Back to @FashionCanada's profile

FashionCanada engagement report

@FashionCanada - 583K followers on X

Measured over 1 original post from a 30-day window, last computed on October 10, 2026.

Engagement

Per follower
0.002%
of 583K followers
Per impression
1.02%
1.2K views on a typical post
Reach
0.2%
of its followers see a post
Typical post
12
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
0.03/day
active 3% of days
Peak time
16:00 UTC
Sunday

Early reading. We have captured 1 original post for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 12 interactions against 583K followers, an engagement rate of 0.002%. Posts are seen about 1.2K times each, and 1.02% of those impressions turn into an interaction. That is about 0.202% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.03 posts a day over the last 30 days, though only 3% of days saw any activity at all. Most posts go out around 16:00 UTC, and Sunday is the busiest day of the week. Of the 1 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 136 interactions, about 11x its own typical post. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 1 original post from a 30-day window, last computed on October 10, 2026.

Where this sits in the catalog

At 0.002%, FashionCanada sits below the 10th percentile of the 213,098 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.025%.

p100.004%
p250.025%
p50 (median)0.147%
p750.698%
p902.61%
p9982.9%
Engagement rate as a share of followers, across the 213,098 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,393 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.025%
50th percentile0.147%
75th percentile0.698%
90th percentile2.61%
99th percentile82.9%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 16:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 16:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 16:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Sunday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Sunday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link0% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 639 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Jul 23, 202611x their median

    Meet the faces shaping Canadian screen culture right now. Ksenia Daniela Kharlamova (@K_DanielaK), Humberly González (@HumberlyG ) and Nathan Mitchell (@itsNateMitchell) sit down for our latest cover story on breaking out, staying grounded and building a career on their own terms. Read their stories at the link in our bio. 🔗https://t.co/tpQvSBOCEI

    26105502.5K viewsView on X
  • May 7, 202611x their median

    With campaigns for Gucci and Louis Vuitton and a breakout role in the upcoming Off Campus, #JoshHeuston is stepping into heartthrob territory entirely on his own terms. Read his FASHION cover story: https://t.co/t08JBf1noz https://t.co/nK0gmFqWPm

    101081003.9K viewsView on X
  • May 27, 20262.2x their median

    The glass isn’t just half full anymore. It’s loaded, optimized and probably pink. https://t.co/fZTRwXiBQn

    22400872 viewsView on X
  • May 30, 20262.1x their median

    In the Mercedes-Benz S-Class, the rear seat becomes a modern power position: equal parts status and stillness. https://t.co/yYOfEgYSz4

    320201.4K viewsView on X
  • Sep 20, 2026

    She plays the Lioness. She dresses like one too. @laysladeo on our October cover, talking hollywood, healing and the return to her fashionista self. Read her story at the link in our bio. 🔗 publisher @deidremarinelli creative direction @georgeantono1 📸 @merzetti stylist @ashleygalang hair @jerrodrobertshair @thewallgroup makeup @leahdarcymakeup @aframe_agency art director @daniellesuzanne_ ✏️ @nopeconnor executive producer @iamsocialadam photography assistant @mickeyhammy fashion assistant @b.__erl production assistant @momentsofmoda fashion intern jael valdez Available on Apple News+ September 17th and newsstands September 21st

    74101.2K viewsView on X
  • May 26, 2026

    Charli XCX is the newest edgy face of YSL Beauty. https://t.co/HBPLzZXafa

    2700634 viewsView on X
  • May 15, 2026

    Despite a rapidly rising profile, #JoshHeuston likes to keep things close to home. FASHION's Summer 2026 issue is out now on Apple News+ and on newsstands on May 24. Read Josh's cover story here: https://t.co/4DtTPRs6JW https://t.co/QbWXFpZGsc

    5300514 viewsView on X
  • May 28, 2026

    FASHION partnered with the Toronto Fashion Academy to host a glamorous event in celebration of fashion and film. https://t.co/yCGYkd61NJ

    3220828 viewsView on X
  • May 27, 2026

    Amal. Demi. Cindy. Gigi. How Dimitris became Hollywood’s singular hairstylist by putting in the work—and the energy. https://t.co/2wMlyBF57W

    3310736 viewsView on X
  • May 21, 2026

    Ready to dip your toes into summer? Here’s what our team is eyeing. https://t.co/482hIhbBPY

    3210475 viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Buy or sell Twitter (X) accounts - escrow-protected

PlayerSells is an escrow marketplace for Twitter (X) accounts. Every deal is protected, with no middleman risk.

Reading these numbers

A typical post picks up 12 interactions against 583K followers, an engagement rate of 0.002%. Posts are seen about 1.2K times each, and 1.02% of those impressions turn into an interaction. That is about 0.202% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.03 posts a day over the last 30 days, though only 3% of days saw any activity at all. Most posts go out around 16:00 UTC, and Sunday is the busiest day of the week. Of the 1 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 136 interactions, about 11x its own typical post. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is FashionCanada's engagement rate on X?
FashionCanada (@FashionCanada) has an engagement rate of 0.002%, based on the median interactions across 1 original posts from the last 30 days against 583,078 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.002%, FashionCanada sits below the 10th percentile of the 213,098 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @FashionCanada have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @FashionCanada post?
Most posts go out around 16:00 UTC, and Sunday is its busiest day, at roughly 0.03 posts per day across the measured window.

Keep going