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FC Bayern München engagement report

@FCBayern - 6.6M followers on X

Measured over 417 original posts from a 30-day window, last computed on October 25, 2026.

Engagement

Middle of its size range
Per follower
0.011%
of 6.6M followers
Per impression
1.77%
42K views on a typical post
Reach
0.64%
of its followers see a post
Typical post
740
interactions (median)
Saved
0.021%
9 bookmarks on a typical post
Posting rate
16.8/day
active 103% of days
Peak time
14:00 UTC
Saturday

A typical post picks up 740 interactions against 6.6M followers, an engagement rate of 0.011%. Measured over 417 original posts, its engagement rate beats 35% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 42K times each, and 1.77% of those impressions turn into an interaction. That is about 0.636% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 16.8 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 14:00 UTC, and Saturday is the busiest day of the week. Of the 417 posts sampled, 87% carry an image or video, 8% are part of a thread and 18% link out. The account's strongest tracked post pulled 35K interactions, about 48x its own typical post. Recurring topics include #fcafcb, #vfkfcb, #fcbars.

Measured over 417 original posts from a 30-day window, last computed on October 25, 2026. Recurring tags: #fcafcb, #vfkfcb, #fcbars.

Compared with accounts its own size

FC Bayern München's engagement rate beats 35% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 63% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.011%, FC Bayern München sits above the 10th percentile of the 204,880 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,880 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,891 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 14:00 UTC, and Saturday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 14:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 14:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Saturday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Saturday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video87% of posts+111%+108% to +115%34K
Outbound link18% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 87% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 18% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 126 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 18, 202648x their median

    𝟑 𝐠𝐨𝐚𝐥𝐬, 𝟐 𝐚𝐬𝐬𝐢𝐬𝐭𝐬, 𝟏 𝐌𝐚𝐧 𝐨𝐟 𝐭𝐡𝐞 𝐌𝐚𝐭𝐜𝐡 𝐭𝐫𝐨𝐩𝐡𝐲 🏆 https://t.co/wdJ2w5dVxP

    32K2.4K180191257K viewsView on X
  • Aug 28, 202640x their median

    𝐏𝐥𝐚𝐲𝐞𝐫 𝐨𝐟 𝐭𝐡𝐞 𝐌𝐚𝐭𝐜𝐡 🤳🏆 https://t.co/CSKr8BTDpe

    28K1.6K92140242K viewsView on X
  • Sep 20, 202638x their median

    𝑪𝒉𝒆𝒆𝒓𝒔! https://t.co/DdEGhj0Asw

    25K1.8K2877253.4M viewsView on X
  • Aug 19, 202638x their median

    𝐖𝐎𝐑𝐋𝐃’𝐒 𝐁𝐄𝐒𝐓 𝐏𝐋𝐀𝐘𝐄𝐑 – 𝐆𝐎𝐋𝐃𝐄𝐍 𝐒𝐄𝐋𝐅𝐈𝐄. 🏆🤳 https://t.co/IycYECB85v

    26K1.5K11540210K viewsView on X
  • Aug 14, 202637x their median

    Alle 𝟖 𝐓𝐨𝐫𝐞 unseres legendären 8:2-Siegs gegen Barcelona noch einmal in voller Länge genießen 😮‍💨 https://t.co/tonmsubX1A

    22K4.7K275336604K viewsView on X
  • Oct 21, 202637x their median

    ✨ 𝐏𝐋𝐀𝐘𝐄𝐑 𝐎𝐅 𝐓𝐇𝐄 𝐌𝐀𝐓𝐂𝐇 ✨ https://t.co/s7sJAh0vgA

    26K1.1K8359217K viewsView on X
  • Sep 22, 202636x their median

    Die besten 9 Minuten der Bundesliga-Geschichte? 🤯 https://t.co/PSp9hFG0YX

    24K2.3K132161736K viewsView on X
  • Aug 19, 202632x their median

    𝐊𝐈𝐍𝐆 𝐊𝐀𝐍𝐄. 👑 The best player in the world. ✨ https://t.co/7ItHNaf9DS

    22K2.1K16177265K viewsView on X
  • Oct 17, 202632x their median

    100 BUNDESLIGA GAMES 102 BUNDESLIGA GOALS OUT OF THIS WORLD @HKane 🤯🤯🤯 https://t.co/60ClinWkPY

    22K1.6K137153271K viewsView on X
  • Sep 18, 202630x their median

    DER BESTE SPIELER DER WELT https://t.co/T0VGF18QGd

    20K1.8K305148250K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#fcafcb#vfkfcb#fcbars#fcbrbl#packmas

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 740 interactions against 6.6M followers, an engagement rate of 0.011%. Measured over 417 original posts, its engagement rate beats 35% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 42K times each, and 1.77% of those impressions turn into an interaction. That is about 0.636% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 16.8 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 14:00 UTC, and Saturday is the busiest day of the week. Of the 417 posts sampled, 87% carry an image or video, 8% are part of a thread and 18% link out. The account's strongest tracked post pulled 35K interactions, about 48x its own typical post. Recurring topics include #fcafcb, #vfkfcb, #fcbars.

What is FC Bayern München's engagement rate on X?
FC Bayern München (@FCBayern) has an engagement rate of 0.011%, based on the median interactions across 417 original posts from the last 30 days against 6,577,493 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.011%, FC Bayern München sits above the 10th percentile of the 204,880 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @FCBayern have real engagement?
Its engagement rate beats 35% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @FCBayern post?
Most posts go out around 14:00 UTC, and Saturday is its busiest day, at roughly 16.8 posts per day across the measured window.

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