pulled 1.3K interactions, about 19x its own typical post. Recurring topics include #gocards, #adiclub, #shotwithcanon.
Measured over 43 original posts from a 30-day window, last computed on October 20, 2026. Recurring tags: #gocards, #adiclub, #shotwithcanon.
Compared with accounts its own size
Louisville Athletics's engagement rate beats 38% of the tracked X accounts closest to it in follower count (21,185 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 46% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.013%, Louisville Athletics sits above the 10th percentile of the 212,656 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.025%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.025% |
| 50th percentile | 0.146% |
| 75th percentile | 0.697% |
| 90th percentile | 2.61% |
| 99th percentile | 82.9% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 13:00 UTC, and Saturday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 98% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 16% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | -3% | -3% to -2% | 54K |
- 98% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 16% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 138 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 4, 202619x their median
Cue the lights! The stadium lighting project is complete. A big thank you to Isac & Carrie Roths for making this possible. #GoCards https://t.co/gSkU0t70ZU
- Sep 4, 202618x their median
Night games are going to hit different 🔥 #GoCards https://t.co/WKBQ4ufiSb
- Aug 17, 202612x their median
Checking in at #24 #GoCards https://t.co/v9cUT8psXq
- Oct 19, 202612x their median
First look at our new threads 🔥 Stay tuned. Coming to retail soon. #GoCards x @adidasHoops https://t.co/gJOcbKtOKM
- Oct 10, 202610x their median
Cue Joker and the Thief 🎶 #GoCards https://t.co/jPbrppBlSx
- Sep 11, 20269.7x their median
Look who's back in the gym 👀 #GoCards x @MiamiHEAT https://t.co/U38BpJkO6H
- Oct 10, 20269.7x their median
Good night in The Ville! #GoCards https://t.co/1R5adsgiPs
- Sep 12, 20269.1x their median
Fifth ranked win of the season in the books. 😤 #GoCards https://t.co/K5I2mvNtuf
- Aug 12, 20268.8x their median
🗣️ WE ARE SO BACK The 2026-27 season begins today! #GoCards https://t.co/9HYRvsrTU3
- Oct 11, 20268.6x their median
Great day to be a Louisville Cardinal. #GoCards https://t.co/aGRVBwXWNU
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 67 interactions against 496K followers, an engagement rate of 0.013%. Measured over 43 original posts, its engagement rate beats 38% of 21,185 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 7.0K times each, and 0.951% of those impressions turn into an interaction. That is about 1.42% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.1 posts a day over the last 30 days, with activity on roughly 67% of days. Most posts go out around 13:00 UTC, and Saturday is the busiest day of the week. Of the 43 posts sampled, 98% carry an image or video and 16% link out. The account's strongest tracked post pulled 1.3K interactions, about 19x its own typical post. Recurring topics include #gocards, #adiclub, #shotwithcanon.
- What is Louisville Athletics's engagement rate on X?
- Louisville Athletics (@GoCards) has an engagement rate of 0.013%, based on the median interactions across 43 original posts from the last 30 days against 496,400 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.013%, Louisville Athletics sits above the 10th percentile of the 212,656 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @GoCards have real engagement?
- Its engagement rate beats 38% of the tracked X accounts closest to it in follower count (21,185 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @GoCards post?
- Most posts go out around 13:00 UTC, and Saturday is its busiest day, at roughly 2.07 posts per day across the measured window.