El Universal engagement report
@ElUniversal - 4.6M followers on X
Measured over 1204 original posts from a 30-day window, last computed on October 7, 2026.
Engagement
A typical post picks up 1 interaction against 4.6M followers, an engagement rate of 0%. Measured over 1204 original posts, its engagement rate beats 0% of 15,519 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.2K times each, and 0.084% of those impressions turn into an interaction. That is about 0.026% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 40.9 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 18:00 UTC, and Tuesday is the busiest day of the week. Of the 1204 posts sampled, 100% carry an image or video and 74% link out. The account's strongest tracked post pulled 1.4K interactions, about 1374x its own typical post. Recurring topics include #euvzla, #eluniversal, #envideo.
Measured over 1204 original posts from a 30-day window, last computed on October 7, 2026. Recurring tags: #euvzla, #eluniversal, #envideo.
Compared with accounts its own size
El Universal's engagement rate beats 0% of the tracked X accounts closest to it in follower count (15,519 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 6% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0%, El Universal sits below the 10th percentile of the 155,536 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.022%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.003% |
| 25th percentile | 0.022% |
| 50th percentile | 0.127% |
| 75th percentile | 0.603% |
| 90th percentile | 2.31% |
| 99th percentile | 83.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 18:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 74% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | no effect | -2% to -1% | 42K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 74% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 237 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 28, 20261374x their median
#EnVideo| Gandola sin frenos utilizó la rampa de emergencia en la autopista Caracas - La Guaira este jueves. El hecho ocurrió pasadas las 5:40 p. m. cuando la unidad de carga pesada presentó una falla en el sistema de frenos. 📹 Cort. @albertoprato02 #EUVzla #ElUniversal https://t.co/dLoOVTp370
- Sep 16, 2026510x their median
#EnVideo| A sus 87 años, la icónica diseñadora venezolana Carolina Herrera deslumbró en Nueva York durante la celebración del 45º aniversario de su firma. Con su inconfundible elegancia, demostró que la clave del estilo es "no es solo lo que llevas, sino cómo lo llevas". El desfile, realizado el 14 de septiembre en la Semana de la Moda de Nueva York, volvió a reivindicar los sellos clásicos de la casa: camisas blancas, flores, siluetas femeninas y una sofisticación única. 📹 Cort. @JolieSoleil #EUVzla #ElUniversal
- Sep 20, 2026352x their median
#EnVideo 📹 | Tras la fuerte controversia que atravesó la actriz venezolana Norkys Batista, la también presentadora publicó un video en sus plataformas digitales para ofrecer disculpas públicas y aclarar los comentarios que realizó durante su participación en el pódcast de la comunicadora Camila Canabal. Durante la entrevista con Camila Canabal, Batista afirmó que las personas que realizan malas acciones terminan padeciendo enfermedades como el cáncer. Ante el revuelo mediático, Canabal ofreció disculpas a su audiencia a través de una publicación en sus redes sociales. Pocas horas después, Batista decidió romper el silencio y publicó un video en su cuenta oficial de Instagram para abordar directamente la situación. | #EUVzla |
- Aug 16, 2026315x their median
#EnVideo 📹 | Desvelan detalles del "sí" más secreto del entretenimiento El astro del fútbol Cristiano Ronaldo (41 años) y la modelo e influencer Georgina Rodríguez (32 años) se dieron el "sí, acepto" el pasado martes 11 de agosto. Aunque la boda se había llevado a cabo bajo un absoluto hermetismo, finalmente han salido a la luz las primeras imágenes del enlace. 📹: @GeorginaRonald0 | #EUVzla |
- Aug 15, 2026243x their median
