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FIA World Endurance Championship engagement report

@FIAWEC - 469K followers on X

Measured over 52 original posts from a 30-day window, last computed on October 25, 2026.

Engagement

Middle of its size range
Per follower
0.124%
of 469K followers
Per impression
3.71%
16K views on a typical post
Reach
3.35%
of its followers see a post
Typical post
584
interactions (median)
Saved
0.099%
16 bookmarks on a typical post
Posting rate
2/day
active 27% of days
Peak time
16:00 UTC
Sunday

A typical post picks up 584 interactions against 469K followers, an engagement rate of 0.124%. Measured over 52 original posts, its engagement rate beats 74% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 16K times each, and 3.71% of those impressions turn into an interaction. That is about 3.35% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2 posts a day over the last 30 days, though only 27% of days saw any activity at all. Most posts go out around 16:00 UTC, and Sunday is the busiest day of the week. Of the 52 posts sampled, 98% carry an image or video and 10% link out. The account's strongest tracked post pulled 73K interactions, about 125x its own typical post. Recurring topics include #wec, #6hbarcelona, #toyota.

Measured over 52 original posts from a 30-day window, last computed on October 25, 2026. Recurring tags: #wec, #6hbarcelona, #toyota.

Compared with accounts its own size

FIA World Endurance Championship's engagement rate beats 74% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 83% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.124%, FIA World Endurance Championship sits above the 25th percentile of the 204,956 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,956 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,894 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 16:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 16:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 16:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Sunday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Sunday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video98% of posts+111%+108% to +115%34K
Outbound link10% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 98% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 10% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 207 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 21, 2026125x their median

    The fast and the... car which won Le Mans 🔥   @ToyotaRacingWEC are bringing their race-winning TR010 Hybrid home to Fuji, and you can see it in all its glory this weekend.   Quarter mile? We do six hours... 👀 Be there!   #WEC #6HFuji #Toyota https://t.co/615t0QyACW

    61K11K1911.2K6.0M viewsView on X
  • Sep 5, 20269.1x their median

    A RECORD-BREAKING Hyperpole session at COTA 🤯 Today marks the FIRST time in the Hypercar era that a Hyperpole session has produced identical times on the front row. @Anto_Giovinazzi and @JaitkenRacer both clocked the exact same lap time, but with the #51 Ferrari setting it first, pole goes to @FerrariHypercar! 👏 #WEC #6HCOTA #Ferrari #Cadillac @CadillacVSeries @JotaSport

    4.7K551873271K viewsView on X
  • Aug 17, 20268.1x their median

    The wait is over… FIRST LOOK at the @FordRacing HYPERCAR! 🔥   And doesn’t it look stunning? We couldn’t be more excited to see this car hit the track as the project continues at full-throttle towards 2027.   What do you think? 👀   #WEC #Ford https://t.co/bJDPAfIs31

    4.0K613266097K viewsView on X
  • Oct 20, 20266.6x their median

    Six hours that leave their marks 😮‍💨   #WEC #6HBarcelona https://t.co/4LJ8naEMO7

    3.6K2168149K viewsView on X
  • Oct 18, 20266.5x their median

    CHAMPIONS OF THE WORLD! 🏆 TOYOTA win the 2026 FIA Hypercar World Endurance Manufacturers’ Championship. #WEC #6HBarcelona #Toyota @ToyotaRacingWEC @fia https://t.co/Uu4sMS7qlk

    3.0K757214948K viewsView on X
  • Sep 7, 20266.3x their median

    FERRARI WIN LONE STAR LE MANS 🏆 @_Nicklasnielsen brings it over the line for the #50! #WEC #6HCOTA @FerrariHypercar @AFCorse https://t.co/qxjJe5HZTx

    3.0K5452110359K viewsView on X
  • Oct 18, 20265.6x their median

    TOYOTA CLAIM VICTORY IN BARCELONA! 🇪🇸 #8 @ToyotaRacingWEC takes the Hypercar win. #WEC #6HBarcelona #Toyota https://t.co/L7ZiM3eDgR

    2.6K578233538K viewsView on X
  • Jul 28, 20265.4x their median

    Revised 2026 season calendar 🗓️ The final two rounds will now be held in Barcelona (16-18 October) and Monza (6-8 November). #WEC https://t.co/0QhHJwfzUu

    2.4K55250190311K viewsView on X
  • Sep 6, 20265.4x their median

    Race leader RETIRES with 10 mins to go 💔💔 Absolute heartbreak for Toyota as #7 suffers hydraulic issues in the closing minutes. A huge race for the team turned into a nightmare. #WEC #6HCOTA #Toyota https://t.co/ZshT4MNxD5

    2.7K31231108236K viewsView on X
  • Oct 19, 20265.0x their median

    🚨BREAKING NEWS: @LeonardoForna has today been announced as @MCLEndurance driver in 2027. The Italian will race the MCL-HY Hypercar next year as a full time McLaren Hypercar Team driver while also continuing his role as McLaren Mastercard Formula 1 reserve driver. #WEC #McLaren https://t.co/lXBTkbVGgE

    2.5K32968993K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#wec#6hbarcelona#toyota#porsche#ferrari

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 584 interactions against 469K followers, an engagement rate of 0.124%. Measured over 52 original posts, its engagement rate beats 74% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 16K times each, and 3.71% of those impressions turn into an interaction. That is about 3.35% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2 posts a day over the last 30 days, though only 27% of days saw any activity at all. Most posts go out around 16:00 UTC, and Sunday is the busiest day of the week. Of the 52 posts sampled, 98% carry an image or video and 10% link out. The account's strongest tracked post pulled 73K interactions, about 125x its own typical post. Recurring topics include #wec, #6hbarcelona, #toyota.

What is FIA World Endurance Championship's engagement rate on X?
FIA World Endurance Championship (@FIAWEC) has an engagement rate of 0.124%, based on the median interactions across 52 original posts from the last 30 days against 468,925 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.124%, FIA World Endurance Championship sits above the 25th percentile of the 204,956 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @FIAWEC have real engagement?
Its engagement rate beats 74% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @FIAWEC post?
Most posts go out around 16:00 UTC, and Sunday is its busiest day, at roughly 2 posts per day across the measured window.

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