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ERIKA HILTON engagement report

@ErikakHilton - 1.2M followers on X

Measured over 130 original posts from a 30-day window, last computed on October 23, 2026.

Engagement

Top 10% for its size
Per follower
3.18%
of 1.2M followers
Per impression
14.5%
256K views on a typical post
Reach
21.9%
of its followers see a post
Typical post
37K
interactions (median)
Saved
0.186%
476 bookmarks on a typical post
Posting rate
5.43/day
active 100% of days
Peak time
23:00 UTC
Sunday

A typical post picks up 37K interactions against 1.2M followers, an engagement rate of 3.18%. Measured over 130 original posts, its engagement rate beats 99% of 19,932 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 256K times each, and 14.5% of those impressions turn into an interaction. That is about 21.7% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 5.4 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 23:00 UTC, and Sunday is the busiest day of the week. Of the 130 posts sampled, 85% carry an image or video. The account's strongest tracked post pulled 325K interactions, about 10x its own typical post. Recurring topics include #abreosigiloflávio, #lulaabriuosigiloflavioarregou, #fandomscomlula.

Measured over 130 original posts from a 30-day window, last computed on October 23, 2026. Recurring tags: #abreosigiloflávio, #lulaabriuosigiloflavioarregou, #fandomscomlula.

Compared with accounts its own size

ERIKA HILTON's engagement rate beats 99% of the tracked X accounts closest to it in follower count (19,932 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 100% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 3.18%, ERIKA HILTON sits above the 90th percentile of the 201,225 accounts in this comparison. That places it in the top 10% band, which runs 2.53% to 82.4%.

p100.004%
p250.024%
p50 (median)0.141%
p750.671%
p902.53%
p9982.4%
Engagement rate as a share of followers, across the 201,225 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,900 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.141%
75th percentile0.671%
90th percentile2.53%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 23:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 23:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 23:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Sunday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Sunday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video85% of posts+111%+108% to +115%34K
Outbound link4% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 85% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 4% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 354 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 19, 202610x their median

    imagem mais linda que vc vai ver hj https://t.co/fq0ceoBxGK

    277K46K9651.3K4.6M viewsView on X
  • Oct 15, 20267.4x their median

    💫 É OFICIAL: ACABOU A ESCALA 6x1! APROVADA A NOSSA PEC EM 2º TURNO NO SENADO 💗 Em 60 dias, todo trabalhador terá dois dias de descanso garantidos em nossa Constituição. Eu, o @RickAzzevedo e o Governo @LulaOficial mudamos a Constituição pra acabar com a escala 6x1. https://t.co/nJ7lmKQMrU

    160K63K2.7K7.8K1.6M viewsView on X
  • Oct 17, 20266.5x their median

    Sempre que Flávio Bolsonaro ousar falar como se ele tivesse já feito algo de útil pra combater a violência no Brasil, é bom lembrar: Ele votou CONTRA o Projeto de Lei para tirar a posse de armas de agressores de mulheres.

    158K44K1.2K233980K viewsView on X
  • Oct 19, 20265.5x their median

    O povo brasileiro não aguenta mais conviver com a criminalidade. E o Lula também não. https://t.co/S6OS1t7giC

    129K35K7.6K1.1K640K viewsView on X
  • Oct 17, 20265.3x their median

    🚨 URGENTE! Sem nenhum anúncio amplo ao público, o TSE alterou o local de 4.352 seções eleitorais faltando apenas UMA SEMANA pro 2° turno. Com uma média de 300 eleitores por seção eleitoral no Brasil, isso pode prejudicar mais de 1 MILHÃO de eleitores. Por isso, estou cobrando que tanto o TSE quanto o Tribunal Regional Eleitoral de São Paulo façam uma campanha informativa, com URGÊNCIA, na televisão, na internet e rádio, explicando às pessoas as razões da mudança, que elas podem ter sido afetadas e como conferir o novo local de votação. O direito ao voto não pode ser prejudicado de última hora pela falha de comunicação do Tribunal responsável por proteger o direito ao voto. Mas não podemos deixar que isso tire nosso ímpeto ou a capacidade de ir às urnas no dia 25. Confira seu local de votação no aplicativo e-Título hoje e confira de novo, no máximo, na quinta-feira, pois, caso o aplicativo trave e pare de mostrar o local de votação, você precisa deletar seus dados do aplicativo, esperar 24 horas e fazer o login novamente.

    120K42K2.7K9382.7M viewsView on X
  • Oct 18, 20265.3x their median

    🚨 ESCÂNDALO! Gravações mostram que o ato de hoje de Flávio Bolsonaro e Nikolas Ferreira na Paulista tem como uma de suas atrações um míssil inflável com o pedido em inglês "Trump, jogue bombas no Brasil". https://t.co/XjRYTh7tYn

    126K32K3.8K2.8K1.7M viewsView on X
  • Oct 19, 20265.2x their median

    🚨 ATENÇÃO: Após inventarem que teria uma bomba no carro de Flávio Bolsonaro durante o debate de ontem, a Polícia descartou a possibilidade. Porém, os cães farejadores encontraram um “componente químico” suspeito no carro do candidato. A Polícia Militar, comandada por Tarcísio de Freitas, não divulgou qual o componente químico encontrado no carro de Flávio Bolsonaro.

    134K25K2.1K1.0K2.2M viewsView on X
  • Oct 18, 20265.0x their median

    O QUE FLÁVIO BOLSONARO TEM CONTRA AS MULHERES?

    121K29K5.2K1.4K1.2M viewsView on X
  • Oct 19, 20264.9x their median

    Se Flávio Bolsonaro não consegue respeitar as regras de um debate, o que garante que ele vai respeitar a Constituição brasileira, o salário mínimo e o fim da escala 6x1?

    117K35K2.2K436578K viewsView on X
  • Oct 18, 20264.9x their median

    🚨 BOMBA: Flávio Bolsonaro confirmou no debate da Band que vai cortar 200 bilhões de reais dos recursos públicos. De acordo com a própria equipe econômica dele, ele fará isso CONGELANDO o salário mínimo dos trabalhadores, a aposentadoria dos idosos e o auxílio das pessoas com deficiência, conforme a imprensa.

    112K37K3.8K7252.1M viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#abreosigiloflávio#lulaabriuosigiloflavioarregou#fandomscomlula#btsnocristoredentor#debatenaglobo

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 37K interactions against 1.2M followers, an engagement rate of 3.18%. Measured over 130 original posts, its engagement rate beats 99% of 19,932 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 256K times each, and 14.5% of those impressions turn into an interaction. That is about 21.7% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 5.4 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 23:00 UTC, and Sunday is the busiest day of the week. Of the 130 posts sampled, 85% carry an image or video. The account's strongest tracked post pulled 325K interactions, about 10x its own typical post. Recurring topics include #abreosigiloflávio, #lulaabriuosigiloflavioarregou, #fandomscomlula.

What is ERIKA HILTON's engagement rate on X?
ERIKA HILTON (@ErikakHilton) has an engagement rate of 3.18%, based on the median interactions across 130 original posts from the last 30 days against 1,181,144 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 3.18%, ERIKA HILTON sits above the 90th percentile of the 201,225 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @ErikakHilton have real engagement?
Its engagement rate beats 99% of the tracked X accounts closest to it in follower count (19,932 accounts), which puts it in the top 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @ErikakHilton post?
Most posts go out around 23:00 UTC, and Sunday is its busiest day, at roughly 5.43 posts per day across the measured window.

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