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EuroLeague engagement report

@EuroLeague - 684K followers on X

Measured over 73 original posts from a 30-day window, last computed on October 3, 2026.

Engagement

Middle of its size range
Per follower
0.037%
of 684K followers
Per impression
1.16%
22K views on a typical post
Reach
3.18%
of its followers see a post
Typical post
252
interactions (median)
Saved
0.018%
4 bookmarks on a typical post
Posting rate
3.73/day
active 40% of days
Peak time
19:00 UTC
Friday

A typical post picks up 252 interactions against 684K followers, an engagement rate of 0.037%. Measured over 73 original posts, its engagement rate beats 54% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 22K times each, and 1.16% of those impressions turn into an interaction. That is about 3.18% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.7 posts a day over the last 30 days, though only 40% of days saw any activity at all. Most posts go out around 19:00 UTC, and Friday is the busiest day of the week. Of the 73 posts sampled, 95% carry an image or video and 11% are part of a thread. The account's strongest tracked post pulled 7.4K interactions, about 45x its own typical post. Recurring topics include #everygamematters, #motorolamagicmoment, #ebf.

Measured over 73 original posts from a 30-day window, last computed on October 3, 2026. Recurring tags: #everygamematters, #motorolamagicmoment, #ebf.

Compared with accounts its own size

EuroLeague's engagement rate beats 54% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 51% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.037%, EuroLeague sits above the 25th percentile of the 204,798 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,798 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,879 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 19:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 19:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 19:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video95% of posts+111%+108% to +115%34K
Outbound link1% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 95% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 1% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 113 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Jun 26, 202645x their median

    The 20-team lineup that will compete in the 2026-27 EuroLeague season #EveryGameMatters https://t.co/mq4oqkuqm8

    6.1K905242199397K viewsView on X
  • Sep 11, 202613x their median

    Would you look at how many stars we got here ✨ A quick switch from the European to the Asian side of the Bosphorus 🌊 We’re here for @FBBasketbol Media Day https://t.co/njfYESLfmj

    3.2K1029257K viewsView on X
  • Oct 1, 202613x their median

    Difficult scenes to witness in Belgrade. Everyone is with you Mike ❤️ https://t.co/vEW8WAhusY

    3.1K1151926180K viewsView on X
  • Oct 2, 202610x their median

    Dusan Vlahovic feeding his off-court passion by watching his very own @BJK_Basketbol 🖤🤍 #RivalrySeries https://t.co/v8SvrdQds2

    2.5K1055437K viewsView on X
  • Oct 2, 20268.9x their median

    A 15-5 run in the 4th quarter secures the victory for @FBBasketbol ✔️ #EveryGameMatters https://t.co/9hxLbs8Kwl

    2.1K8258927K viewsView on X
  • Aug 27, 20266.8x their median

    What's your "Hang it in the Louvre" moment from EuroLeague history? 🖼️ https://t.co/Ub8tAW2wxP

    1.5K127432296K viewsView on X
  • Oct 1, 20266.3x their median

    CARR WINS IT FOR @VirtusBo AGAINST THE REIGNING CHAMPS! 🤯🤯🤯 #MotorolaMagicMoment @Moto I @VirtusBo https://t.co/cgycicn2eP

    1.4K1282749373K viewsView on X
  • Sep 8, 20265.0x their median

    The titleholders are here, and they’re looking pretty golden. @Olympiacos_BC ⭐️⭐️⭐️⭐️ https://t.co/fOoYCUkiTl

    1.1K1076935K viewsView on X
  • Sep 12, 20264.7x their median

    We put a filter on the camera and waited to see how quick the @FBBasketbol squad would clock on 😂 Some straight away, others it took a few more seconds… https://t.co/CE7CyC0KNP

    1.1K29131489K viewsView on X
  • Sep 10, 20264.6x their median

    How far will @Olympiacos_BC go this year? 2026/27.exe https://t.co/TZ8ynPtW2K

    1.0K66581050K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#everygamematters#motorolamagicmoment#ebf#rivalryseries#hearweare

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 252 interactions against 684K followers, an engagement rate of 0.037%. Measured over 73 original posts, its engagement rate beats 54% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 22K times each, and 1.16% of those impressions turn into an interaction. That is about 3.18% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.7 posts a day over the last 30 days, though only 40% of days saw any activity at all. Most posts go out around 19:00 UTC, and Friday is the busiest day of the week. Of the 73 posts sampled, 95% carry an image or video and 11% are part of a thread. The account's strongest tracked post pulled 7.4K interactions, about 45x its own typical post. Recurring topics include #everygamematters, #motorolamagicmoment, #ebf.

What is EuroLeague's engagement rate on X?
EuroLeague (@EuroLeague) has an engagement rate of 0.037%, based on the median interactions across 73 original posts from the last 30 days against 683,790 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.037%, EuroLeague sits above the 25th percentile of the 204,798 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @EuroLeague have real engagement?
Its engagement rate beats 54% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @EuroLeague post?
Most posts go out around 19:00 UTC, and Friday is its busiest day, at roughly 3.73 posts per day across the measured window.

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