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EUinAfghanistan engagement report

@EUinAfghanistan - 116K followers on X

Measured over 2 original posts from a 30-day window, last computed on October 8, 2026.

Engagement

Per follower
0.074%
of 116K followers
Per impression
2.78%
3.1K views on a typical post
Reach
2.66%
of its followers see a post
Typical post
86
interactions (median)
Saved
0.26%
8 bookmarks on a typical post
Posting rate
0.13/day
active 13% of days
Peak time
07:00 UTC
Sunday

Early reading. We have captured 2 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 86 interactions against 116K followers, an engagement rate of 0.074%. Posts are seen about 3.1K times each, and 2.78% of those impressions turn into an interaction. That is about 2.66% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.13 posts a day over the last 30 days, though only 13% of days saw any activity at all. Most posts go out around 07:00 UTC, and Sunday is the busiest day of the week. Of the 2 posts sampled, 100% carry an image or video and 50% link out. The account's strongest tracked post pulled 1.8K interactions, about 21x its own typical post. Recurring topics include #eu, #internationalliteracyday, #unesco. Only 2 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 2 original posts from a 30-day window, last computed on October 8, 2026. Recurring tags: #eu, #internationalliteracyday, #unesco.

Where this sits in the catalog

At 0.074%, EUinAfghanistan sits above the 25th percentile of the 204,956 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,956 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,894 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 07:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 07:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 07:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Sunday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Sunday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link50% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 50% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 311 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Jun 29, 202621x their median

    UNAMA has confirmed that at least 28 civilians were killed and 49 injured in airstrikes carried out in Paktya, Paktika and Kunar provinces in #Afghanistan on the evening of Sunday 28 June. Full statement [in English, Dari, Pashto]: https://t.co/m4NvYHTDK5 https://t.co/D3UUWM0TLR

    990547135148132K viewsView on X
  • Mar 17, 202613x their median

    Our condolences to the families of the victims. Civilians must never be targeted. We urgently call for a ceasefire, full respect of International humanitarian law, and a return to dialogue. Read the full statement here: https://t.co/BzamTDvRdS

    727286702939K viewsView on X
  • Jun 29, 20262.2x their median

    #Afghanistan-#Pakistan: The EU calls for full protection of civilians after airstrikes in Kunar, Paktya and Paktika resulted in civilian casualties. International humanitarian law must be respected at all times. We call for immediate de-escalation and restraint.

    1354001328K viewsView on X
  • May 9, 20261.6x their median

    On #EuropeDay, we honour the resilience and dignity of the Afghan people. Together with our partners, the European Union remains committed to supporting livelihoods, education, opportunity, and hope for Afghanistan’s future. 🇪🇺 https://t.co/mXqWVEF1Tf

    105151427.4K viewsView on X
  • Jun 20, 2026

    Women and girls empowerment is at the core of EU basic needs assistance to the Afghan people. With UNDP, ACTED and ACF, the EU builds skills, competencies, and provides economic opportunities in Badakhshan. #women empowerment https://t.co/8iz4HgmDXA

    9215224.7K viewsView on X
  • Sep 13, 2026

    The #EU 🇪🇺 teams up with @FAOAfghanistan in a €5M partnership to strengthen the climate resilience of Afghanistan’s farmers, connecting agribusinesses to markets, supporting more reliable income & creating rural jobs, with a strong focus on women & youth. https://t.co/bjdrjEKQUT https://t.co/DCLSuXHcJQ

    8118633.9K viewsView on X
  • May 22, 2026

    During our visit to Bamyan, the #EU team saw how a water project via @WFP_Afghanistan & @AkdnAfg has improved thousands of lives, boosting cultivation, livelihoods & food security. Communities also shared ongoing challenges about access to education & vital maternal health care. https://t.co/BbN5uN1bzh

    7814103.5K viewsView on X
  • Jun 23, 2026

    The #EU and IOM are joining forces with €20 million to deliver essential health and protection services and support returnees and displaced people to build a more self-reliant future through livelihoods opportunities. Read more joint press release: 👉 https://t.co/xMDWTlnMmj https://t.co/Sqqy1Eim4t

    729468.6K viewsView on X
  • Jun 20, 2026

    🌍 On #WorldRefugeeDay, the #EU reaffirms its commitment to refugees, returnees, IDPs and host communities. Together with @UNHCRAfg and @IOMAfghanistan, we support protection, livelihoods and durable solutions, helping Afghans rebuild their lives with dignity. #WithRefugees https://t.co/1JiDsA4xad

    6218313.4K viewsView on X
  • Aug 18, 2026

    We are deeply concerned by an explosion near Sham-e-Hedayat School, Dasht-e-Barchi, injuring dozens of students. Swift recovery to the injured; sympathies to families & school community. Schools must be safe; deliberate attacks on children & education centers are unacceptable.

    5617245.1K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#eu#internationalliteracyday#unesco

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 86 interactions against 116K followers, an engagement rate of 0.074%. Posts are seen about 3.1K times each, and 2.78% of those impressions turn into an interaction. That is about 2.66% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.13 posts a day over the last 30 days, though only 13% of days saw any activity at all. Most posts go out around 07:00 UTC, and Sunday is the busiest day of the week. Of the 2 posts sampled, 100% carry an image or video and 50% link out. The account's strongest tracked post pulled 1.8K interactions, about 21x its own typical post. Recurring topics include #eu, #internationalliteracyday, #unesco. Only 2 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is EUinAfghanistan's engagement rate on X?
EUinAfghanistan (@EUinAfghanistan) has an engagement rate of 0.074%, based on the median interactions across 2 original posts from the last 30 days against 115,631 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.074%, EUinAfghanistan sits above the 25th percentile of the 204,956 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @EUinAfghanistan have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @EUinAfghanistan post?
Most posts go out around 07:00 UTC, and Sunday is its busiest day, at roughly 0.13 posts per day across the measured window.

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