Eater engagement report
@Eater - 1.5M followers on X
Measured over 22 original posts from a 30-day window, last computed on October 23, 2026.
Engagement
A typical post picks up 12 interactions against 1.5M followers, an engagement rate of 0.001%. Measured over 22 original posts, its engagement rate beats 10% of 19,932 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 9.0K times each, and 0.133% of those impressions turn into an interaction. That is about 0.598% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.73 post a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 14:00 UTC, and Thursday is the busiest day of the week. Of the 22 posts sampled, 100% link out. The account's strongest tracked post pulled 401 interactions, about 36x its own typical post.
Measured over 22 original posts from a 30-day window, last computed on October 23, 2026.
Compared with accounts its own size
Eater's engagement rate beats 10% of the tracked X accounts closest to it in follower count (19,932 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 9% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.001%, Eater sits below the 10th percentile of the 201,787 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.142% |
| 75th percentile | 0.672% |
| 90th percentile | 2.54% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 14:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 0% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 100% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | -3% | -3% to -2% | 54K |
- 0% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 100% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 125 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Jul 2, 202636x their median
🌎 ANNOUNCING: Eater World's Fare One day, 30+ restaurants, food from 20+ countries… all in NYC on the eve of the world soccer championship. Tickets start at $30. Tickets and details at https://t.co/yEl4yQPfBP https://t.co/N5zsyKHeI2
- Oct 16, 202430x their median
The Eater app puts *you* on the map — alongside all of our editor-approved restaurants in cities around the globe — so you’re never far from your next great meal. Presented by @CapitalOne and @SevenRooms https://t.co/uqEvuuWoNX
- Jul 10, 202619x their median
(1/3) 10+ free samples.🍴 Taste your way through complimentary culinary offerings from @cathaypacific, @maruchan_inc, @square, @dolesunshine, @edible, @lifeway_kefir and @Sanpellegrino — then go find more from the 30+ restaurants and chefs at Eater World's Fare. Get your tickets now before sessions sell out: https://t.co/k0LEU9CQ3k
- Jul 14, 20267.6x their median
Taste exclusive bites from chefs Calvin Eng and @ChefShota at Eater World’s Fare this Saturday! 🌏 🍽️ Plus, catch the chefs in-person at A Taste of Maruchan presented by @Maruchan_Inc and Gateway to Asia presented by @CathayPacific alongside 30+ iconic restaurants and chefs from around the world at Pier 36 NYC. ⚽ 🌎 Buy tickets: https://t.co/M36h6qdW3n
- Oct 8, 20264.8x their median
Where to eat in Tokyo, including sushi, ramen, and yakitori, as recommended by a local food writer and shochu advisor. https://t.co/J4KpqZ9fUa
- Oct 12, 20263.1x their median
Where to eat in Rome, including the best pizza, pasta, wine bars, and more https://t.co/5x7JZM2RHv
- Sep 14, 20263.1x their median
An interview with the chef behind Alfie’s. https://t.co/TicRsxn9O6
- Oct 14, 20262.8x their median
An interview with the chef behind Muhājir https://t.co/eY1xS8gV1k
- Aug 5, 20262.3x their median
I went into the new Bourdain biopic expecting to hate it. To my surprise, I was charmed. https://t.co/ZcYbxnInQW
- Oct 20, 20262.2x their median
It’s the year of the tavern — and that means pizza style, too https://t.co/lTI6Ucgyct
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 12 interactions against 1.5M followers, an engagement rate of 0.001%. Measured over 22 original posts, its engagement rate beats 10% of 19,932 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 9.0K times each, and 0.133% of those impressions turn into an interaction. That is about 0.598% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.73 post a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 14:00 UTC, and Thursday is the busiest day of the week. Of the 22 posts sampled, 100% link out. The account's strongest tracked post pulled 401 interactions, about 36x its own typical post.
- What is Eater's engagement rate on X?
- Eater (@Eater) has an engagement rate of 0.001%, based on the median interactions across 22 original posts from the last 30 days against 1,504,384 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.001%, Eater sits below the 10th percentile of the 201,787 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @Eater have real engagement?
- Its engagement rate beats 10% of the tracked X accounts closest to it in follower count (19,932 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @Eater post?
- Most posts go out around 14:00 UTC, and Thursday is its busiest day, at roughly 0.73 posts per day across the measured window.