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Getty Images engagement report

@GettyImages - 923K followers on X

Measured over 40 original posts from a 30-day window, last computed on August 28, 2026.

Engagement

Bottom quarter for its size
Per follower
0.001%
of 923K followers
Per impression
0.305%
3.3K views on a typical post
Reach
0.36%
of its followers see a post
Typical post
10
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
3.5/day
active 63% of days
Peak time
21:00 UTC
Wednesday

A typical post picks up 10 interactions against 923K followers, an engagement rate of 0.001%. Measured over 40 original posts, its engagement rate beats 13% of 3,774 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 3.3K times each, and 0.305% of those impressions turn into an interaction. That is about 0.356% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.5 posts a day over the last 30 days, with activity on roughly 63% of days. Most posts go out around 21:00 UTC, and Wednesday is the busiest day of the week. Of the 40 posts sampled, 95% carry an image or video and 98% link out. The account's strongest tracked post pulled 362 interactions, about 36x its own typical post. Recurring topics include #gettyvideo, #gettysportvideo, #gettynewsvideo.

Measured over 40 original posts from a 30-day window, last computed on August 28, 2026. Recurring tags: #gettyvideo, #gettysportvideo, #gettynewsvideo.

Compared with accounts its own size

Getty Images's engagement rate beats 13% of the tracked X accounts closest to it in follower count (3,774 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 23% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.001%, Getty Images sits below the 10th percentile of the 36,654 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.08%
p750.433%
p902.10%
p99160.5%
Engagement rate as a share of followers, across the 36,654 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,977 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.433%
90th percentile2.10%
99th percentile160.5%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 21:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 21:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 21:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%61K
09:00 UTC-3%70K
10:00 UTC-2%72K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%94K
14:00 UTC-4%97K
15:00 UTC-2%101K
16:00 UTC-3%98K
17:00 UTC-2%91K
18:00 UTC-1%85K
19:00 UTC-1%80K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-1%57K
23:00 UTC-2%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%231K
Monday0%288K
Tuesday-2%278K
Wednesday-1%251K
Thursday-1%245K
Friday-3%253K
Saturday+3%227K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 19, 202636x their median

    HBCU archives are uncovering rarely seen pieces of Black history — from Muhammad Ali at FAMU to a young Langston Hughes at Lincoln University. Now, Getty Images is helping preserve them for generations. Read more #OnTheGrio https://t.co/XNhzEN2Tml

    242115418.6K viewsView on X
  • Aug 10, 20267.0x their median

    Anne Hathaway and Ewan McGregor attend the World Premiere of Warner Bros.' "The End Of Oak Street" at Warner Bros. Studios in Burbank, California. #GettyVideo #AnneHathaway #EwanMcGregor #TheEndOfOakStreet 🎥 Corey Parsons 👉 https://t.co/oJF2pdLOva https://t.co/Sk7PytguRf

    5711115.9K viewsView on X
  • Aug 10, 20264.6x their median

    Hannah Minghella, Pamela Abdy, Michael De Luca, Maisy Stella, Anne Hathaway, David Robert Mitchell, Ewan McGregor, Christian Convery, Matt Jackson, J. J. Abrams, Jon Cohen, and Tommy Harper attend the World Premiere of Warner Bros.' "The End Of Oak Street" at Warner Bros. Studios in Burbank, California. #GettyVideo #TheEndOfOakStreet 🎥 Corey Parsons 👉 https://t.co/jFB9Er2kSN

    3312103.3K viewsView on X
  • Aug 11, 20264.1x their median

    Kevin Jonas, Nick Jonas, Demi Lovato and Joe Jonas attend the Los Angeles premiere of Disney's "Camp Rock 3" at Walt Disney Studios in Burbank, California. More 📸 #CampRock3 👉 https://t.co/7ASDhCk2sP https://t.co/iAJKj5CRnw

    2812012.1K viewsView on X
  • Aug 24, 20263.8x their median

    250 years of American history. Millions of acres of stories waiting to be told. From Yellowstone to Acadia, America’s national parks are a distinct part of the nation’s visual identity as places where history, recreation, conservation and the enduring idea of the American frontier come together. Beyond that, they represent innovation, resilience, nostalgia and exploration, themes that continue to resonate with audiences today. Getty Images’ vast creative library of high-quality images and videos incorporates these iconic landscapes and landmarks, along with the people, places and experiences shaping travel, connection and everyday living—all driven by real-world insights and expertise from our Creative team and thousands of content creators. From family road trips and outdoor recreation to conservation work, cross-country travel and quiet moments of connection with the natural world, these narratives help brands and creators drive meaningfully storytelling and bring history to life for a new generation. Discover more with Picture This Nation: America’s 250th, a curated storytelling resource hub by Getty Images’ content experts: https://t.co/vzcrZ6jT6R Stay tuned for more content and inspiration throughout 2026 | #GettyImages #PictureThisNation #Creative #VisualGPS

