Franklin Graham engagement report
@Franklin_Graham - 2.9M followers on X
Measured over 86 original posts from a 30-day window, last computed on October 25, 2026.
Engagement
A typical post picks up 2.7K interactions against 2.9M followers, an engagement rate of 0.095%. Measured over 86 original posts, its engagement rate beats 70% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 40K times each, and 6.84% of those impressions turn into an interaction. That is about 1.39% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.8 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 14:00 UTC, and Friday is the busiest day of the week. Of the 86 posts sampled, 67% carry an image or video and 26% link out. The account's strongest tracked post pulled 45K interactions, about 16x its own typical post. Recurring topics include #alaska, #godlovesyoutour, #thursdaythoughts.
Measured over 86 original posts from a 30-day window, last computed on October 25, 2026. Recurring tags: #alaska, #godlovesyoutour, #thursdaythoughts.
Compared with accounts its own size
Franklin Graham's engagement rate beats 70% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 95% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.095%, Franklin Graham sits above the 25th percentile of the 204,694 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.677% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 14:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 67% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 26% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 67% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 26% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 330 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 2, 202616x their median
I’ve heard the saying that “God gives his toughest battles to his toughest soldiers.” But when I see the disciples that Jesus chose and suffered for His name sake, I don’t see Him choosing the “toughest soldiers”, as I learn about men and women in the past and even today who have laid down their lives for Jesus, once again I don’t see God choosing His “toughest soldiers.” But I see a strong and mighty God choosing weak men and woman, and empowering them by His Holy Spirit to face some of the toughest battles and be used for His glory. I once thought I was a “tough soldier” until I met Jesus, I then realized that I’m so weak without Him, and apart from Jesus I can’t do anything. I need Jesus daily. The only way that I can truly become who God wants me to be and truly do what God wants me to do, is not by my power not by my might, but only by The Spirit of The Living God. Thank you Jesus.
- Aug 12, 202612x their median
This sends a chill up my spine. Smiles and applause while the Democratic Massachusetts governor signs a bill to allow abortions up to birth in her state. This is murder. It’s evil. She calls abortion healthcare for women. The Bible says, “Woe to those who call evil good and good evil” (Isaiah 5:20). This governor and those cheering will one day stand before a Holy God—I don’t think they will be cheering then. https://t.co/7yEC5deoi5
- Oct 23, 20268.6x their median
If you’re still confused about who to vote for in the midterms, here’s something to think about. The Democrat Party largely supports puberty blockers, gender transitioning, and what they call “gender-affirming care.” The Republican Party supports the fact of two genders—biological male and biological female—as God created us. Period. You need to decide who you want running this country. You choose. Pray for our nation, and, by all means, VOTE.
- Oct 10, 20268.5x their median
Take a minute to listen to this classic by Paul Harvey… https://t.co/Atz52rrS85
- Aug 25, 20268.4x their median
I was saddened to hear that Dolly Parton died today. She was one of those rare Americans who everyone just seemed to like. She had 11 brothers and sisters, and they grew up in a one-bedroom log cabin in the mountains of Tennessee. She often talked about going to a small church where her grandfather preached, and she started singing hymns and playing guitar there at a very young age. I'm sure her family would appreciate your prayers.
- Aug 8, 20268.1x their median
Two years ago, Christian nurse Vanessa Sivadge @V_Sivadge was fired from her job at Texas Children’s Hospital for exposing their illegal and immoral practice of using federal funds to cover sex-change prescriptions and surgeries for minors. This week, Vanessa won a settlement that requires the hospital to open a “detranistioner clinic” providing free treatment for patients up to age 21 who need healing from physical or mental damage as a result of gender transition procedures they received. The hospital will also pay $10 million to resolve Medicaid fraud claims, fire five physicians who performed the surgeries in violation of Texas law, and enact other reforms. Vanessa posted about herself, “If I could go back in time and speak to the terrified, insecure girl who walked out of Texas Children’s Hospital with a box of her belongings, I would say this: Your whistleblower case will one day result in America’s First Detransitioner Clinic … To God be the Glory.” https://t.co/vwHxrkw26d
- Oct 21, 20267.9x their median
Do you know who to vote for in the midterms? Let me give you some help, but you decide. The Democratic Party wants open borders, while the Republican Party wants secure borders. The Democratic Party wants noncitizens to be able to vote; the Republican Party supports requiring voter ID. The Democratic Party wants to give taxpayer-funded benefits like healthcare to noncitizens; the Republican Party says No to that. And there are a hundred more issues. The choice is yours—but look prayerfully at what both parties stand for.
- Sep 23, 20267.1x their median
The transgender agenda is evil. It’s a deception, a lie from hell. The Bible tells us that the devil is the “father of lies” and that he “deceives the whole world.” For school boards, school administrators, and politicians to allow the transgender agenda to be taught—to be pushed on students—and to hide it from parents is wrong, and it's dangerous. I’m so glad that these families had the guts to stand up and fight—and now they have won. Thank you @FirstLiberty_ and the National Center for Law & Policy for helping them. We need more parents across our country to stand firm against these ungodly agendas that harm our children. https://t.co/dYA8pYiKC1
- Aug 26, 20266.9x their median
Get ready Church world! Mel Gibson is re-releasing “The Passion of the Christ” in theaters September 10-17. What a powerful film! And in this re-release, Mel gives us a behind-the-scenes sneak peek of “The Resurrection of the Christ: Part One,” which will be coming out soon. I pray this film will ignite a whole new generation to want to know who Jesus was, and is, and the impact He can have on your life. No one in history has impacted the world like Jesus Christ. Watch this trailer…
- Aug 21, 20266.7x their median
“Nowhere in the Bible does it say that Christ is a way! It says, “He is the way”—the one and only way!” —@BillyGraham
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 2.7K interactions against 2.9M followers, an engagement rate of 0.095%. Measured over 86 original posts, its engagement rate beats 70% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 40K times each, and 6.84% of those impressions turn into an interaction. That is about 1.39% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.8 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 14:00 UTC, and Friday is the busiest day of the week. Of the 86 posts sampled, 67% carry an image or video and 26% link out. The account's strongest tracked post pulled 45K interactions, about 16x its own typical post. Recurring topics include #alaska, #godlovesyoutour, #thursdaythoughts.
- What is Franklin Graham's engagement rate on X?
- Franklin Graham (@Franklin_Graham) has an engagement rate of 0.095%, based on the median interactions across 86 original posts from the last 30 days against 2,869,242 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.095%, Franklin Graham sits above the 25th percentile of the 204,694 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @Franklin_Graham have real engagement?
- Its engagement rate beats 70% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @Franklin_Graham post?
- Most posts go out around 14:00 UTC, and Friday is its busiest day, at roughly 3.77 posts per day across the measured window.