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Ross Gerber engagement report

@GerberKawasaki - 432K followers on X

Measured over 81 original posts from a 30-day window, last computed on September 25, 2026.

Engagement

Middle of its size range
Per follower
0.027%
of 432K followers
Per impression
0.756%
15K views on a typical post
Reach
3.60%
of its followers see a post
Typical post
117
interactions (median)
Saved
0.026%
4 bookmarks on a typical post
Posting rate
5.17/day
active 83% of days
Peak time
15:00 UTC
Wednesday

A typical post picks up 117 interactions against 432K followers, an engagement rate of 0.027%. Measured over 81 original posts, its engagement rate beats 49% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 15K times each, and 0.756% of those impressions turn into an interaction. That is about 3.58% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 5.2 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 15:00 UTC, and Wednesday is the busiest day of the week. Of the 81 posts sampled, 20% carry an image or video and 22% link out. The account's strongest tracked post pulled 26K interactions, about 219x its own typical post. Recurring topics include #appleevent, #bitcoin, #blues.

Measured over 81 original posts from a 30-day window, last computed on September 25, 2026. Recurring tags: #appleevent, #bitcoin, #blues.

Compared with accounts its own size

Ross Gerber's engagement rate beats 49% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 40% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.027%, Ross Gerber sits above the 25th percentile of the 204,956 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,956 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,894 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 15:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 15:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 15:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video20% of posts+111%+108% to +115%34K
Outbound link22% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 20% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 22% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 230 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 7, 2026219x their median

    Once in a while, you have to listen to “Take Five” by Brubeck just to appreciate how damn good it is. https://t.co/5MR0F994hz

    21K4.4K408315493K viewsView on X
  • Sep 8, 2026152x their median

    The iPhone 18 Ultra #AppleEvent� https://t.co/mlKk9Jehnj

    15K1.1K5611.3K8.2M viewsView on X
  • Sep 7, 202649x their median

    JUST IN: Elon Musk reveals Cybercab will operate as “some combination of Airbnb and Uber,” allowing Tesla owners to add or remove their cars from the fleet whenever they want.

    5.3K28110836217K viewsView on X
  • Sep 6, 202634x their median

    Much of Southern California has seen widespread, soaking rain today from moisture originating from Hurricane Marie. Downtown LA has received more than 0.50 inches of rain, and counting. On average, LA sees a September day this rainy only once every 10 years. https://t.co/PweggIC8Bd

    3.5K36111046267K viewsView on X
  • Sep 4, 202622x their median

    David Gilmour Plays “Wish You Were Here” Like a Man Who Has Lived Long Enough to Understand It There is a point in David Gilmour’s unplugged performance of “Wish You Were Here” when the song stops feeling like a piece of rock history and starts feeling strangely personal. The melody is familiar enough to belong to everyone now, but Gilmour plays it with none of the distance that usually comes with a classic being performed decades after its release. There is no attempt to recreate the scale of Pink Floyd or to turn the song into a grand retrospective. He simply sits with the guitar and lets the music occupy the room. That simplicity changes the way the song lands. When “Wish You Were Here” was released in 1975, its sense of absence was closely connected to Syd Barrett and to the growing distance between the person he had been and the band that had moved on without him. The song was written in a very specific moment, but its emotional reach turned out to be much wider. Almost anyone can hear something of their own life in the idea of looking at someone or something that is no longer within reach. The original recording even builds that feeling of distance into its opening. Gilmour’s guitar appears to come through the sound of a radio before the fuller acoustic guitar enters, creating the impression that the music is arriving from somewhere else. In the unplugged performance, that barrier is largely removed. The guitar is no longer coming through a radio or surrounded by the elaborate atmosphere of a Pink Floyd production. It is right there, close and unprotected, which makes the words feel less like part of a famous recording and more like something being remembered in real time. Gilmour’s restraint is important here. He does not need to prove that he can still play the song. The phrasing does the work. Notes are allowed to hang in the air, while the small pauses between them give the melody room to breathe. His voice carries the effects of time rather than trying to hide them, and that may be the most affecting part of the performance. The song has aged because the person singing it has aged, and the years between the original recording and this performance are suddenly part of what we hear. That gives “Wish You Were Here” another meaning. The song is still about absence, but absence changes as we grow older. It can mean a friend who disappeared from your life, a place that no longer exists, a relationship that could not survive, or simply a version of yourself that you can remember but never return to. Gilmour does not have to explain any of that. His age, his voice and the stripped-down arrangement allow the listener to bring those memories into the song. Perhaps that is why this performance feels more moving than a faithful recreation of the original ever could. Gilmour is not trying to take the listener back to 1975. He is showing what happens when a song survives for decades and gathers new meaning along the way. The melody remains almost exactly where we left it, but the person hearing it is no longer the same. And that may be the quiet power of “Wish You Were Here”: the song has stayed still long enough for all of us to change around it.

    2.1K4253533104K viewsView on X
  • Sep 15, 202611x their median

    Elon Musk: AI Seizing Military Systems to Launch a Nuclear Weapon ‘Would Be Bad’

    98461120119108K viewsView on X
  • Sep 8, 202611x their median

    LOWELL IMPACTS 🌀: FOX Weather Storm Specialist Mike Seidel was about to go live on air when a powerful wave swept through, nearly knocking him and the camera operator to the ground. Mike will be live from Kaua'i, Hawaii throughout the day covering the impacts of powerful Hurricane Lowell. Stick with FOX Weather for all the latest.

    9542016226138K viewsView on X
  • Sep 4, 202610x their median

    I will happily debate stock tokens with @vladtenev anytime anywhere. I’m sure he is scared to debate me on this issue. COME ON VLAD. You are a menace to investors. STEP UP - let’s have a public debate.

    8701611471873K viewsView on X
  • Aug 29, 202610x their median

    The first ad on Santa Monica’s new LED board is for a homelessness nonprofit. You can’t make this up. https://t.co/P8yDoTWwKS

    9401309019299K viewsView on X
  • Sep 16, 20269.6x their median

    Polymarket will pay LeBron James $15 million per year for his endorsement deal—more than three times as much as he'll make from the 76ers this season, sources told FOS. https://t.co/8jod5LfWHw https://t.co/qhYfYlq9Vj

    83867681531.7M viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#appleevent#bitcoin#blues#foreverinourhearts#jimihendrix

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 117 interactions against 432K followers, an engagement rate of 0.027%. Measured over 81 original posts, its engagement rate beats 49% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 15K times each, and 0.756% of those impressions turn into an interaction. That is about 3.58% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 5.2 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 15:00 UTC, and Wednesday is the busiest day of the week. Of the 81 posts sampled, 20% carry an image or video and 22% link out. The account's strongest tracked post pulled 26K interactions, about 219x its own typical post. Recurring topics include #appleevent, #bitcoin, #blues.

What is Ross Gerber's engagement rate on X?
Ross Gerber (@GerberKawasaki) has an engagement rate of 0.027%, based on the median interactions across 81 original posts from the last 30 days against 432,479 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.027%, Ross Gerber sits above the 25th percentile of the 204,956 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @GerberKawasaki have real engagement?
Its engagement rate beats 49% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @GerberKawasaki post?
Most posts go out around 15:00 UTC, and Wednesday is its busiest day, at roughly 5.17 posts per day across the measured window.

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