Ministry of Finance engagement report
@FinMinIndia - 4.3M followers on X
Measured over 98 original posts from a 30-day window, last computed on October 24, 2026.
Engagement
A typical post picks up 126 interactions against 4.3M followers, an engagement rate of 0.003%. Posts are seen about 21K times each, and 0.591% of those impressions turn into an interaction. That is about 0.5% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 6.9 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 12:00 UTC, and Friday is the busiest day of the week. Of the 98 posts sampled, 84% carry an image or video and 44% link out. The account's strongest tracked post pulled 9.2K interactions, about 73x its own typical post. Recurring topics include #57gstcouncil, #annualmeetings, #driatwork.
Measured over 98 original posts from a 30-day window, last computed on October 24, 2026. Recurring tags: #57gstcouncil, #annualmeetings, #driatwork.
Where this sits in the catalog
At 0.003%, Ministry of Finance sits below the 10th percentile of the 201,555 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.142% |
| 75th percentile | 0.671% |
| 90th percentile | 2.53% |
| 99th percentile | 82.5% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 12:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 84% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 44% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 84% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 44% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 596 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 18, 202673x their median
The Income Tax Department has launched a nationwide verification exercise into suspicious foreign remittances. The exercise follows data analysis and ground intelligence indicating significant overseas remittances by entities with little or no reported business activity. The Department has emphasised the importance of exercising due diligence and sound judgment by professionals while issuing cerfiticates in Form 15CB/Form 146. Details in the Press Release:
- Sep 16, 202666x their median
🔰 UPI Remains Free for Consumers UPI continues to be free for customers. Sending money to friends, paying at shops, or scanning a QR code — all remain without charges. Key Facts: ✅ No charges on P2P: Person-to-Person transfers are always free, regardless of amount. ✅ Small merchants protected: Vendors earning up to ₹1 lakh per month via UPI QR codes continue to enjoy zero charges. ✅ Everyday payments safe: Over 95% of merchant payments are below ₹2,000 — these remain free. ✅ Nominal MDR above ₹2,000: Only larger merchant transactions above ₹2,000 attract a small fee (0.4%) to be borne by merchants, far lower than credit card charges or other network charges. ✅ Essential services capped: Railways, fuel, telecom, bill payments, insurance, etc have a flat fee of ₹5 per transaction above ₹2,000. ✅ Special low rates: Mutual fund and securities payments attract just 0.02%, capped at ₹300. Safeguards for Consumers ✅Banks instructed: Merchants cannot pass MDR costs to customers. ✅No hidden fees: UPI apps cannot levy platform charges. Debunking the “External Pressure” Myth: ✅ Some claims suggest the change is due to foreign influence. This is false. India’s UPI policy decisions are made independently, with the clear goal of building a self-sustaining, inclusive, and affordable digital payments ecosystem. Why This Matters: Since its launch in 2016, UPI has grown into the world’s largest real-time interoperable payment system — entirely on India’s own terms. UPI processed 24.5 billion transactions in August 2026 alone. To keep this system self-sustainable, secure and innovative, a small fee on high-value merchant transactions helps fund: ☑️Better infrastructure and cybersecurity ☑️Support for small merchants in Tier III–VI towns and rural areas ☑️Awareness and incentives to expand UPI adoption The new framework ensures resources from higher-value merchant transactions are reinvested to support small businesses and strengthen digital payments across the country. 🔗Read FAQs at: https://t.co/SFh8c2eT4F
- Sep 15, 202662x their median
👉 UPI Continues to Remain Free for Peer to Peer Transactions and 96% of Merchant Transactions 👉 The new UPI framework introduced has no impact on any person to person transactions 👉 UPI will continue to remain completely free for all person-to-person transactions, irrespective of the amount transferred 👉 Payments to merchants up to ₹2,000, along with transactions covered under the zero-MDR framework for small merchants, will also remain free 👉 Consequently, approximately 96% of all P2M transactions will remain unaffected. MDR will apply only to specified merchant transactions above ₹2,000 👉 It is clarified that MDR is neither a tax nor a charge collected by the Government or @NPCI_NPCI. It is distributed among payment ecosystem participants, including banks and payment application providers, to support the operation and continued expansion of the UPI ecosystem 👉 Introduced under the Payment and Settlement Systems Act, 2007, following detailed deliberations by the UPI Steering Committee, the framework seeks to ensure the long-term sustainability of UPI while protecting individuals and small merchants from additional charges Read here for full details ➡️ https://t.co/KGxlX3SVC0
- Aug 30, 202615x their median
Union Minister for Finance & Corporate Affairs Smt. @nsitharaman is welcomed upon arrival at the Greenville-Spartanburg International Airport by India’s Ambassador to the USA Shri @AmbVMKwatra, in South Carolina, today. The Union Finance Minister is scheduled to the participate in the G20 and associated meetings in Asheville, North Carolina, over the next two days.
