Editorial Hidra engagement report
@EdHidra - 54K followers on X
Measured over 9 original posts from a 30-day window, last computed on October 13, 2026.
Engagement
A typical post picks up 21 interactions against 54K followers, an engagement rate of 0.039%. Measured over 9 original posts, its engagement rate beats 30% of 20,445 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 2.0K times each, and 1.07% of those impressions turn into an interaction. That is about 3.65% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.53 post a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 12:00 UTC, and Monday is the busiest day of the week. Of the 9 posts sampled, 100% carry an image or video, 33% are part of a thread and 44% link out. The account's strongest tracked post pulled 122 interactions, about 5.8x its own typical post.
Measured over 9 original posts from a 30-day window, last computed on October 13, 2026.
Compared with accounts its own size
Editorial Hidra's engagement rate beats 30% of the tracked X accounts closest to it in follower count (20,445 accounts, accounts of similar size (decile 5 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 39% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.039%, Editorial Hidra sits above the 25th percentile of the 205,261 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 12:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 44% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 44% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 818 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 28, 20265.8x their median
📢 ¡Septiembre ya está aquí y viene cargada de novedades para hacer más llevadera la vuelta a la rutina! 📚 👇 https://t.co/1Zp7wLp8aF
- Aug 20, 20265.7x their median
📢 ¡Ya estamos de vuelta! 😊 Y para quienes, como nosotros, ya hayáis regresado de vacaciones, tenemos algo que os hará más amena la vuelta a la rutina: ¡cada vez queda menos para que lleguen nuestras primeras novedades del semestre! 📚 https://t.co/uC1UVG7bo7
- Sep 29, 20265.0x their median
📢 ¡Atención Bartholomew, tenemos algo que enseñarte! 🌙 Cada vez queda menos para que llegue «El bribón y la luna», de Rachel Gillig, la esperadísima continuación de «El caballero y la polilla». Se ha convertido en superventas número 1 desde su publicación en Estados Unidos este mismo mes. Y al fin podemos desvelar… ¡El precioso diseño definitivo de los cantos pintados de la edición especial! 🦋 Esta novela se publicará simultáneamente en edición especial en tapa dura, con sobrecubierta y cantos ilustrados, y en edición no limitada en tapa blanda. Además, también habrá un estuche con la saga completa en tapa dura que incluirá los dos libros. Traducción de Patricia Henríquez ✍️ Disponible en librerías españolas a partir del día 30 de noviembre 📚 👉 https://t.co/Zvnp89Y41X
- Sep 7, 20264.4x their median
📢 ¡Tenemos una muy buena noticia para los fans de James Islington! 🤖 Hace unos meses anunciábamos el lanzamiento de «Vástago», la nueva novela de Islington, una historia que mezcla ciencia ficción y thriller y que está a punto de llegar a las librerías. 👇 https://t.co/YxLfFvPdfY
- Jun 19, 20263.9x their median
📢 ¡Estas han sido las #NovedadesHidra de hoy! 👀 🔸Un extraño dueto, de Erin A. Craig 🎭 🔹Una conspiración de monstruos encantadores, de Holly Black🧝 🔸Enemigos y amantes, de Holly Black🃏 ¡Con estos anuncios termina la ronda de novedades! ¿o quizás no? 🤔 ⬇️ https://t.co/ssCss7gSmU
- Sep 7, 20263.0x their median
📢 ¡Hoy es el día! Si te encanta la fantasía épica, corre a tu librería más cercana: ya está disponible «La Caída», de Ryan Cahill 🐉 Una novela corta ambientada 400 años antes de los acontecimientos de «De sangre y fuego». 👉 https://t.co/H0lwrT1PFz https://t.co/zx0UeFlwek
- Sep 9, 20262.4x their median
📢 ¡Atención, México! ¡Tenemos una noticia muy especial! R. F. Kuang estará en la FIL Guadalajara para encontrarse con sus lectores. Próximamente tendréis todos los detalles a través de los canales oficiales de la FIL Guadalajara. 👀 ¡Estad muy atentos! https://t.co/LkUFarCEX4
- Oct 1, 20262.2x their median
