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Fundación Real Madrid engagement report

@Fun_Realmadrid - 338K followers on X

Measured over 24 original posts from a 30-day window, last computed on October 9, 2026.

Engagement

Middle of its size range
Per follower
0.018%
of 338K followers
Per impression
2.65%
2.3K views on a typical post
Reach
0.69%
of its followers see a post
Typical post
62
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
0.97/day
active 60% of days
Peak time
08:00 UTC
Thursday

A typical post picks up 62 interactions against 338K followers, an engagement rate of 0.018%. Measured over 24 original posts, its engagement rate beats 43% of 19,932 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 2.3K times each, and 2.65% of those impressions turn into an interaction. That is about 0.686% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.97 post a day over the last 30 days, with activity on roughly 60% of days. Most posts go out around 08:00 UTC, and Thursday is the busiest day of the week. Of the 24 posts sampled, 46% carry an image or video and 58% link out. The account's strongest tracked post pulled 9.1K interactions, about 146x its own typical post.

Measured over 24 original posts from a 30-day window, last computed on October 9, 2026.

Compared with accounts its own size

Fundación Real Madrid's engagement rate beats 43% of the tracked X accounts closest to it in follower count (19,932 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 75% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.018%, Fundación Real Madrid sits above the 10th percentile of the 200,758 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.141%
p750.67%
p902.53%
p9982.4%
Engagement rate as a share of followers, across the 200,758 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,898 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.141%
75th percentile0.67%
90th percentile2.53%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 08:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 08:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 08:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video46% of posts+111%+108% to +115%34K
Outbound link58% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 46% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 58% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 163 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 14, 2026146x their median

    ⚽️ Fundación Real Madrid Genuine 📸 Temporada 26/27 https://t.co/JnCvT1V58X

    8.5K1801812452.0M viewsView on X
  • Jul 9, 202624x their median

    🗓️ Hoy se cumplen 25 años de la presentación de Zinedine Zidane como jugador del @realmadrid. https://t.co/jgFXgBuSjD

    1.2K1153712K viewsView on X
  • Sep 10, 202620x their median

    🎂 ¡La Fundación Real Madrid cumple 29 años! 🤍 29 años siendo el alma del @realmadrid https://t.co/NIS2plv74n

    1.1K11012363K viewsView on X
  • Jul 22, 202615x their median

    🗓️ ¡Hoy cumple 63 años Emilio Butragueño, leyenda madridista y director de Relaciones Institucionales del @realmadrid! 🏆 Butragueño disputó 463 partidos oficiales, marcando 171 goles y conquistando dos Copas de la UEFA, seis Ligas, dos Copas del Rey, una Copa de la Liga, cuatro Supercopas de España y una Copa Iberoamericana. 🎉 ¡Felicidades, Emilio!

    80312814984K viewsView on X
  • Jul 30, 20269.1x their median

    🥰 Un día que los participantes de nuestros campus nunca olvidarán. https://t.co/QSORArjMtA

    514453114K viewsView on X
  • Sep 23, 20266.6x their median

    🗓️ Tal día como hoy, en 1953, debutaba Alfredo Di Stéfano con el @realmadrid en un amistoso ante el Nancy francés. 🏆 Di Stéfano conquistaría 5 Copas de Europa, una Copa Intercontinental, 2 Copas Latinas, 8 Ligas, una Copa de España, una Pequeña Copa del Mundo y una Supercopa de España.

    33167276.6K viewsView on X
  • Aug 12, 20264.1x their median

    🗓️ Hoy recordamos las participaciones del @realmadrid en el Teresa Herrera. 🏆 Nuestro club ha ganado el Trofeo en nueve ocasiones: 1949, 1953, 1966, 1976, 1978, 1979, 1980, 1994 y 2013. https://t.co/FwdbYq8xag

    22133218.7K viewsView on X
  • Sep 15, 20264.1x their median

    🤍🤍 https://t.co/s8rumAnUUi

    23817015.4K viewsView on X
  • Aug 20, 20263.9x their median

    🫂 Las jugadoras del @realmadridfem visitan a los participantes de nuestros campus. https://t.co/vNUMAIlcCi

    208330210.0K viewsView on X
  • Oct 6, 20263.3x their median

    🏟️ La Fundación Real Madrid y @Fundacion_ONCE impulsan la atención a personas con discapacidad en el Santiago Bernabéu. https://t.co/Uh0OwOW7Ge

    16232278.1K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 62 interactions against 338K followers, an engagement rate of 0.018%. Measured over 24 original posts, its engagement rate beats 43% of 19,932 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 2.3K times each, and 2.65% of those impressions turn into an interaction. That is about 0.686% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.97 post a day over the last 30 days, with activity on roughly 60% of days. Most posts go out around 08:00 UTC, and Thursday is the busiest day of the week. Of the 24 posts sampled, 46% carry an image or video and 58% link out. The account's strongest tracked post pulled 9.1K interactions, about 146x its own typical post.

What is Fundación Real Madrid's engagement rate on X?
Fundación Real Madrid (@Fun_Realmadrid) has an engagement rate of 0.018%, based on the median interactions across 24 original posts from the last 30 days against 337,834 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.018%, Fundación Real Madrid sits above the 10th percentile of the 200,758 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @Fun_Realmadrid have real engagement?
Its engagement rate beats 43% of the tracked X accounts closest to it in follower count (19,932 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @Fun_Realmadrid post?
Most posts go out around 08:00 UTC, and Thursday is its busiest day, at roughly 0.97 posts per day across the measured window.

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