- Aug 24, 202614x their median
✅ RBI's USD-INR Swap Facility Sparks Unprecedented Forex Inflows into India, Banks Raise USD 73 Billion in eleven weeks ✅Scheme’s Success Reflects Indian Diaspora’s confidence in India’s Banking sector and Economy 🔗 Read more at: https://t.co/0PPthd4TKQ https://t.co/YUgKEz0LSC
- Oct 18, 202613x their median
👉 DRI seizes massive 137 kg consignment of crystal meth; busts coastal drug trafficking network; 4 arrested in Tamil Nadu 👉 Major intelligence-led operation foils suspected attempt to smuggle drug to Sri Lanka through maritime route Read more ➡️ https://t.co/Wxk1mcgvzr #DRIAtWork
- Sep 14, 202613x their median
👉 DRI seizes more than 362 MT Pakistan-origin dry dates under ‘Operation Deep Manifest’ Read more ➡️ https://t.co/niL4Zipxh3 #DRIAtWork https://t.co/F0wxuC3inn
- Sep 2, 202612x their median
👉 India’s Sovereign Credit Rating upgraded to 'A-' with Stable Outlook by Japan Credit Rating Agency 👉 JCR upgrades India’s foreign currency and local currency long-term issuer ratings by one notch from ‘BBB+’ to ‘A-’ 👉 Upgrade reflects India’s strong and resilient economic growth, improving fiscal quality, strengthened financial system and robust external position Read more ➡️ https://t.co/I3gvv21cEZ
- Sep 11, 202612x their median
Union Minister for Finance & Corporate Affairs Smt. @nsitharaman met H.E. Mr. Denis Manturov, First Deputy Prime Minister of the Russian Federation, in New Delhi, today. Both sides held discussions on ways to further strengthen and deepen economic cooperation between the two countries. It was agreed to advance negotiations on a Bilateral Investment Treaty (BIT), with a view to establishing a mutually beneficial framework for enhancing investment flows and economic engagement. FM Smt. @nsitharaman and H.E. Mr. Manturov also deliberated on opportunities to further strengthen cooperation in the financial services sector.
- Sep 2, 202612x their median
Union Minister for Finance & Corporate Affairs Smt. @nsitharaman is welcomed upon arrival at the New York Penn Station by India’s Ambassador to the USA Shri @AmbVMKwatra and NY’s Acting Consul General Shri Vishal Harsh, in New York, today. The Union Finance Minister is scheduled to participate in a high-level Business Roundtable and associated meetings in New York today.
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 126 interactions against 4.3M followers, an engagement rate of 0.003%. Posts are seen about 21K times each, and 0.591% of those impressions turn into an interaction. That is about 0.5% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 6.9 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 12:00 UTC, and Friday is the busiest day of the week. Of the 98 posts sampled, 84% carry an image or video and 44% link out. The account's strongest tracked post pulled 9.2K interactions, about 73x its own typical post. Recurring topics include #57gstcouncil, #annualmeetings, #driatwork.
- What is Ministry of Finance's engagement rate on X?
- Ministry of Finance (@FinMinIndia) has an engagement rate of 0.003%, based on the median interactions across 98 original posts from the last 30 days against 4,262,882 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.003%, Ministry of Finance sits below the 10th percentile of the 201,555 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @FinMinIndia have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @FinMinIndia post?
- Most posts go out around 12:00 UTC, and Friday is its busiest day, at roughly 6.9 posts per day across the measured window.