¿La llegada del otoño te ha dado ganas de leer buenos libros bajo una manta? ¡Tenemos las novedades perfectas para acompañarte! 🍂 Nuestra primera novedad llega el 12 de octubre. ¡El comienzo de la trilogía de fantasía «Aquelarre maldito»: «Unidos por la sangre», de Ellis Hunter! Cada generación, un duelo a muerte entre brujas y jinetes de dragones decide quién controlará la fuente de toda la magia de sus reinos ⚔️ El 19 de octubre llega una novedad que lleváis mucho tiempo esperando. ¡Por fin podréis leer «En este reino soy inmortal», de Ilona Andrews! ¿Te imaginas poder entrar en tu saga de libros favorita? Maggie se despierta un día dentro de su mundo de fantasía favorito siendo inmortal y con una misión: conseguir que tenga un final feliz 🦊 Se acerca Halloween y con ello la publicación del desenlace de la bilogía «El bestiario de la bruja», de Genoveva Dimova: «Noches monstruosas» también el 19 de octubre. En la ciudad están pasando cosas extrañas: nieva en verano, aparece el cadáver de una bruja y empiezan a verse monstruos propios de los Días Aciagos. La barrera entre los mundos se debilita… y Kosara cree que todo es culpa suya 🧙♀️ Ese mismo día se publica el estuche de la bilogía «El rey pastor», de Rachel Gillig, en tapa blanda. Adéntrate en esta historia de fantasía oscura, donde una doncella deberá liberar al monstruo que habita en su interior para salvar su reino. Pero pronto descubrirá que hay algo más acechando entre las sombras… Por último, cerramos el mes con el lanzamiento de dos novelas autoconclusivas el 26 de octubre. ¿Te encanta «El fantasma de la ópera»? Entonces también te encantará «Un extraño dueto», de Erin A. Craig, un retelling de este clásico musical que sigue conquistando corazones. Christine Daaé, su protagonista, se debate entre el amor, la ambición y los secretos de la Opéra Populaire mientras asciende hacia la fama 🎭 También el 26 de octubre publicamos «Incandescente», de Emily Tesh. Un dark academia con una historia de amor sáfica en la que una profesora de magia tendrá que hacer frente a un poderoso demonio que quiere entrar en la escuela para acabar con todos los magos.
- Sep 11, 20262.2x their median
📢 ¡Por fin volvemos a Ketterdam! 🐦⬛ ¡Los fans del #Grishaverse estamos de enhorabuena, porque Kaz y compañía han vuelto y se traen algo entre manos (como de costumbre)! Y esta vez, ¡puedes participar en la historia! ⬇️ https://t.co/fTpiLFP2RC
- Sep 18, 20262.0x their median
📢 ¡Atención! ⚠️ Debido a la alta demanda, habrá una nueva remesa de manteles de regalo que llegarán con las cartas de «Enemigos y amantes: La corona de Elfhame». ¡Unidades limitadas hasta fin de existencias! Todas las reservas previas lo incluyen. 👉https://t.co/5pY0kUzomt
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 21 interactions against 54K followers, an engagement rate of 0.039%. Measured over 9 original posts, its engagement rate beats 30% of 20,445 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 2.0K times each, and 1.07% of those impressions turn into an interaction. That is about 3.65% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.53 post a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 12:00 UTC, and Monday is the busiest day of the week. Of the 9 posts sampled, 100% carry an image or video, 33% are part of a thread and 44% link out. The account's strongest tracked post pulled 122 interactions, about 5.8x its own typical post.
- What is Editorial Hidra's engagement rate on X?
- Editorial Hidra (@EdHidra) has an engagement rate of 0.039%, based on the median interactions across 9 original posts from the last 30 days against 53,994 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.039%, Editorial Hidra sits above the 25th percentile of the 205,261 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @EdHidra have real engagement?
- Its engagement rate beats 30% of the tracked X accounts closest to it in follower count (20,445 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @EdHidra post?
- Most posts go out around 12:00 UTC, and Monday is its busiest day, at roughly 0.53 posts per day across the measured window.