Flaviana Matata engagement report
@FlavianaMatata - 827K followers on X
Measured over 1 original post from a 30-day window, last computed on August 31, 2026.
Engagement
Early reading. We have captured 1 original post for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 408 interactions against 827K followers, an engagement rate of 0.049%. Posts are seen about 27K times each, and 1.50% of those impressions turn into an interaction. That is about 3.29% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.03 posts a day over the last 30 days, though only 3% of days saw any activity at all. Most posts go out around 11:00 UTC, and Sunday is the busiest day of the week. The account's strongest tracked post pulled 1.3K interactions, about 3.1x its own typical post. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 1 original post from a 30-day window, last computed on August 31, 2026.
Where this sits in the catalog
At 0.049%, Flaviana Matata sits above the 25th percentile of the 204,583 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.677% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 11:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 0% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 0% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | -8% | -9% to -7% | 41K |
- 0% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 28 characters, which falls in the under 80 characters band. Across the catalog, posts under 80 characters run 8% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- May 17, 20253.1x their median
Huyu commentators wa Azam ni nani?! Zero uzalendo😭 anatia chumvi kwenye kidonda
- May 17, 20253.0x their median
Exactly how I feel after watching tonight’s game ⚽️ 😭 https://t.co/teTY5YSJ7s
- May 21, 20252.6x their median
Miaka inavyoenda namuelewa zaidi Mzee Matata kwanini alikua anatusisitiza kusali sana. Sala zimekua msaada mkubwa sana kwenye maisha yangu na nina mshukuru sana kwa kutufundisha umuhimu wa ibada
- Aug 10, 20251.6x their median
Thank you TMA and BASATA for this honor. Indeed, “Mcheza kwao hutuzwa”. https://t.co/LebpTdjILP
- Mar 29, 20251.6x their median
Rest In Peace Mzee wetu, pole nyingi kwa Mama na familia. You fought a hard battle😭 💔 https://t.co/XSaJ3TAwXz
- Apr 27, 20251.6x their median
So happy and proud of @SimbaSCTanzania ✊🏾🙌🏾 Mmejua kutupa raha kwakweli. #NguvuMoja
- Aug 10, 2025
No matter where life takes me, Tanzania is always my compass. From day one, I promised myself to always return, give back, and do business here. I never wanted to be a stranger in my own country. It hasn’t been easy balancing life and work between two worlds, but I’m proud I kept my word. Tanzania will always be my first home and I love my country so much ❤️🇹🇿
- Aug 9, 2026
Sema jersey za Yanga kali👌🏾😩
- Jun 26, 2025
Sema mmejua kutukosesha raha aisee🥹
- Apr 21, 2025
Took this yesterday at St Patrick Cathedral before the Mass started 🤩👌🏾 https://t.co/01kB2MRY5L
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Buy or sell Twitter (X) accounts - escrow-protected
PlayerSells is an escrow marketplace for Twitter (X) accounts. Every deal is protected, with no middleman risk.
Reading these numbers
A typical post picks up 408 interactions against 827K followers, an engagement rate of 0.049%. Posts are seen about 27K times each, and 1.50% of those impressions turn into an interaction. That is about 3.29% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.03 posts a day over the last 30 days, though only 3% of days saw any activity at all. Most posts go out around 11:00 UTC, and Sunday is the busiest day of the week. The account's strongest tracked post pulled 1.3K interactions, about 3.1x its own typical post. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is Flaviana Matata's engagement rate on X?
- Flaviana Matata (@FlavianaMatata) has an engagement rate of 0.049%, based on the median interactions across 1 original posts from the last 30 days against 827,338 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.049%, Flaviana Matata sits above the 25th percentile of the 204,583 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @FlavianaMatata have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @FlavianaMatata post?
- Most posts go out around 11:00 UTC, and Sunday is its busiest day, at roughly 0.03 posts per day across the measured window.