    2314015.8K viewsView on X
  • Aug 12, 20263.7x their median

    Today we're launching the Getty Images MCP Server. Developers, AI teams, and platform builders can now connect AI assistants, agents, and applications directly to Getty Images’ creative and editorial libraries through a standardized MCP integration. This gives AI-powered products access to licensed creative, editorial, news, sport, entertainment, and archival content, helping organizations build richer experiences with trusted visuals and metadata. Learn more ➡️ https://t.co/iHUyzWlwG6

    1220327.9K viewsView on X
  • Aug 2, 20263.7x their median

    Mckenna Grace attends the global premiere of Paramount Pictures' "PAW Patrol: The Dino Movie" at Paramount Theater in Los Angeles, California. #GettyVideo #MckennaGrace #PAWPatrolMovie 🎥 Monica Schipper 👉 https://t.co/BBdS7NowTO https://t.co/IpIDPA8L2G

    325003.0K viewsView on X
  • Aug 7, 20262.5x their median

    Creativity powered by community 🤝 In June, our European Getty Images and @iStock creator community and visual content experts got together for Create by Getty Images Barcelona for an immersive shoot experience. 11 local creators and 20 models spent two days in locations across the city – including traditional Spanish homes, a business complex, iconic landmarks and along the harbour – capturing stunning visuals that reflect what business, travel and multi-generational family life looks like in Spain today. The result? A new collection of images and videos meeting customer needs. Careful planning, data-backed insight and close collaboration are crucial in turning a shoot into content that’s authentic, commercially relevant and campaign ready. 🎥 Watch the behind-the-scenes video, and learn more about Create by Getty Images: https://t.co/hriyZ97T6p #GettyImages #iStock #Creative #CreatebyGettyImages #CreateBarcelona2026 | @GettyCreativity

    1113108.5K viewsView on X
  • Aug 6, 20262.1x their median

    Bella Ramsey and Neil Patrick Harris attend the "Sunny Dancer" London Premiere at The Genesis Cinema. #GettyVideo #BellaRamsey @ActuallyNPH 🎥Mark Case 👉https://t.co/OHfeiVAjcx https://t.co/EvRbnlZz5N

    173012.9K viewsView on X
  • Aug 3, 20262.0x their median

    Getty Images and @MLB continue to partner in supporting the growth and development of new and emerging talent. In teaming up with MLB, we proudly supported the fourth annual HBCU Swingman Classic in Philadelphia, Pennsylvania. With over 50 athletes from Historically Black Colleges and Universities (HBCUs) participating in the game — two participants from Getty Images’ HBCU Photography Mentorship Program and one from MLB’s Summer Photography Internship Program were on-site to capture iconic moments from the event. Stefon Young-Rolle of @BamaState1867, Chad Chevalier of @MorganStateU and Amya Henley of @SpelmanCollege share their experience alongside Getty Images and MLB staff. ⁠ Learn more about Getty Images’ HBCU Photography Mentorship & Grants Program here ➡️ https://t.co/yBaGhvqESQ 📷: Stefon Young-Rolle, Chad Chevalier, Amya Henley 💻: Susan Stahman 🎬: Cassandra Illidge Photographer Mentors: Daniel Shirey, Mary De Cicco, Al Bello, Chris Graythen, Emilee Chinn, Katharine Lotze See less

    8102010K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#gettyvideo#gettysportvideo#gettynewsvideo#camprock3#drought

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 10 interactions against 923K followers, an engagement rate of 0.001%. Measured over 40 original posts, its engagement rate beats 13% of 3,774 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 3.3K times each, and 0.305% of those impressions turn into an interaction. That is about 0.356% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.5 posts a day over the last 30 days, with activity on roughly 63% of days. Most posts go out around 21:00 UTC, and Wednesday is the busiest day of the week. Of the 40 posts sampled, 95% carry an image or video and 98% link out. The account's strongest tracked post pulled 362 interactions, about 36x its own typical post. Recurring topics include #gettyvideo, #gettysportvideo, #gettynewsvideo.

What is Getty Images's engagement rate on X?
Getty Images (@GettyImages) has an engagement rate of 0.001%, based on the median interactions across 40 original posts from the last 30 days against 923,170 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.001%, Getty Images sits below the 10th percentile of the 36,654 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @GettyImages have real engagement?
Its engagement rate beats 13% of the tracked X accounts closest to it in follower count (3,774 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @GettyImages post?
Most posts go out around 21:00 UTC, and Wednesday is its busiest day, at roughly 3.5 posts per day across the measured window.

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