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Foreign, Commonwealth & Development Office engagement report

@FCDOGovUK - 1.1M followers on X

Measured over 15 original posts from a 30-day window, last computed on October 28, 2026.

Engagement

Middle of its size range
Per follower
0.016%
of 1.1M followers
Per impression
0.754%
22K views on a typical post
Reach
2.10%
of its followers see a post
Typical post
168
interactions (median)
Saved
0.045%
10 bookmarks on a typical post
Posting rate
3.07/day
active 90% of days
Peak time
08:00 UTC
Tuesday

A typical post picks up 168 interactions against 1.1M followers, an engagement rate of 0.016%. Measured over 15 original posts, its engagement rate beats 40% of 21,185 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 22K times each, and 0.754% of those impressions turn into an interaction. That is about 2.10% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.1 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 08:00 UTC, and Tuesday is the busiest day of the week. Of the 15 posts sampled, 87% carry an image or video, 33% are part of a thread and 20% link out. The account's strongest tracked post pulled 9.1K interactions, about 54x its own typical post. Recurring topics include #saudiarabia, #oman.

Measured over 15 original posts from a 30-day window, last computed on October 28, 2026. Recurring tags: #saudiarabia, #oman.

Compared with accounts its own size

Foreign, Commonwealth & Development Office's engagement rate beats 40% of the tracked X accounts closest to it in follower count (21,185 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 40% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.016%, Foreign, Commonwealth & Development Office sits above the 10th percentile of the 212,741 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.025%.

p100.004%
p250.025%
p50 (median)0.146%
p750.697%
p902.61%
p9982.8%
Engagement rate as a share of followers, across the 212,741 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,375 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.025%
50th percentile0.146%
75th percentile0.697%
90th percentile2.61%
99th percentile82.8%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 08:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 08:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 08:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video87% of posts+111%+108% to +115%34K
Outbound link20% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 87% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 20% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 325 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Oct 7, 202654x their median

    Three years on from the October 7 attacks on Israel, we remember those who were senselessly killed by Hamas terrorists. The impact of the attacks has been felt not just in Israel, but in Jewish communities across the world who still bear the burden of the tragic events that day. In the years since, we have seen a disturbing rise in antisemitic behaviour in the UK. A year ago we witnessed a horrifying terrorist attack on the Heaton Park Hebrew Congregation in Manchester, with further attacks against Jewish people and institutions since. I want Britain’s Jewish community to hear this from me directly. We stand with you. Abuse and violence against you, in any form, will not be tolerated. Not on our streets, not online, not in our schools or universities. That’s why we are funding protection for synagogues, schools and community buildings, and why we will come down hard on antisemitism wherever it is found - in classrooms, on campuses and in neighbourhoods. At home, we are committed to protecting our citizens from vile hatred. Abroad, we continue to work towards a two-state solution, with Israelis and Palestinians living side by side in peace and security. An attack on Jewish people in Britain is an attack on all of us. Antisemitism has no place in this country, and we will do everything we can to stamp it out.

    3.4K4574.8K371814K viewsView on X
  • Aug 21, 202619x their median

    Joint statement from the foreign ministries of Australia, Canada and the United Kingdom on Israel closing the investigation into strikes on the World Central Kitchen convoy in Gaza on 1 April 2024 ⬇️ https://t.co/V3CZe286tN

    2.1K602373123280K viewsView on X
  • Aug 6, 202617x their median

    Ukraine's fight is our fight. The UK is taking further action against Russia, with new sanctions targeting those behind the Kremlin's war effort. We will continue increasing pressure on Russia for as long as it takes. https://t.co/6UOgXKhjZo

