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Demon Slayer: Kimetsu no Yaiba (English) engagement report

@DemonSlayerUSA - 1.9M followers on X

Measured over 41 original posts from a 30-day window, last computed on August 24, 2026.

Engagement

Middle of its size range
Per follower
0.063%
of 1.9M followers
Per impression
1.74%
68K views on a typical post
Reach
3.60%
of its followers see a post
Typical post
1.2K
interactions (median)
Saved
0.121%
82 bookmarks on a typical post
Posting rate
1.63/day
active 97% of days
Peak time
15:00 UTC
Saturday

A typical post picks up 1.2K interactions against 1.9M followers, an engagement rate of 0.063%. Measured over 41 original posts, its engagement rate beats 75% of 1,003 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 68K times each, and 1.74% of those impressions turn into an interaction. That is about 3.60% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.6 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 15:00 UTC, and Saturday is the busiest day of the week. Of the 41 posts sampled, 88% carry an image or video and 80% link out. The account's strongest tracked post pulled 5.5K interactions, about 4.7x its own typical post. Recurring topics include #demonslayer, #round1, #round1usa.

Measured over 41 original posts from a 30-day window, last computed on August 24, 2026. Recurring tags: #demonslayer, #round1, #round1usa.

Compared with accounts its own size

Demon Slayer: Kimetsu no Yaiba (English)'s engagement rate beats 75% of the tracked X accounts closest to it in follower count (1,003 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 73% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.063%, Demon Slayer: Kimetsu no Yaiba (English) sits above the 50th percentile of the 13,760 accounts in this comparison. That places it in the above the median band, which runs 0.055% to 0.358%.

p100.001%
p250.008%
p50 (median)0.055%
p750.358%
p902.39%
p99272.8%
Engagement rate as a share of followers, across the 13,760 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 272,770 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.001%
25th percentile0.008%
50th percentile0.055%
75th percentile0.358%
90th percentile2.39%
99th percentile272.8%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 15:00 UTC, and Saturday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 15:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 94%Busiest hour: 15:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC0%18K
01:00 UTC+1%18K
02:00 UTC-1%18K
03:00 UTC-4%18K
04:00 UTC-7%15K
05:00 UTC-6%14K
06:00 UTC-6%16K
07:00 UTC-6%17K
08:00 UTC-6%20K
09:00 UTC-3%23K
10:00 UTC-2%25K
11:00 UTC-2%26K
12:00 UTC0%29K
13:00 UTC0%33K
14:00 UTC-2%34K
15:00 UTC-1%36K
16:00 UTC-1%35K
17:00 UTC-1%33K
18:00 UTC+1%30K
19:00 UTC+1%28K
20:00 UTC-1%26K
21:00 UTC+1%23K
22:00 UTC+1%20K
23:00 UTC0%18K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Saturday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 94%Busiest day: Saturday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%85K
Monday+2%88K
Tuesday+1%102K
Wednesday-3%87K
Thursday-1%82K
Friday-4%89K
Saturday+4%83K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video88% of posts+83%+77% to +89%7.0K
Outbound link80% of posts-48%-50% to -47%7.2K
Typical length--4%-6% to -3%9.4K
  • 88% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 83% above the same accounts' other posts.
  • 80% of its posts carry a link off X. Across the catalog, posts with an outbound link run 48% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 239 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters run 4% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Jul 28, 20264.7x their median

    To celebrate Demon Slayer: Kimetsu no Yaiba Infinity Castle I now streaming on Crunchyroll, we've added exclusive profile avatars and backgrounds for you and your friends to show your support ⚔️ Find them in your profile settings 🧡 https://t.co/MPCU1whs7h

    4.7K63088104323K viewsView on X
  • Jul 27, 20262.9x their median

    Just one day until Demon Slayer: Kimetsu no Yaiba Infinity Castle I is streaming on Crunchyroll! How many times will you rewatch? 🔥 https://t.co/vvWLHRnzOi

    3.1K25510433339K viewsView on X
  • Jul 23, 20262.0x their median

    [ To the Infinity Castle ] 🦋 Shinobu Kocho Arc 🦋 Demon Slayer: Kimetsu no Yaiba Infinity Castle I starts streaming on @Crunchyroll and available to buy on digital starting July 28! Pre-order now: https://t.co/5kp1S5LdYC

