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【公式】Dead by Daylight engagement report

@DbDBHVR_JP - 355K followers on X

Measured over 28 original posts from a 30-day window, last computed on September 2, 2026.

Engagement

Middle of its size range
Per follower
0.169%
of 355K followers
Per impression
0.542%
111K views on a typical post
Reach
31.2%
of its followers see a post
Typical post
599
interactions (median)
Saved
0.021%
23 bookmarks on a typical post
Posting rate
1.43/day
active 67% of days
Peak time
15:00 UTC
Friday

A typical post picks up 599 interactions against 355K followers, an engagement rate of 0.169%. Measured over 28 original posts, its engagement rate beats 73% of 6,874 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 111K times each, and 0.542% of those impressions turn into an interaction. That is about 31.2% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.4 post a day over the last 30 days, with activity on roughly 67% of days. Most posts go out around 15:00 UTC, and Friday is the busiest day of the week. Of the 28 posts sampled, 96% carry an image or video, 11% are part of a thread and 43% link out. The account's strongest tracked post pulled 2.1K interactions, about 3.5x its own typical post.

Measured over 28 original posts from a 30-day window, last computed on September 2, 2026. Recurring tag: #intotherainbow.

Compared with accounts its own size

【公式】Dead by Daylight's engagement rate beats 73% of the tracked X accounts closest to it in follower count (6,874 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 32% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.169%, 【公式】Dead by Daylight sits above the 50th percentile of the 66,128 accounts in this comparison. That places it in the above the median band, which runs 0.1% to 0.499%.

p100.002%
p250.016%
p50 (median)0.1%
p750.499%
p902.09%
p99119.9%
Engagement rate as a share of followers, across the 66,128 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 57,111 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.016%
50th percentile0.1%
75th percentile0.499%
90th percentile2.09%
99th percentile119.9%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 15:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 15:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 15:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video96% of posts+111%+108% to +115%34K
Outbound link43% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 96% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 43% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 119 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 14, 20263.5x their median

    現在開発中の機能「意思表示システム」をご紹介します!これは生存者が儀式内でコミュニケーションや協力がしやすくなるよう、円形のメニューから定型文を送信することができる機能です。 本機能は2026年秋に実装予定ですが、今日は開発中の仕組みをご紹介します。ぜひ下の記事を読んで、どのように思うか皆さんのご意見を聞かせてください! 詳しくはこちら 🔗 https://t.co/qAJaGEb8Fo

    1.1K314294436522K viewsView on X
  • Jul 31, 20263.3x their median

    🎥 アップデート 10.1.0 で登場予定の新機能「ゲームプレイショーケース」をご紹介します! 殺人鬼の使い方や対策がわからない?そんな時はロビーでゲームプレイショーケースを見てみましょう。 各殺人鬼の能力の使い方や生存者視点での対策を、動画と短いテキストで確認できます。 また、能力アイコンから確認できる説明文もわかりやすくアップデートします。

    1.5K30221105324K viewsView on X
  • Jul 31, 20263.0x their median

    間もなく、ジャッジメントと対峙する時が来る……。 https://t.co/82vsS8y5Db

    1.4K268983159K viewsView on X
  • Jul 30, 20262.9x their median

    おはようございます!☀️ 霧の領域は、いつでもずっと皆さんを待っています。 現実世界で大変な状況にある方は、どうかご自身の安全と生活を優先してください。 また、皆さんと霧の領域でお会いすることを願っています! https://t.co/WFH20MvvoT

    1.5K1971117165K viewsView on X
  • Aug 28, 20262.2x their median

    あれ……何? https://t.co/BUYAO2ZV0g

    1.2K702014173K viewsView on X
  • Aug 21, 20262.2x their median

    https://t.co/LkkoJl6oQh

    75727060204546K viewsView on X
  • Aug 25, 20262.0x their median

    「兄弟たち、姉妹たち、そして灰の子たちよ…彼らに真実を示し、"審判"を下せ。」 『Chorus of Sin』が登場しました。 パッチノート 🔗 https://t.co/7T59dLYRA4 https://t.co/gqrSI9rurA

    9072313144332K viewsView on X
  • Aug 20, 20262.0x their median

    「運命は静かに煌めく星たちの中に記されていた。我々すべてに"審判"が訪れると……」 『Dead by Daylight: Chorus of Sin』は8月26日に登場します! https://t.co/PU7NXKfjTJ

    8712433842200K viewsView on X
  • Sep 1, 20261.9x their median

    もう9月になったことですし、この夏、皆さんが犯した罪を正直にざんげしましょう。ジャッジメントが見てますよ! https://t.co/ksoUk4AsDt

    963806450103K viewsView on X
  • Aug 24, 20261.9x their median

    追放の領域を耐え抜く覚悟はできていますか? 新チャプター『Chorus of Sin』はいよいよ明日登場です! https://t.co/tkPbQFd83K

    9291832223126K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#intotherainbow

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 599 interactions against 355K followers, an engagement rate of 0.169%. Measured over 28 original posts, its engagement rate beats 73% of 6,874 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 111K times each, and 0.542% of those impressions turn into an interaction. That is about 31.2% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.4 post a day over the last 30 days, with activity on roughly 67% of days. Most posts go out around 15:00 UTC, and Friday is the busiest day of the week. Of the 28 posts sampled, 96% carry an image or video, 11% are part of a thread and 43% link out. The account's strongest tracked post pulled 2.1K interactions, about 3.5x its own typical post.

What is 【公式】Dead by Daylight's engagement rate on X?
【公式】Dead by Daylight (@DbDBHVR_JP) has an engagement rate of 0.169%, based on the median interactions across 28 original posts from the last 30 days against 354,763 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.169%, 【公式】Dead by Daylight sits above the 50th percentile of the 66,128 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @DbDBHVR_JP have real engagement?
Its engagement rate beats 73% of the tracked X accounts closest to it in follower count (6,874 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @DbDBHVR_JP post?
Most posts go out around 15:00 UTC, and Friday is its busiest day, at roughly 1.43 posts per day across the measured window.

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