Digicel Jamaica engagement report
@DIGICELJamaica - 173K followers on X
Measured over 4 original posts from a 30-day window, last computed on October 19, 2026.
Engagement
Early reading. We have captured 4 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 20 interactions against 173K followers, an engagement rate of 0.012%. Posts are seen about 4.2K times each, and 0.49% of those impressions turn into an interaction. That is about 2.42% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.13 posts a day over the last 30 days, though only 13% of days saw any activity at all. Most posts go out around 12:00 UTC, and Sunday is the busiest day of the week. Of the 4 posts sampled, 100% carry an image or video and 25% link out. The account's strongest tracked post pulled 2.5K interactions, about 128x its own typical post. Only 4 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 4 original posts from a 30-day window, last computed on October 19, 2026.
Where this sits in the catalog
At 0.012%, Digicel Jamaica sits above the 10th percentile of the 204,880 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 12:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 25% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 25% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 638 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Nov 1, 2025128x their median
In Falmouth, we helped residents make that one call that matters most—‘I’m safe.’ 🥹 But our mission is far from over. We’re still making our way across Jamaica, working tirelessly to reconnect communities, one home, one heart at a time. Look out for our team—we’re coming. Through rain, through darkness, our technicians are on the ground, running cables, restoring connectivity, and bringing hope. Because when everything else is uncertain, connection is the thread that holds us together. 🫶🏽 #ReconnectingJamaica #DigiCares #OneJamaica #DigicelJamaica #TogetherWeRise
- Oct 29, 2025
Jamaica, we made it through. 🫶 We’re bringing back our Digi-Cares Package for all Prepaid customers, because supporting you is what we always do. Simply dial *147# to claim 2GB any-use data + 30 local minutes, completely free. Now it’s time to check in on each other and stay connected as we rebuild together. ❤️ When staying connected matters most, we’re right here with you.
- Nov 20, 202513x their median
Today brought an unexpected and deeply frustrating setback. Acts of selfish vandalism to our network infrastructure in the Constant Spring area have disrupted service for customers who had already been restored. Our technicians will have to redo all of the hard work previously done to reconnect our customers. Despite it all, we remain committed to our customers and will not be stopped by the mindless behaviour of a select few. Vandalism is a serious problem; if you see something suspicious, report it to the police immediately. We are working to restore services as soon as we can.
- Oct 31, 202511x their median
At Digicel, community is at the heart of everything we do ❤️ Today, our team came together to pack food supplies along with other necessary items filled with care and compassion - each box a small gesture of hope for families in western Jamaica affected by the devastation of Hurricane Melissa. In moments like these, we’re reminded that true strength lies in unity - in standing shoulder to shoulder, helping each other rebuild, and showing up when it matters most. Together, we rise 💪
- Nov 1, 20257.5x their median
Yesterday in Falmouth, we brought more than just care packages — we brought connection. ❤️🇯🇲 With power still out in many areas, we helped residents charge their phones, lights, and fans, and gave them a chance to send heartfelt video messages to loved ones they haven’t been able to reach. And for some, we made it possible to hear a familiar voice again — through a special way to call home. This is just the beginning. Digicel is Reconnecting Jamaica, one community at a time. We’ll be out every day, doing everything we can to restore connection, comfort, and care. We won’t stop until Jamaica is reconnected. 💪🏽 #ReconnectingJamaica #DigiCares #DigicelJamaica #TogetherWeRise
- Nov 2, 20257.2x their median
When the power’s out, we power up!🔋 Our Digi-Buses have been rolling out across the island, bringing care, connection, and comfort to communities rebuilding after the storm. Bring your phones, tablets, fans, or lights... if it has a rechargeable battery, we’ve got you. ⚡ Look out for our Digi-Bus in your community soon. We’re making our way across the island! 🫶🏾❤️🇯🇲
- Oct 30, 20256.8x their median
We’re on the move today 🚐💨 We know many of you, especially in the West, are still waiting, and we want to reassure you: you are a priority. Our teams are working tirelessly and safely to reach every impacted community. Our Digi-buses are rolling out to provide essential services, charging stations, and clean water to communities across Jamaica. Here’s where we’ll be today: 📍 Portmore & Surrounding Areas – Bridgeport, Greater Portmore, Gregory Park 📍 May Pen – Racecourse, Sandy Bay, Hayes, Four Paths 📍 Spanish Town 📍 Old Harbour – Gutters, Fishing Village 📍 St. Thomas – Surrounding communities 📍 Stony Hill – Lawrence Tavern, Golden Spring 📍 Papine – Gordon Town Road This is just the first of many stops. Thank you for your patience, understanding, and resilience as we continue working our way across the island.
- Nov 2, 20255.5x their median
From our hearts to your hands ❤️ Our team is *on our way across western Jamaica* delivering DigiCare Packages — filled with essentials and a little extra care for those impacted by Hurricane Melissa. Because together, we rise stronger 💪🏽 #DigiCares #OneJamaica #DigicelJamaica #ReconnectingJamaica
- Nov 11, 20255.1x their median
Service Update 🚧 We’re aware that some Digicel+ customers are currently experiencing disruptions to their home services. This is due to multiple vehicular incidents that caused fibre breaks after tearing down fibre optic cables in the Corporate Area. Our technical teams responded immediately and are working to restore services as quickly as possible. We apologise for the inconvenience and thank you for your patience as we get you reconnected.
- Nov 2, 20254.8x their median
Reconnecting Jamaica, One Community at a Time 🇯🇲 Since the passing of Hurricane Melissa, our teams have been mobilized across key restoration points, power, fibre, tower, and radio antenna recovery. Operating from our central hub in Kingston, we’ve dispatched crews along the North Coast heading west, southwest, and east. Progress is underway in St. Elizabeth, and we’re pushing steadily toward Westmoreland. In the north, restoration efforts continue along the North Coast Highway, with teams working as they move through each affected area. ✅ 43% of mobile customers are now back online ✅ 86% of Home Internet & TV customers are reconnected We know there’s still a long road ahead, but we remain fully committed to reconnecting Jamaica. We won’t stop until every customer is back online. God bless Jamaica, Land We Love. 🫶🏽❤️
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 20 interactions against 173K followers, an engagement rate of 0.012%. Posts are seen about 4.2K times each, and 0.49% of those impressions turn into an interaction. That is about 2.42% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.13 posts a day over the last 30 days, though only 13% of days saw any activity at all. Most posts go out around 12:00 UTC, and Sunday is the busiest day of the week. Of the 4 posts sampled, 100% carry an image or video and 25% link out. The account's strongest tracked post pulled 2.5K interactions, about 128x its own typical post. Only 4 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is Digicel Jamaica's engagement rate on X?
- Digicel Jamaica (@DIGICELJamaica) has an engagement rate of 0.012%, based on the median interactions across 4 original posts from the last 30 days against 172,738 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.012%, Digicel Jamaica sits above the 10th percentile of the 204,880 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @DIGICELJamaica have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @DIGICELJamaica post?
- Most posts go out around 12:00 UTC, and Sunday is its busiest day, at roughly 0.13 posts per day across the measured window.