    2.0K249101686K viewsView on X
  • Jul 22, 20261.9x their median

    [ To the Infinity Castle ] ⚔️ Tanjiro Kamado Arc ⚔️ Demon Slayer: Kimetsu no Yaiba Infinity Castle I starts streaming on @Crunchyroll and available to buy on digital starting July 28! Pre-order now: https://t.co/5kp1S5LdYC

    1.9K26518495K viewsView on X
  • Aug 10, 20261.8x their median

    Soryu Dojo ❤️‍🩹 Demon Slayer: Kimetsu no Yaiba Infinity Castle I is streaming now on @Crunchyroll and available to buy on the @AppleTV app, @GooglePlay, @YouTube, @PrimeVideo, and @Fandango! ➡️ BUY NOW ON DIGITAL: https://t.co/5kp1S5LLOa

    1.9K1806773K viewsView on X
  • Aug 4, 20261.6x their median

    Navigating the Infinity Castle... 🐗💨 Demon Slayer: Kimetsu no Yaiba Infinity Castle I is streaming now on @Crunchyroll and available to buy on the @AppleTV app, @GooglePlay, @YouTube, @PrimeVideo, and @Fandango! ➡️ BUY NOW ON DIGITAL: https://t.co/5kp1S5LLOa

    1.7K14316678K viewsView on X
  • Jul 29, 20261.5x their median

    Demon Slayer: Kimetsu no Yaiba Infinity Castle I is now available to buy on @GooglePlay! ✨SUB: https://t.co/vSNNFrImPw ✨ENGLISH DUB: https://t.co/967HOAoGH9

    1.6K15815680K viewsView on X
  • Jul 28, 20261.5x their median

    [ To the Infinity Castle ] ⭐ Demon Slayer Corps Arc ⭐ Demon Slayer: Kimetsu no Yaiba Infinity Castle I is streaming now on @crunchyroll and available to buy on @primevideo @googleplay @youtube @fandango!

    1.5K233301183K viewsView on X
  • Aug 15, 2026

    "Win, whatever it takes." 🦋 Demon Slayer: Kimetsu no Yaiba Infinity Castle I is streaming now on @Crunchyroll and available to buy on the @AppleTV app, @GooglePlay, @YouTube, @PrimeVideo, and @Fandango! ➡️ BUY NOW ON DIGITAL: https://t.co/5kp1S5LdYC

    1.5K1288365K viewsView on X
  • Aug 2, 2026

    Make tonight a movie night with Demon Slayer: Kimetsu no Yaiba Infinity Castle I 🍿 Streaming now on @Crunchyroll and available to buy on: @AppleTV @GooglePlay @YouTube @primevideo @Fandango ➡️ BUY NOW ON DIGITAL: https://t.co/5kp1S5LLOa

    1.5K14011572K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#demonslayer#round1#round1usa#r1premiumcollaboration#sdcc

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 1.2K interactions against 1.9M followers, an engagement rate of 0.063%. Measured over 41 original posts, its engagement rate beats 75% of 1,003 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 68K times each, and 1.74% of those impressions turn into an interaction. That is about 3.60% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.6 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 15:00 UTC, and Saturday is the busiest day of the week. Of the 41 posts sampled, 88% carry an image or video and 80% link out. The account's strongest tracked post pulled 5.5K interactions, about 4.7x its own typical post. Recurring topics include #demonslayer, #round1, #round1usa.

What is Demon Slayer: Kimetsu no Yaiba (English)'s engagement rate on X?
Demon Slayer: Kimetsu no Yaiba (English) (@DemonSlayerUSA) has an engagement rate of 0.063%, based on the median interactions across 41 original posts from the last 30 days against 1,874,910 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.063%, Demon Slayer: Kimetsu no Yaiba (English) sits above the 50th percentile of the 13,760 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @DemonSlayerUSA have real engagement?
Its engagement rate beats 75% of the tracked X accounts closest to it in follower count (1,003 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @DemonSlayerUSA post?
Most posts go out around 15:00 UTC, and Saturday is its busiest day, at roughly 1.63 posts per day across the measured window.

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