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Dana Loesch engagement report

@DLoesch - 1.3M followers on X

Measured over 155 original posts from a 30-day window, last computed on October 28, 2026.

Engagement

Middle of its size range
Per follower
0.05%
of 1.3M followers
Per impression
1.64%
41K views on a typical post
Reach
3.04%
of its followers see a post
Typical post
665
interactions (median)
Saved
0.032%
13 bookmarks on a typical post
Posting rate
18.3/day
active 100% of days
Peak time
16:00 UTC
Tuesday

A typical post picks up 665 interactions against 1.3M followers, an engagement rate of 0.05%. Measured over 155 original posts, its engagement rate beats 59% of 21,185 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 41K times each, and 1.64% of those impressions turn into an interaction. That is about 3.04% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 18.3 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 16:00 UTC, and Tuesday is the busiest day of the week. Of the 155 posts sampled, 65% carry an image or video, 6% are part of a thread and 44% link out. The account's strongest tracked post pulled 279K interactions, about 413x its own typical post. Recurring topics include #breaking, #2a, #danaradio.

Measured over 155 original posts from a 30-day window, last computed on October 28, 2026. Recurring tags: #breaking, #2a, #danaradio.

Compared with accounts its own size

Dana Loesch's engagement rate beats 59% of the tracked X accounts closest to it in follower count (21,185 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 61% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.05%, Dana Loesch sits above the 25th percentile of the 212,925 accounts in this comparison. That places it in the below the median band, which runs 0.025% to 0.146%.

p100.004%
p250.025%
p50 (median)0.146%
p750.698%
p902.61%
p9983.0%
Engagement rate as a share of followers, across the 212,925 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,436 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.025%
50th percentile0.146%
75th percentile0.698%
90th percentile2.61%
99th percentile83.0%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 16:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 16:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 16:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video65% of posts+111%+108% to +115%34K
Outbound link44% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 65% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 44% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 191 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Oct 26, 2016413x their median

    Happy birthday to this future president. https://t.co/JT3HiBjYdj

    133K58K39K50KView on X
  • Jan 21, 2019201x their median

    Never bend a knee to the rage mob. Ever.

    101K23K8.0K2.1KView on X
  • Sep 25, 202685x their median

    Hamas Piker mocking dead Navy SEALs...I tell ya...the more I hear from this Hamas Piker guy, the more I don't care for him. https://t.co/peVdcbBhEd

    46K8.5K1.0K257662K viewsView on X
  • Oct 14, 202683x their median

    The debate tonight was great. It was fun to watch my opponent realize on live television that lying and slandering me isn’t a substitution for a platform. https://t.co/swDqtyJeOi

    51K3.0K1.3K104574K viewsView on X
  • Oct 12, 202663x their median

    Metallica frontman James Hetfield took a swipe at artists who use their concerts to lecture audiences about politics during the band's Las Vegas residency. In what could easily be seen as a dig at the likes of Macklemore, Hetfield told the crowd: "Unless you live in Vegas, you've come a long way to spend some time with Metallica. We're grateful for that. Your travels, the money you spend, the time it took, thanks for coming to celebrate with us. And I just gotta say, Metallica is not here, like some other entertainers, to influence you with their bullshit. We are here to forget about all the outside shit. Metallica's agenda is love, energy and heavy music, baby!" Hetfield has rarely spoken openly about his politics, but past interviews suggest he holds many conservative values. On Joe Rogan's podcast in 2016, he explained how he'd moved his family away from the San Francisco Bay Area, having grown tired of what he saw as its political intolerance and elitism. As a Metallica fan, this is incredibly based! 🤘

    36K3.4K9611.0K2.2M viewsView on X
  • Oct 19, 202649x their median

    This is how the brainwashed Muslim community of Turkey treat a Jewish woman walking through a shopping mall. I genuinely think they may have killed her had security not stepped in. https://t.co/58Pj8R31m6

    21K7.0K3.4K8951.0M viewsView on X
  • Sep 25, 202645x their median

    I am calling for the release of Marwan Bhargouti from Israeli prison. https://t.co/z0T1vmlVho

    19K3.6K6.0K8062.9M viewsView on X
  • Oct 19, 202640x their median

    BREAKING: French right-wing groups take to the streets to stop looting in Lyon. They are chanting: “the streets and France belong to us” https://t.co/XGK95q7wPw

    22K3.4K1.0K470591K viewsView on X
  • Oct 16, 202634x their median

    A teenager used a gun to murder innocent children. An educator died in a job that should not be life threatening. And yet the GOP majority will again resist any meaningful effort to stop the next school shooting. This is the reality of the current Congress. And it’s heartbreaking.

    9.4K1.9K11K545744K viewsView on X
  • Oct 19, 202633x their median

    We are disturbed to learn that @CalgaryOpera has removed bass-baritone Gabriel Sanchez-Ortega from future performances of "Tosca" after he unveiled a Palestinian flag during the curtain call on opening night. Art is political, and artists should not be punished for expressing support for the Palestinian people as they face a genocide. This decision must be reversed.

    7.3K2.2K12K5981.6M viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#breaking#2a#danaradio#dgu#guncontrol

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 665 interactions against 1.3M followers, an engagement rate of 0.05%. Measured over 155 original posts, its engagement rate beats 59% of 21,185 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 41K times each, and 1.64% of those impressions turn into an interaction. That is about 3.04% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 18.3 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 16:00 UTC, and Tuesday is the busiest day of the week. Of the 155 posts sampled, 65% carry an image or video, 6% are part of a thread and 44% link out. The account's strongest tracked post pulled 279K interactions, about 413x its own typical post. Recurring topics include #breaking, #2a, #danaradio.

What is Dana Loesch's engagement rate on X?
Dana Loesch (@DLoesch) has an engagement rate of 0.05%, based on the median interactions across 155 original posts from the last 30 days against 1,335,489 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.05%, Dana Loesch sits above the 25th percentile of the 212,925 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @DLoesch have real engagement?
Its engagement rate beats 59% of the tracked X accounts closest to it in follower count (21,185 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @DLoesch post?
Most posts go out around 16:00 UTC, and Tuesday is its busiest day, at roughly 18.3 posts per day across the measured window.

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