FARM Animal Rights Movement engagement report
@FARMUSA - 69K followers on X
Measured over 22 original posts from a 30-day window, last computed on September 17, 2026.
Engagement
A typical post picks up 8 interactions against 69K followers, an engagement rate of 0.011%. Measured over 22 original posts, its engagement rate beats 17% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 254 times each, and 2.96% of those impressions turn into an interaction. That is about 0.367% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, though only 30% of days saw any activity at all. Most posts go out around 12:00 UTC, and Monday is the busiest day of the week. Of the 22 posts sampled, 18% carry an image or video and 86% link out. The account's strongest tracked post pulled 30 interactions, about 3.8x its own typical post. Recurring topics include #vegan, #animaladvocacy, #climateaction.
Measured over 22 original posts from a 30-day window, last computed on September 17, 2026. Recurring tags: #vegan, #animaladvocacy, #climateaction.
Compared with accounts its own size
FARM Animal Rights Movement's engagement rate beats 17% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 6 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 71% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.011%, FARM Animal Rights Movement sits above the 10th percentile of the 205,374 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 12:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 18% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 86% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | -3% | -3% to -2% | 54K |
- 18% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 86% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 137 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 16, 20263.8x their median
What do vegans eat? Everything but beings. Please share. https://t.co/VM965hvd4J
- Sep 8, 20262.4x their median
Don't miss FARM's very own @TheSkepticalV, Eric Lindstrom, emcee at Syracuse Vegfest 2026 on September 27th 2026 at the New York State Fairgrounds! We can't wait to see you there. https://t.co/Ui09EXQcpK https://t.co/vplchc4Iyz
- Sep 7, 20262.0x their median
Low-fat vegan diet helps people lose weight without eating less https://t.co/yxTANKqjx7
- Sep 7, 20261.9x their median
Florida Just Got a New All-Vegan Hot Dog Restaurant https://t.co/GBhsdWt6Dc
- Sep 9, 20261.5x their median
Can we interest you in some veggies? Please share. https://t.co/YGRDbARu4Z
- Sep 6, 20261.5x their median
15 of the Most Incredible Inspiring Moms in Nature | THE FARM BUZZ https://t.co/cz3OQSIi3j
- Sep 13, 2026
Fall is here once more, and Starbucks has introduced new seasonal items to its 2026 menu and brought back a few yearly offerings. A few of these can be modified to suit a vegan diet. For most, all it takes is a simple substitute of plant-based milk. https://t.co/ucFqCFEqwI
- Sep 14, 2026
Today, there are so many dairy alternatives to choose from that we cannot list them all. But we can try. Here are some straight-off-the-shelf products to help you ditch dairy and satisfy your cravings all at once. https://t.co/5h10Pet9Jq
- Sep 12, 2026
Creamy Mac & Cheese Dishes to Make You Ditch Dairy | THE FARM BUZZ https://t.co/grdsNdX8VT
- Sep 16, 2026
Portland's premier vegan festival, Circle V, is back this Sunday https://t.co/W7lj3Nc1sr
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 8 interactions against 69K followers, an engagement rate of 0.011%. Measured over 22 original posts, its engagement rate beats 17% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 254 times each, and 2.96% of those impressions turn into an interaction. That is about 0.367% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, though only 30% of days saw any activity at all. Most posts go out around 12:00 UTC, and Monday is the busiest day of the week. Of the 22 posts sampled, 18% carry an image or video and 86% link out. The account's strongest tracked post pulled 30 interactions, about 3.8x its own typical post. Recurring topics include #vegan, #animaladvocacy, #climateaction.
- What is FARM Animal Rights Movement's engagement rate on X?
- FARM Animal Rights Movement (@FARMUSA) has an engagement rate of 0.011%, based on the median interactions across 22 original posts from the last 30 days against 69,156 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.011%, FARM Animal Rights Movement sits above the 10th percentile of the 205,374 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @FARMUSA have real engagement?
- Its engagement rate beats 17% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @FARMUSA post?
- Most posts go out around 12:00 UTC, and Monday is its busiest day, at roughly 1.33 posts per day across the measured window.