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King David engagement report

@DavidMashabela - 101K followers on X

Measured over 11 original posts from a 30-day window, last computed on October 16, 2026.

Engagement

Middle of its size range
Per follower
0.238%
of 101K followers
Per impression
3.10%
7.7K views on a typical post
Reach
7.67%
of its followers see a post
Typical post
240
interactions (median)
Saved
0.232%
18 bookmarks on a typical post
Posting rate
0.37/day
active 37% of days
Peak time
09:00 UTC
Wednesday

A typical post picks up 240 interactions against 101K followers, an engagement rate of 0.238%. Measured over 11 original posts, its engagement rate beats 67% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 7.7K times each, and 3.10% of those impressions turn into an interaction. That is about 7.65% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.37 posts a day over the last 30 days, though only 37% of days saw any activity at all. Most posts go out around 09:00 UTC, and Wednesday is the busiest day of the week. Of the 11 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 4.9K interactions, about 21x its own typical post. Recurring topics include #kingdavidstudiopodcast, #mphomaleka, #polygamy.

Measured over 11 original posts from a 30-day window, last computed on October 16, 2026. Recurring tags: #kingdavidstudiopodcast, #mphomaleka, #polygamy.

Compared with accounts its own size

King David's engagement rate beats 67% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 7 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 74% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.238%, King David sits above the 50th percentile of the 205,475 accounts in this comparison. That places it in the above the median band, which runs 0.143% to 0.678%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 205,475 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,893 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 09:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 09:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 09:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link0% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 241 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Oct 12, 202621x their median

    ONE MAN. THREE WIVES. ONE BIG FAMILY! 😳🔥 Could you share your husband with two other women? 👀 Mpho Maleka is married to THREE women, and he’s opening up about his polygamous marriage on the King David Studio Podcast. https://t.co/7QLMTNO2DF

    4.2K57015053202K viewsView on X
  • Mar 12, 202015x their median

    #HelloSouthAfrica tell me how you doing. ⁦@CyrilRamaphosa⁩ @Radio2000ZA⁩ https://t.co/6dFVf9sK59

    2.7K48432782View on X
  • Aug 5, 20265.3x their median

    Whether you’ve followed Marah Louw throughout her remarkable career or you’re discovering her story for the first time, this episode offers powerful insights, heartfelt moments, and timeless lessons. https://t.co/JpV2zZcXQj

    1.1K13613852K viewsView on X
  • Sep 2, 20264.7x their median

    Former National Police Commissioner Riah Phiyega joins King David Studio Podcast for a candid conversation about policing, leadership, crime, accountability and her time at the helm of the SAPS. 🎙️ Watch the full conversation. #RiahPhiyega #KingDavidStudioPodcast #SAPS https://t.co/Ojs3fT8Oy5

    848217571153K viewsView on X
  • Oct 8, 20263.2x their median

    Bongani Luvalo joins David Mashabela on the King David Studio Podcast. 🎙️ A conversation about his journey, the experiences that shaped him, the challenges along the way and the lessons he carries with him today. This one goes deeper than the name you know. https://t.co/y3qwwVlWSR

    66292175109K viewsView on X
  • Aug 5, 20261.9x their median

    This conversation goes beyond the spotlight. It explores perseverance, purpose, family, faith, the evolution of South African entertainment, and the importance of leaving a meaningful legacy for future generations. https://t.co/lMSq4Kw2so

    3777510415K viewsView on X
  • Aug 6, 2026

    From the highs of performing on some of the country’s biggest stages to the personal challenges that shaped her journey, Marah Louw reflects on the experiences that made her the woman millions have come to admire. https://t.co/MwYxlkOs8t

    285377321K viewsView on X
  • Jul 20, 2026

    Whether you agree or disagree, this is a conversation worth watching. https://t.co/UhKDQEM5hM https://t.co/w3B96RGMcr

    2614615223K viewsView on X
  • Aug 25, 2026

    GandaGanda is in the building! 🔥🎶 Dan Nkosi aka GandaGanda takes us through his music journey, the stories behind the music and some of the memories that shaped his career. This is a conversation every South African music lover needs to hear. 🇿🇦 https://t.co/pY6AVI1agx

    225599414K viewsView on X
  • Oct 13, 2026

    THREE WIVES?! ONE HUSBAND?! 😳💍💍💍 Mpho Maleka has THREE wives! 🔥 One man, three marriages… but how does he make it work? 👀 Would you ever consider a polygamous marriage? 🎙️ Full conversation on King David Studio Podcast! #MphoMaleka #KingDavidStudioPodcast #Polygamy https://t.co/JwvAucwJFm

    2443510211K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#kingdavidstudiopodcast#mphomaleka#polygamy#davidmashabela#kdsp

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 240 interactions against 101K followers, an engagement rate of 0.238%. Measured over 11 original posts, its engagement rate beats 67% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 7.7K times each, and 3.10% of those impressions turn into an interaction. That is about 7.65% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.37 posts a day over the last 30 days, though only 37% of days saw any activity at all. Most posts go out around 09:00 UTC, and Wednesday is the busiest day of the week. Of the 11 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 4.9K interactions, about 21x its own typical post. Recurring topics include #kingdavidstudiopodcast, #mphomaleka, #polygamy.

What is King David's engagement rate on X?
King David (@DavidMashabela) has an engagement rate of 0.238%, based on the median interactions across 11 original posts from the last 30 days against 101,269 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.238%, King David sits above the 50th percentile of the 205,475 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @DavidMashabela have real engagement?
Its engagement rate beats 67% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @DavidMashabela post?
Most posts go out around 09:00 UTC, and Wednesday is its busiest day, at roughly 0.37 posts per day across the measured window.

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