Discovery Green engagement report
@DiscoveryGreen - 117K followers on X
Measured over 16 original posts from a 30-day window, last computed on October 7, 2026.
Engagement
A typical post picks up 2 interactions against 117K followers, an engagement rate of 0.002%. Measured over 16 original posts, its engagement rate beats 7% of 20,183 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 573 times each, and 0.349% of those impressions turn into an interaction. That is about 0.489% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.53 post a day over the last 30 days, with activity on roughly 53% of days. Most posts go out around 18:00 UTC, and Sunday is the busiest day of the week. Of the 16 posts sampled, 100% carry an image or video and 19% link out. The account's strongest tracked post pulled 9 interactions, about 4.5x its own typical post.
Measured over 16 original posts from a 30-day window, last computed on October 7, 2026.
Compared with accounts its own size
Discovery Green's engagement rate beats 7% of the tracked X accounts closest to it in follower count (20,183 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 18% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.002%, Discovery Green sits below the 10th percentile of the 201,985 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.142% |
| 75th percentile | 0.672% |
| 90th percentile | 2.54% |
| 99th percentile | 82.5% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 18:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 19% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 19% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 289 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 12, 20264.5x their median
🎃Be the cutest pumpkin in the patch this fall at Houston Pumpkin Festival in Discovery Green! Carousels, a giant slide, boats and tons of pumpkins await you in a transformed farmland in the heart of downtown. Purchase your tickets now and don't miss out https://t.co/4M3B2jvbe2 https://t.co/KBCzJjxfPQ
- Sep 2, 20263.0x their median
✨Discover Fantastic Animals from Mexico: Alebrijes and Nahuales! 🇲🇽During Hispanic Heritage Month enter the spirit realm through Mexican magical realism & Mesoamerican folklore! Eight, 20ft statues will be scattered across the park as alebrijes and nahuales. 🗓️Sept 15 - Oct 18 https://t.co/c9O2dv0ot2
- Sep 4, 20262.5x their median
🎥Screen on the Green presented by Vivian L. Smith Foundation featuring Selena! 🌟"Me siento muy excited", for a FREE special showing of Selena at Discovery Green. Guests are encouraged to wear their favorite Selena outfit. 🎥Screen on the Green 🗓️Sat, Sept 19; 7 - 9 pm https://t.co/fpu8n6FUOL
- Aug 13, 20262.5x their median
🎨Fantastic Animals from Mexico: Alebrijes and Nahuales ✨Discovery Green enters the realm of spirits with eight 20-foot sculptures of colorful alebrijes and nahaules around the park. These art pieces can be found in the park during Hispanic Heritage Month. 🗓️Sept 15 - Oct 18 https://t.co/VxrgFKv89n
- Jul 31, 20262.5x their median
👨🎨YOU are the artist! 🎨Each set of pages serves as vibrant reminder of the upcoming events in the park, so mark your calendars and don't miss out on FREE fun. 🫶Pick up your free coloring book and pack of crayons at the merch cart or front office during business hours. https://t.co/qoU2lcIxGf
- Oct 4, 20262.0x their median
👻Discover at Flea by Night! 🛍️From delicious baked goods and jewelry to clothes and art, find all the goodies this season at a night market in the heart of the city. This open-air market creates a hub for Houstonians to shop local and get outdoors. 🗓️Sat, Oct 17 🕕6 - 10 pm https://t.co/qUT0TN6nEw
- Oct 3, 20262.0x their median
🚌Seatbelts everyone! The Magic School Bus is coming to Toddler Tuesday! 🧸Join us for story time, crafts, character meet and greets and more. Enjoy a 30 minute concert from Prelude Music, an interactive session with instruments and sounds. 🗓️Tues, Oct 6 🕥10:30 am - 12:30 pm https://t.co/Dv7ql092sa
- Sep 13, 20262.0x their median
🛍️Shop Flea by Night at Discovery Green! 🌳A center for some of Houston's amazing vendors. Shoppers can expect a mix of clothing, pet items, 3D prints, artwork, jewelry, delicious treats and so much more! 🗓️Sat, Sept 19 Flea by Night 🕕6 - 10 pm https://t.co/Lh93scPbXu
- Sep 6, 20262.0x their median
🇲🇽Deje escuchar tu grito mas fuerte para México en el Corazón! ✨Celebrate the culture of Mexico with a grand celebration from an international touring group of more than 70 performers produced by NAIMA. 🗓️Saturday, Sept 26 🕖7 - 10 pm https://t.co/cKyj0MLoju
- Aug 30, 20262.0x their median
💪Fitness in the Park presented by UTHealth Houston starts this Tuesday! Here's what you need to know: -100% free -suitable for all levels and abilities -parking is available around the park perimeter and nearby surface lots -bring a mat, water bottle and towel Sept 1 - Nov 30 https://t.co/tr0JoonKNW
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 2 interactions against 117K followers, an engagement rate of 0.002%. Measured over 16 original posts, its engagement rate beats 7% of 20,183 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 573 times each, and 0.349% of those impressions turn into an interaction. That is about 0.489% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.53 post a day over the last 30 days, with activity on roughly 53% of days. Most posts go out around 18:00 UTC, and Sunday is the busiest day of the week. Of the 16 posts sampled, 100% carry an image or video and 19% link out. The account's strongest tracked post pulled 9 interactions, about 4.5x its own typical post.
- What is Discovery Green's engagement rate on X?
- Discovery Green (@DiscoveryGreen) has an engagement rate of 0.002%, based on the median interactions across 16 original posts from the last 30 days against 117,211 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.002%, Discovery Green sits below the 10th percentile of the 201,985 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @DiscoveryGreen have real engagement?
- Its engagement rate beats 7% of the tracked X accounts closest to it in follower count (20,183 accounts), which puts it in the bottom 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @DiscoveryGreen post?
- Most posts go out around 18:00 UTC, and Sunday is its busiest day, at roughly 0.53 posts per day across the measured window.