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DRDO engagement report

@DRDO_India - 1.7M followers on X

Measured over 21 original posts from a 30-day window, last computed on October 25, 2026.

Engagement

Middle of its size range
Per follower
0.021%
of 1.7M followers
Per impression
1.80%
20K views on a typical post
Reach
1.18%
of its followers see a post
Typical post
362
interactions (median)
Saved
0.03%
6 bookmarks on a typical post
Posting rate
0.8/day
active 50% of days
Peak time
12:00 UTC
Saturday

A typical post picks up 362 interactions against 1.7M followers, an engagement rate of 0.021%. Measured over 21 original posts, its engagement rate beats 45% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 20K times each, and 1.80% of those impressions turn into an interaction. That is about 1.18% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.8 post a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 12:00 UTC, and Saturday is the busiest day of the week. Of the 21 posts sampled, 95% carry an image or video, 10% are part of a thread and 10% link out. The account's strongest tracked post pulled 14K interactions, about 39x its own typical post. Recurring topics include #landforces2026, #ayurvedaday, #gandhijayanti.

Measured over 21 original posts from a 30-day window, last computed on October 25, 2026. Recurring tags: #landforces2026, #ayurvedaday, #gandhijayanti.

Compared with accounts its own size

DRDO's engagement rate beats 45% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 64% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.021%, DRDO sits above the 10th percentile of the 204,956 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,956 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,894 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 12:00 UTC, and Saturday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 12:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 12:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Saturday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Saturday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video95% of posts+111%+108% to +115%34K
Outbound link10% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 95% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 10% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 582 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Jun 13, 202639x their median

    The @DRDO_India has successfully demonstrated multiple crucial technologies bolstering nations defence capabilities against different types of enemy threats. Three consecutive flight-tests were successfully conducted to demonstrate multi-layered defence against long range Ballistic Missiles and Anti-ship capability at medium range. Multi-layered BMD capability was successfully demonstrated. The interceptors successfully engaged their respective targets. The systems are designed and developed with latest technologies to address the emerging missile threats. These tests have put India in elite group of nations having Ballistics Missile Defence Capabilities to engage Ballistic Missiles up to ICBMs. Anti-ship defence at medium range was demonstrated during the maiden flight test of Naval Anti-Ship Missile-Medium Range. Congratulations to DRDO on successfully demonstrating these crucial technologies.

    12K2.2K193105240K viewsView on X
  • Jun 15, 20267.2x their median

    Long Range Land Attack Cruise Missile (LRLACM) was successfully flight tested from Dr APJ Abdul Kalam Island off the coast of Odisha on 15th June 2026. https://t.co/wVYJauGjNQ https://t.co/nutCCfzWEd

    4.1K80211369106K viewsView on X
  • Jul 8, 20268.9x their median

    Pinaka Long Range Guided Rocket (LRGR) was successfully tested for a user defined minimum range of 60 km at the Integrated Test Range (ITR), Chandipur on 08 July 2026. During the trial, LRGR impacted on the target with textbook precision exactly following the predicted trajectory.

    3.9K8447149137K viewsView on X
  • Jul 14, 20269.6x their median

    Future proofing India’s strategic communication networks with quantum technology, DRDO has successfully completed military field trails of a scalable and practically secure, fiber based Quantum Key Distribution (QKD) system. Leveraging their lab level proof of concept and experience of previous trials, the DRDO team with their industry partner, Taqbit Labs, Bengaluru has successfully architected and productized this advanced system to secure critical networks. This milestone successfully lays the foundation for a large-scale, multi-hop quantum networks that is indigenously designed and can seamlessly safeguard national communication infrastructure against emerging cyber threats in the quantum era. #AatmanirbharBharat #QuantumTechnology #DefenseInnovation #MakeInIndia #CyberSecurity #QuantumSafe #DeepTechIndia

    3.8K7729773338K viewsView on X
  • Jul 23, 20269.7x their median

    Maiden flight-test of ‘Kusha’ Long-Range Surface-to-Air Missile was successfully conducted from the APJ Abdul Kalam Island off the coast of Odisha today. This test was conducted against an electronic target simulating high-speed and high-altitude aerial threat which was successfully intercepted by the missile system.

