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Daniel Rubino engagement report

@Daniel_Rubino - 91K followers on X

Measured over 23 original posts from a 30-day window, last computed on September 23, 2026.

Engagement

Middle of its size range
Per follower
0.044%
of 91K followers
Per impression
1.15%
3.5K views on a typical post
Reach
3.83%
of its followers see a post
Typical post
40
interactions (median)
Saved
0.058%
2 bookmarks on a typical post
Posting rate
2.17/day
active 77% of days
Peak time
13:00 UTC
Tuesday

A typical post picks up 40 interactions against 91K followers, an engagement rate of 0.044%. Measured over 23 original posts, its engagement rate beats 37% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 3.5K times each, and 1.15% of those impressions turn into an interaction. That is about 3.81% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.2 posts a day over the last 30 days, with activity on roughly 77% of days. Most posts go out around 13:00 UTC, and Tuesday is the busiest day of the week. Of the 23 posts sampled, 43% carry an image or video, 9% are part of a thread and 78% link out. The account's strongest tracked post pulled 20K interactions, about 495x its own typical post.

Measured over 23 original posts from a 30-day window, last computed on September 23, 2026.

Compared with accounts its own size

Daniel Rubino's engagement rate beats 37% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 7 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 45% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.044%, Daniel Rubino sits above the 25th percentile of the 205,261 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 205,261 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,894 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 13:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 13:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 13:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video43% of posts+111%+108% to +115%34K
Outbound link78% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 43% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 78% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 400 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 12, 2026495x their median

    Gears has one of the most distinctive visual identities in gaming. The team put a lot of thought into these and I love how they turned out https://t.co/3VZZNryGMD

    17K1.5K766266738K viewsView on X
  • Sep 21, 2020181x their median

    The new Xbox app (Beta) lets you chat with your party on the go, share your clips and screenshots to social, and even play your favorite games away from your console. Learn more about the app, now available on Android phones and tablets: https://t.co/qFI3ah4cJ1 https://t.co/jlk61hUizI

    6.3K600245104View on X
  • Aug 25, 202628x their median

    In Night City, every connection comes with a price. Every file. Every function. Every moment watched. The Commodore 77 is built from the ashes of a legend, reborn for a world where someone is always watching. Keep your data safe. Pre-order yours before the corpos notice: https://t.co/Mo81Uplnxc #gamescom2026 #openingnightlive @CyberpunkGame

    864138545387K viewsView on X
  • Jul 30, 202623x their median

    HP's Spaceball 2003 (1991) was real-life cassette futurism. https://t.co/PBAtcn7yum

    81656181146K viewsView on X
  • Sep 1, 202622x their median

    📺DEBUT: ‘Captain Power and the Soldiers of the Future’ premiered 39 years ago, September 1, 1987. Mattel’s accompanying toy line took TV interactivity to a whole new level. Kids could aim toys at the screen and fire at flashing targets during the show’s battle sequences. The toys could register hits and damage and even ejected their pilots when they lost

    672142462336K viewsView on X
  • Sep 3, 202616x their median

    NEW: Microsoft is introducing limits on Xbox Cloud Gaming starting November. Microsoft will also let users outside of Xbox Game Pass access Xbox Cloud Gaming for the first time. Here's everything you need to know: https://t.co/eWgk03kIIz ☁️

    390331811795K viewsView on X
  • Jul 31, 20268.5x their median

    This. This is what I'm most excited for on the Fold 8. Surface Duo was amazing as a mini Kindle, and this looks to be the closest I'll get to that experience. Oh, Microsoft. This is what Duo 3 was going to be, but you didn't have the gall to continue. https://t.co/f6GUQBipTR

    2971725216K viewsView on X
  • Aug 11, 20265.9x their median

    I'm just saying there's a sizzler reel of this from 2014 that was used internally to pitch the idea of a Surface Phone. We may release it at some point, but MS gets kinda mad when we do those things (plus, it's not my leak, so not up to me to release it). Either way, this is in line with what I was reporting on during that time, including Intel being involved at one point. https://t.co/C6oq0JRKUW

    2071215247K viewsView on X
  • Sep 10, 20265.9x their median

    👀HUGE win for Microsoft and XBOX tonight: Hideo Kojima handing PHYSINT’s publishing rights to Xbox is a massive statement. It gives Microsoft another prestige project, strengthens its relationship with one of gaming’s most influential creators, and marks a major shift as the title moves away from PlayStation. The highly anticipated sequel to Death Stranding is set to shake up the new console wars and shows that Xbox’s @asha_shar is clearly on the right track. More from @JezCorden on this breaking news: 🔗https://t.co/nDTK0KxJtc

    21219405.9K viewsView on X
  • Aug 25, 20265.4x their median

    Windows on Arm is finally hitting its stride. Microsoft’s latest blog post claims real momentum, and it’s clear the platform is ready, with more than 7,000 apps now supported on Arm. It's clear Qualcomm has led the way with its excellent X/X2 releases, but NVIDIA coming onboard this fall with RTX Spark should push all of this into overdrive. https://t.co/biXJz4bv26

    179248420K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 40 interactions against 91K followers, an engagement rate of 0.044%. Measured over 23 original posts, its engagement rate beats 37% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 3.5K times each, and 1.15% of those impressions turn into an interaction. That is about 3.81% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.2 posts a day over the last 30 days, with activity on roughly 77% of days. Most posts go out around 13:00 UTC, and Tuesday is the busiest day of the week. Of the 23 posts sampled, 43% carry an image or video, 9% are part of a thread and 78% link out. The account's strongest tracked post pulled 20K interactions, about 495x its own typical post.

What is Daniel Rubino's engagement rate on X?
Daniel Rubino (@Daniel_Rubino) has an engagement rate of 0.044%, based on the median interactions across 23 original posts from the last 30 days against 91,051 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.044%, Daniel Rubino sits above the 25th percentile of the 205,261 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @Daniel_Rubino have real engagement?
Its engagement rate beats 37% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @Daniel_Rubino post?
Most posts go out around 13:00 UTC, and Tuesday is its busiest day, at roughly 2.17 posts per day across the measured window.

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