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Desmond Howard engagement report

@DesmondHoward - 378K followers on X

Measured over 3 original posts from a 30-day window, last computed on October 1, 2026.

Engagement

Per follower
0.006%
of 378K followers
Per impression
0.22%
11K views on a typical post
Reach
2.88%
of its followers see a post
Typical post
24
interactions (median)
Saved
0.018%
2 bookmarks on a typical post
Posting rate
0.17/day
active 10% of days
Peak time
16:00 UTC
Wednesday

Early reading. We have captured 3 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 24 interactions against 378K followers, an engagement rate of 0.006%. Posts are seen about 11K times each, and 0.22% of those impressions turn into an interaction. That is about 2.89% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.17 posts a day over the last 30 days, though only 10% of days saw any activity at all. Most posts go out around 16:00 UTC, and Wednesday is the busiest day of the week. Of the 3 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 24K interactions, about 1005x its own typical post. Only 3 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 3 original posts from a 30-day window, last computed on October 1, 2026. Recurring tag: #homedepotpartner.

Where this sits in the catalog

At 0.006%, Desmond Howard sits above the 10th percentile of the 201,665 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.142%
p750.671%
p902.53%
p9982.5%
Engagement rate as a share of followers, across the 201,665 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,911 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.142%
75th percentile0.671%
90th percentile2.53%
99th percentile82.5%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 16:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 16:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 16:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link0% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 173 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Dec 1, 20241005x their median

    Hail. https://t.co/fcjJNdodlo

    22K1.9K304144711K viewsView on X
  • Dec 16, 2024826x their median

    Welcome to the fraternity. https://t.co/tNgGKT0Qj4

    19K81010014340K viewsView on X
  • Apr 24, 2025572x their median

    From high school to NFL legend, this is the only place to experience it all. Pre-Order the EA SPORTS MVP Bundle today. 🔗 : https://t.co/BKYern4ILj https://t.co/SjpezEkM5q

    12K1.0K4056998.6M viewsView on X
  • Apr 7, 2026307x their median

    G Rice ➡️ Yaxel. I love it. Congrats @umichbball. Hard earned. Well deserved. #GoBlue https://t.co/IKcgeXWkw9

    6.7K6273221429K viewsView on X
  • Apr 17, 2025231x their median

    Words can't adequately express just how much LC means to me and the entire GameDay family. An absolute legend. A true friend. We're gonna miss you, Coach. Wishing you all the best in your retirement. "LIFE IS GOOD!" @CollegeGameDay https://t.co/5NHeWDfU2r

    5.2K235535201K viewsView on X
  • Apr 7, 2026226x their median

    The last time @UMich won a National Championship in basketball, I was a sophomore. We just won our second natty during The Twins sophomore year. Enjoy it! 💛💙 https://t.co/nRPnXVn4JO

    5.2K17548555K viewsView on X
  • Sep 9, 2025166x their median

    Let 9 COOK!!!!!

    3.9K11622299K viewsView on X
  • Aug 20, 2025109x their median

    Going to miss you, my friend. 'Not So Fast, My Friend: A Lee Corso Special' Aug. 22 | 9p ET | ESPN, streaming afterward on ESPN+ https://t.co/ThczUaP6uj

    2.4K180331799K viewsView on X
  • Sep 9, 202587x their median

    Good job 9! #LetJJCook

    2.0K5312143K viewsView on X
  • Apr 8, 202678x their median

    With Michigan winning it all in basketball Monday night and hockey headed to the Frozen Four, I’ve been thinking about what it took to get here. The adversity that Michigan Athletics was forced to deal with recently caused many to attack the AD publicly and in secret. Being from an era where that type of behavior wasn't tolerated, that never sat well with me. Despite all of the drama swirling about the department, Warde Manuel and his team weathered the storm and guided us to where we are today ... calm waters. Some jumped ship, but for those who stayed ... I think you know the rest. Remember that celebrating banners includes acknowledging the leadership that helped make them possible. Go Blue.

    1.6K9715426118K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#homedepotpartner

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 24 interactions against 378K followers, an engagement rate of 0.006%. Posts are seen about 11K times each, and 0.22% of those impressions turn into an interaction. That is about 2.89% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.17 posts a day over the last 30 days, though only 10% of days saw any activity at all. Most posts go out around 16:00 UTC, and Wednesday is the busiest day of the week. Of the 3 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 24K interactions, about 1005x its own typical post. Only 3 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Desmond Howard's engagement rate on X?
Desmond Howard (@DesmondHoward) has an engagement rate of 0.006%, based on the median interactions across 3 original posts from the last 30 days against 377,703 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.006%, Desmond Howard sits above the 10th percentile of the 201,665 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @DesmondHoward have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @DesmondHoward post?
Most posts go out around 16:00 UTC, and Wednesday is its busiest day, at roughly 0.17 posts per day across the measured window.

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