    3.5K817795597K viewsView on X
  • Jun 2, 20264.8x their median

    RudraM-II, Air-to-Surface Missile was successfully tested by #DRDO and @IAF_MCC from Airborne Platform. The tests were conducted under extreme release conditions with critical trajectory establishing the capability of all subsystems. https://t.co/ED6DZK4hz7

    3.1K602606087K viewsView on X
  • Jul 27, 202610.0x their median

    On the Punyatithi of Bharat Ratna Dr. A.P.J. Abdul Kalam, DRDO pays heartfelt tribute to one of India’s greatest scientific visionaries. From spearheading landmark defence programmes to inspiring generations as the People’s President, Dr. Kalam’s enduring legacy continues to guide India’s journey towards self-reliance, innovation, and excellence. His vision, leadership, and unwavering commitment to the nation remain a lasting source of inspiration for every Indian. #DrAPJAbdulKalam #Punyatithi #DRDO #AtmanirbharBharat #Innovation #Defence #India

    2.9K625312263K viewsView on X
  • Jun 12, 20265.3x their median

    A ceremony for the declaration of Final Operational Clearance (FOC) of Netra Airborne Early Warning and Control (AEW&C) System is planned on 25 June 2026 at Centre for Airborne Systems (CABS), DRDO, Bengaluru. The FOC is a major milestone achieved for an indigenous system of systems such as the Netra AEW&C. #AtmanirbharBharat #NetraAEWC #DefenceTechnology

    2.3K446532682K viewsView on X
  • Jun 14, 20263.1x their median

    DRDO is showcasing advanced systems and technologies at EUROSATORY 2026, Paris during 15-19 June 2026 as part of India Pavilion highlighting India’s growing indigenous defence capabilities and innovation, reinforcing the country’s position as an emerging global leader in defence technology. #MadeInIndia #AatmanirbharBharat #DefenceTechnology

    1.8K3222010202K viewsView on X
  • Aug 26, 20265.9x their median

    Military Combat Parachute System (MCPS) designed and developed by ADRDE, DRDO was successfully tested at one of the world’s highest altitudes Drop Zones (Nyoma, Mudh DZ). ADRDE test Jumpers Wg Cdr Rahul Jha Chief Test Jumper, MWO R J Singh, VM(G), MWO Vivek Tiwari executed the jump from 22,000 feet AMSL wherein the temperature was −15°C and utilised MCPS and all other sub-systems including indigenous para computer, oxygen system & jumpsuits. The parachute was deployed at 20,000 ft, with a safe landing at 13,700 ft. The successful trial demonstrated the efficacy, reliability and tactical employability of MCPS in extreme high-altitude conditions, reinforcing India’s commitment to self-reliance in critical defence technologies. #MCPS #AtmanirbharBharat #DefenceTechnology #MakeInIndia

    1.7K339331565K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#landforces2026#ayurvedaday#gandhijayanti#indianairforceday#itbp

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 362 interactions against 1.7M followers, an engagement rate of 0.021%. Measured over 21 original posts, its engagement rate beats 45% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 20K times each, and 1.80% of those impressions turn into an interaction. That is about 1.18% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.8 post a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 12:00 UTC, and Saturday is the busiest day of the week. Of the 21 posts sampled, 95% carry an image or video, 10% are part of a thread and 10% link out. The account's strongest tracked post pulled 14K interactions, about 39x its own typical post. Recurring topics include #landforces2026, #ayurvedaday, #gandhijayanti.

What is DRDO's engagement rate on X?
DRDO (@DRDO_India) has an engagement rate of 0.021%, based on the median interactions across 21 original posts from the last 30 days against 1,713,151 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.021%, DRDO sits above the 10th percentile of the 204,956 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @DRDO_India have real engagement?
Its engagement rate beats 45% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @DRDO_India post?
Most posts go out around 12:00 UTC, and Saturday is its busiest day, at roughly 0.8 posts per day across the measured window.

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