#EnVideo 📹 | Inauguran la estatua de la Virgen María más alta de Europa En Cracovia, Polonia, se innaguro la figura de la Virgen María más grande de toda Europa, una estatua de 55,6 metros de altura. La obra, financiada por el magnate Roman Karkosik, sobrepasa en altura los 38,5 metros del icónico Cristo Redentor de Río y supera también al Cristo Rey de Świebodzin, que llega a los 52,5 metros con el pedestal y fue inaugurada en 2010. 📹: @chrzescijanin #EUVzla
- Aug 28, 2026204x their median
Iker Casillas presume su merienda al estilo venezolano. El histórico guardameta español sorprendió a sus seguidores al publicar en redes sociales que disfrutó de unas tradicionales arepas venezolanas. #EUVzla #ElUniversal https://t.co/AsmTex9Kxh
- Sep 24, 2026169x their median
#EnVideo| En el Sector Matapalo, La Dolorita en Mariche, reportan que laminas de zinc calleron sobre tendido eléctrico debido a la fuerte lluvia que se registra en Caracas este jueves #24sep y permanecen sin energía eléctrica. #EUVzla #ElUniversal https://t.co/swst7RfBQY
- Oct 1, 2026143x their median
#EnVideo| ¡Precaución al estacionar! Cámaras de seguridad captaron el momento exacto en el que un sujeto hurta las pertenencias del chofer de un camión en la Av. San Sebastián, Baruta. El antisocial aprovechó que la unidad estaba sola y con las ventanas abiertas para sustraer los objetos, meterlos en una bolsa y huir caminando con total tranquilidad. El conductor afectado envió un mensaje de advertencia a otros trabajadores del volante: "No dejen su vehículo solo. Hoy me sacaron el bolso mientras cumplía mi rutina laboral". 📹 Cort. @eltequeno #EUVzla #ElUniversal
- Aug 16, 2026136x their median
#Internacional | Luto en la familia presidencial de Ecuador: fallece Stefano Noboa, hijo de Daniel Noboa y Lavinia Valbonesi La familia presidencial de Ecuador atraviesa un momento de profundo dolor tras la muerte de Stefano Noboa Valbonesi, tercer hijo del presidente Daniel Noboa y la primera dama, Lavinia Valbonesi. Esto fue comunicado por la ministra de Gobierno, Nataly Morillo, en su cuenta de X. “Con profundo pesar informo al país que la familia presidencial atraviesa la dolorosa pérdida de su tercer hijo, Stefano Noboa Valbonesi. (...) Lamentablemente, Stefano falleció. Expreso mis más sentidas condolencias a la Primera Dama y al presidente de la República, Daniel Noboa. Los acompaño, junto a toda su familia, con respeto, solidaridad y afecto en este momento de profundo dolor. Durante tres días, la bandera del Palacio de Carondelet permanecerá a media asta”, expresó. 📰: El Universo | #EUVzla |
- Sep 24, 2026124x their median
#EnFotos| Debido a la fuerte lluvia que se resgistra en Caracas este #24sept , se desplomó un árbol en San Bernardino Av. José Feliz Ribas. #EUVzla #ElUniversal https://t.co/SQc2Z8MLsU
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 1 interaction against 4.6M followers, an engagement rate of 0%. Measured over 1204 original posts, its engagement rate beats 0% of 15,519 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.2K times each, and 0.084% of those impressions turn into an interaction. That is about 0.026% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 40.9 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 18:00 UTC, and Tuesday is the busiest day of the week. Of the 1204 posts sampled, 100% carry an image or video and 74% link out. The account's strongest tracked post pulled 1.4K interactions, about 1374x its own typical post. Recurring topics include #euvzla, #eluniversal, #envideo.
- What is El Universal's engagement rate on X?
- El Universal (@ElUniversal) has an engagement rate of 0%, based on the median interactions across 1204 original posts from the last 30 days against 4,588,775 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0%, El Universal sits below the 10th percentile of the 155,536 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @ElUniversal have real engagement?
- Its engagement rate beats 0% of the tracked X accounts closest to it in follower count (15,519 accounts), which puts it in the bottom 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @ElUniversal post?
- Most posts go out around 18:00 UTC, and Tuesday is its busiest day, at roughly 40.9 posts per day across the measured window.