    1.4K394984116177K viewsView on X
  • Aug 20, 202615x their median

    A horrible and sleepless night in Kyiv. This was one of the most brutal Russian attacks to date, with ballistic missiles raining down on our capital one after another. At least 12 people were killed in Kyiv, and one more in the Kyiv region. A school, a children’s hospital, and residential buildings were severely damaged. Russia also attacked Chernihiv and Odesa regions. With such horrific war crimes Putin wants to demonstrate complete impunity. Each Russian ballistic missile is an act of barbarism. And each interceptor delivered to Ukraine is an act of humanity and saved human lives. We know partners who can deliver these interceptors, and we urge them once again to act without delay. Every delay is measured in human lives. We are informing all states and international organizations of the consequences of this attack, and we urge them to take immediate, concrete steps to intensify pressure on Russia and bolster support for Ukraine. I urge Ukrainians abroad to take action. We are calling on the Ukrainian World Congress, as well as all Ukrainian organizations and communities in key capitals and around the world, to raise their voices now. We call for three critical measures to protect human lives: - Deliver air defense: Transfer or sell additional interceptors and air defense systems to Ukraine. - Tighten sanctions: Increase sanctions pressure to cripple Russia’s ability to manufacture these instruments of terror. - Build defense capabilities: Partner with Ukraine to develop anti-ballistic capabilities.

    1.5K76918768126K viewsView on X
  • Sep 2, 202612x their median

    The UK stands with Germany and our NATO allies following this reckless act of Russian aggression. Hybrid attacks like this will not weaken our resolve. Our Armed Forces continue to defend against these threats and our support for Ukraine will not waver https://t.co/OHrUF3TsyK

    7051511.1K72113K viewsView on X
  • Sep 10, 202612x their median

    Happy National Day to the people of Gibraltar. Gibraltar is a cherished part of the British family. Today we celebrate our enduring friendship and partnership of more than 300 years. 🇬🇮🇬🇧 https://t.co/tCFYCplDPE

    1.6K2461063294K viewsView on X
  • Aug 6, 20269.7x their median

    Ukraine's fight is our fight. That's why we're continuing to put pressure on Russia's war effort until Ukraine prevails ⤵️ https://t.co/7TxtM2M9tm

    60818178759166K viewsView on X
  • Sep 11, 20269.5x their median

    Today we remember all those killed in the 9/11 attacks, including 67 British nationals. 25 years on, the UK stands with the United States in remembrance, solidarity and shared resolve. We will never forget. https://t.co/P8fDVQNufl

    1.1K30818744125K viewsView on X
  • Oct 8, 20268.7x their median

    Putin's war depends on money, oil revenues and the networks that help sustain them. Today, the UK is imposing 38 new sanctions to disrupt those networks. The message is simple: if you help Russia fund or equip this war, you will face the consequences. https://t.co/bCMq37dKPa

    7262574394355K viewsView on X
  • Aug 14, 20267.5x their median

    Wishing a very happy Independence Day to Pakistanis in the UK, in Pakistan and around the world 🇵🇰🇬🇧 https://t.co/3wA9M6eS7y

    990183751234K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#saudiarabia#oman

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 168 interactions against 1.1M followers, an engagement rate of 0.016%. Measured over 15 original posts, its engagement rate beats 40% of 21,185 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 22K times each, and 0.754% of those impressions turn into an interaction. That is about 2.10% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.1 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 08:00 UTC, and Tuesday is the busiest day of the week. Of the 15 posts sampled, 87% carry an image or video, 33% are part of a thread and 20% link out. The account's strongest tracked post pulled 9.1K interactions, about 54x its own typical post. Recurring topics include #saudiarabia, #oman.

What is Foreign, Commonwealth & Development Office's engagement rate on X?
Foreign, Commonwealth & Development Office (@FCDOGovUK) has an engagement rate of 0.016%, based on the median interactions across 15 original posts from the last 30 days against 1,063,569 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.016%, Foreign, Commonwealth & Development Office sits above the 10th percentile of the 212,741 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @FCDOGovUK have real engagement?
Its engagement rate beats 40% of the tracked X accounts closest to it in follower count (21,185 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @FCDOGovUK post?
Most posts go out around 08:00 UTC, and Tuesday is its busiest day, at roughly 3.07 posts per day across the measured window.

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