Back to @FINRA's profile

FINRA engagement report

@FINRA - 61K followers on X

Measured over 6 original posts from a 30-day window, last computed on September 28, 2026.

Engagement

Per follower
0.021%
of 61K followers
Per impression
0.629%
2.1K views on a typical post
Reach
3.36%
of its followers see a post
Typical post
13
interactions (median)
Saved
0.024%
0 bookmarks on a typical post
Posting rate
0.2/day
active 20% of days
Peak time
14:00 UTC
Monday

Early reading. We have captured 6 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 13 interactions against 61K followers, an engagement rate of 0.021%. Posts are seen about 2.1K times each, and 0.629% of those impressions turn into an interaction. That is about 3.36% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.2 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 14:00 UTC, and Monday is the busiest day of the week. Of the 6 posts sampled, 83% carry an image or video and 100% link out. The account's strongest tracked post pulled 894 interactions, about 69x its own typical post. Only 6 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 6 original posts from a 30-day window, last computed on September 28, 2026. Recurring tag: #finraunscripted.

Where this sits in the catalog

At 0.021%, FINRA sits above the 10th percentile of the 213,004 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.025%.

p100.004%
p250.025%
p50 (median)0.147%
p750.698%
p902.61%
p9982.8%
Engagement rate as a share of followers, across the 213,004 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,390 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.025%
50th percentile0.147%
75th percentile0.698%
90th percentile2.61%
99th percentile82.8%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 14:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 14:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 14:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video83% of posts+111%+108% to +115%34K
Outbound link100% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 83% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 100% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 537 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Feb 4, 202569x their median

    FINRA has fined Apex Clearing Corporation $3.2 million for violations related to its fully paid securities lending program. This is the first time FINRA has charged a firm with violating FINRA Rule 4330, which establishes permissible use of customers’ securities to ensure customer protection. Read more: https://t.co/2MhSfeogFk

    40712930553188K viewsView on X
  • Jul 25, 202443x their median

    You asked. We answered. What is FINRA? Learn more ▶️ https://t.co/fNCoJTfpKz #FINRA101 https://t.co/gIfUW2jZuy

    100493823063K viewsView on X
  • Apr 3, 202528x their median

    🚨 Member firms should be aware of an alleged large-scale data breach possibly affecting Oracle Cloud services at firms and third-party providers. FINRA recommends that firms review this information to assess any potential impact to their operations, as well as with third-party providers who provide services to the firm. Learn more: https://t.co/06B1YjadDe

    109202211532K viewsView on X
  • Apr 1, 202523x their median

    FINRA marks a decade of the FINRA Securities Helpline for Seniors, a vital resource safeguarding the interests of seniors and vulnerable investors. Established to provide direct access to FINRA's specially trained staff, the Helpline offers assistance with brokerage account inquiries, investment concerns, and other related matters. Over the past ten years, this resource has demonstrated remarkable effectiveness in protecting and supporting our most vulnerable investors. We encourage you to review the Helpline's significant impact below and learn more here: https://t.co/FKaAnCGglc

    68281752226K viewsView on X
  • May 12, 202616x their median

    Self-regulatory organizations like @FINRA are the first line of defense against fraud and manipulation in our markets. If it weren't for the work of SROs, our markets wouldn't enjoy the confidence that underpins their depth and liquidity. https://t.co/sYXP0GmfVX

    8020861619K viewsView on X
  • Dec 23, 202415x their median

    There is no higher priority for us than protecting senior investors from financial exploitation. We offer 3️⃣ helpful resources that seniors can use: 1️⃣ Securities Helpline for Seniors ☎️ 844-57-HELPS 2️⃣ https://t.co/k5QoonC3rY 3️⃣ Learn more ▶️ https://t.co/46G3315pOs https://t

    27161331924K viewsView on X
  • Mar 7, 202512x their median

    There is an ongoing scam involving letters delivered in the mail from unidentified criminal actors to corporate executives, claiming to have come from a ransomware group. Stamped “Time Sensitive Read Immediately,” the letter claims the “BianLian Group” gained access to the organization’s network and stole thousands of sensitive data files. The letters are an attempt to scam organizations into paying a ransom. To learn more about this scam and the steps you can take to protect yourself, click here: https://t.co/uZbgfFx194

    371595514K viewsView on X
  • Nov 6, 20247.6x their median

    There are a lot of decisions to make when buying or selling stocks, so it's important to understand your choices. Learn more about common time parameters known as time-in-force options and other order qualifiers. ▶️ https://t.co/z4VyDC2amX https://t.co/Zbjty2Npia

    12873612K viewsView on X
  • Sep 30, 20247.2x their median

    When you enter an order to buy or sell a stock, what happens next? Read on to learn about the different places your order can be executed after you click "buy" or "sell" ▶️ https://t.co/HcqZayU5dk https://t.co/lMZzjTEsgz

    15106445.1K viewsView on X
  • Mar 7, 20257.1x their median

    Firms could be vulnerable to a newly discovered social engineering scheme in which bad actors trick customer support personnel into downloading and executing malware. This Alert describes the scheme and provides recommendations to help firms protect themselves from the threat. Learn more here: https://t.co/hYXAucGKeu

    25115428.2K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#finraunscripted

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

Buy or sell Twitter (X) accounts - escrow-protected

PlayerSells is an escrow marketplace for Twitter (X) accounts. Every deal is protected, with no middleman risk.

Reading these numbers

A typical post picks up 13 interactions against 61K followers, an engagement rate of 0.021%. Posts are seen about 2.1K times each, and 0.629% of those impressions turn into an interaction. That is about 3.36% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.2 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 14:00 UTC, and Monday is the busiest day of the week. Of the 6 posts sampled, 83% carry an image or video and 100% link out. The account's strongest tracked post pulled 894 interactions, about 69x its own typical post. Only 6 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is FINRA's engagement rate on X?
FINRA (@FINRA) has an engagement rate of 0.021%, based on the median interactions across 6 original posts from the last 30 days against 61,461 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.021%, FINRA sits above the 10th percentile of the 213,004 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @FINRA have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @FINRA post?
Most posts go out around 14:00 UTC, and Monday is its busiest day, at roughly 0.2 posts per day across the measured window.

Keep going