Digital Trends engagement report
@DigitalTrends - 1.8M followers on X
Measured over 277 original posts from a 30-day window, last computed on August 31, 2026.
Engagement
A typical post picks up 5 interactions against 1.8M followers, an engagement rate of 0%. Measured over 277 original posts, its engagement rate beats 9% of 3,739 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 4.9K times each, and 0.101% of those impressions turn into an interaction. That is about 0.278% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 9.5 posts a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 14:00 UTC, and Tuesday is the busiest day of the week. Of the 277 posts sampled, 10% carry an image or video and 90% link out. The account's strongest tracked post pulled 41 interactions, about 8.2x its own typical post. Recurring topics include #apple, #gaming, #samsung.
Measured over 277 original posts from a 30-day window, last computed on August 31, 2026. Recurring tags: #apple, #gaming, #samsung.
Compared with accounts its own size
Digital Trends's engagement rate beats 9% of the tracked X accounts closest to it in follower count (3,739 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 9% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At under 0.001%, Digital Trends sits below the 10th percentile of the 36,261 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.431% |
| 90th percentile | 2.10% |
| 99th percentile | 160.7% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 14:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 50K |
| 01:00 UTC | -2% | 51K |
| 02:00 UTC | -3% | 50K |
| 03:00 UTC | -4% | 53K |
| 04:00 UTC | -6% | 43K |
| 05:00 UTC | -4% | 42K |
| 06:00 UTC | -4% | 48K |
| 07:00 UTC | -5% | 51K |
| 08:00 UTC | -4% | 60K |
| 09:00 UTC | -3% | 69K |
| 10:00 UTC | -2% | 71K |
| 11:00 UTC | -3% | 78K |
| 12:00 UTC | -2% | 86K |
| 13:00 UTC | -2% | 93K |
| 14:00 UTC | -3% | 96K |
| 15:00 UTC | -2% | 100K |
| 16:00 UTC | -3% | 97K |
| 17:00 UTC | -2% | 90K |
| 18:00 UTC | -1% | 84K |
| 19:00 UTC | -2% | 79K |
| 20:00 UTC | -1% | 74K |
| 21:00 UTC | -1% | 66K |
| 22:00 UTC | -2% | 57K |
| 23:00 UTC | -2% | 51K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +4% | 229K |
| Monday | 0% | 284K |
| Tuesday | -2% | 273K |
| Wednesday | -1% | 250K |
| Thursday | -2% | 243K |
| Friday | -3% | 251K |
| Saturday | +3% | 226K |
Best tweets
- Aug 25, 20268.2x their median
PlayStation users have launched a weeklong blackout protest over Sony’s plans to end physical disc production in January 2028. From Aug. 23–30, participants are being urged to avoid the PlayStation Store, PlayStation Plus, and playing on PlayStation. #playstation #gamingnews https://t.co/FzYhl4MHrx
- Aug 26, 20266.6x their median
#RidleyScott confirms a new Alien movie centered entirely on #MichaelFassbender's David, continuing Covenant's cliffhanger ending after years of uncertainty. https://t.co/T8a9tPLHix
- Aug 26, 20266.4x their median
Anthony Mackie and Jamie Dornan lead #AppleTV's new heist drama 12 12 12, structured around three timelines tied to one elaborate Zurich bank vault heist. https://t.co/jX3ezG56zZ
- Aug 17, 20266.2x their median
Unitree’s “Superman” robot just hit a running speed of 12.66 meters per second. For context, Usain Bolt reached a top speed of about 12.2 meters per second. #robots #robotics #technology #technews https://t.co/tS0Umj8eyy
- Aug 21, 20265.8x their median
A sprint at the “Robot Olympics” in Beijing ended in a rough crash when this humanoid robot slammed into a safety cushion, sending sparks flying as it broke at the waist. 🎥: @pianhangx / X https://t.co/gY1cYaLXtC
- Aug 28, 20265.4x their median
#Apple's first #foldableiPhone arrives in 2026 with an A20 chip, dual 48MP cameras, and a $2,000 price tag. https://t.co/RgOv4v1gHJ
- Aug 28, 20264.6x their median
Apple shared a behind-the-scenes look at the making of its latest Mac mini ad, showing how the team used claymation to bring the spot to life. 🎥: @helloapple #apple #macmini #technology #technews https://t.co/3bkru9PRFK
- Aug 28, 20264.4x their median
The Photon Matrix Blue Laser Mosquito Air Defense system is now available for preorder for $1,088. The device uses LiDAR and lasers to detect, track, and kill mosquitoes in real time. 🎥: @photonmatrixlab #technology #technews https://t.co/CyKG8nyU72
- Aug 26, 20264.4x their median
Xbox will let disc owners get a disc license for games they own. Most XBOX One and XBOX Series X disc-based games are supported. Thousands of games are ready for the shift. Xbox Insiders get access to it starting August 31. "Players can claim a digital entitlement by inserting a supported disc into an XBOX One or XBOX Series X console and launching the game. Once the entitlement is claimed, you can experience the benefits of digital, including XBOX Play Anywhere and XBOX Cloud Gaming where supported, while your physical disc continues to work exactly as it always has" #Xbox
- Aug 25, 20264.0x their median
This humanoid robot didn’t quite stick the landing. During the World Humanoid Robot Games in Beijing, it attempted to jump off a box and instead went face-first into the floor. 🎥: WHRGFUN / X #robot #robotics #technology #technews https://t.co/seizKqK13k
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 5 interactions against 1.8M followers, an engagement rate of 0%. Measured over 277 original posts, its engagement rate beats 9% of 3,739 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 4.9K times each, and 0.101% of those impressions turn into an interaction. That is about 0.278% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 9.5 posts a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 14:00 UTC, and Tuesday is the busiest day of the week. Of the 277 posts sampled, 10% carry an image or video and 90% link out. The account's strongest tracked post pulled 41 interactions, about 8.2x its own typical post. Recurring topics include #apple, #gaming, #samsung.
- What is Digital Trends's engagement rate on X?
- Digital Trends (@DigitalTrends) has an engagement rate of 0%, based on the median interactions across 277 original posts from the last 30 days against 1,775,305 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At under 0.001%, Digital Trends sits below the 10th percentile of the 36,261 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @DigitalTrends have real engagement?
- Its engagement rate beats 9% of the tracked X accounts closest to it in follower count (3,739 accounts), which puts it in the bottom 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @DigitalTrends post?
- Most posts go out around 14:00 UTC, and Tuesday is its busiest day, at roughly 9.53 posts per day across the measured window.