Creation Entertainment engagement report
@CreationEnt - 65K followers on X
Measured over 37 original posts from a 30-day window, last computed on September 22, 2026.
Engagement
A typical post picks up 69 interactions against 65K followers, an engagement rate of 0.106%. Measured over 37 original posts, its engagement rate beats 49% of 21,185 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 4.9K times each, and 1.41% of those impressions turn into an interaction. That is about 7.48% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.6 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 18:00 UTC, and Friday is the busiest day of the week. Of the 37 posts sampled, 86% carry an image or video and 62% link out. The account's strongest tracked post pulled 1.2K interactions, about 17x its own typical post. Recurring topics include #supernatural, #911onabc, #thepitt.
Measured over 37 original posts from a 30-day window, last computed on September 22, 2026. Recurring tags: #supernatural, #911onabc, #thepitt.
Compared with accounts its own size
Creation Entertainment's engagement rate beats 49% of the tracked X accounts closest to it in follower count (21,185 accounts, accounts of similar size (decile 6 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 49% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.106%, Creation Entertainment sits above the 25th percentile of the 212,925 accounts in this comparison. That places it in the below the median band, which runs 0.025% to 0.146%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.025% |
| 50th percentile | 0.146% |
| 75th percentile | 0.698% |
| 90th percentile | 2.61% |
| 99th percentile | 83.0% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 18:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 86% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 62% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 86% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 62% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 566 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 11, 202617x their median
We asked Ryan Guzman and Oliver Stark a few fun questions at #RescueVerse: which movie they would live in, what normal thing makes them irrationally angry, and something they believed in for way too long. Get info on our 2027 RescueVerse shows at https://t.co/0a4TawFkm3! #911onabc #ryanguzman #oliverstark
- Aug 19, 202612x their median
We're so excited for our #RescueVerse events to return next year! RescueVerse is heading to San Francisco May 15-16, 2027! Gold Weekend Packages will be available tomorrow, August 20, at 5pm ET/2pm PT. Guests include Oliver Stark, Kenneth Choi, and Gavin McHugh from #911onABC, Shawn Hatosy from #ThePitt, and Matt Cohen, returning as host. Many more guest announcements are coming soon! Get ready to get your Gold Weekend Packages tomorrow! (Photo ops/autos with the announced guests will also be available. Other ticket tiers will be released at a later date.)
- Sep 14, 20269.0x their median
Happy 21st Birthday, Supernatural! It was a fantastic time celebrating the anniversary with the cast this weekend in Orlando! Thank you to all who attended! We’ll see you on the road! See all of our tour dates here: https://t.co/702mMNqXpz https://t.co/jt1aLzgDLa
- Sep 10, 20265.3x their median
We're pleased to welcome a new guest from #ThePitt to RescueVerse San Francisco, happening May 15-16, 2027! Patrick Ball ("Dr. Frank Langdon") is on tap for all the action at the show, participating in a Q&A panel, taking photo ops and signing autographs (day TBD). He joins his fellow Pitt castmate Shawn Hatosy, plus #911onABC stars Oliver Stark, Kenneth Choi and Gavin McHugh -- and look for more amazing guest announcements to come! Get tickets here: https://t.co/bimzHcLakL
- Sep 21, 20264.4x their median
RescueVerse is heading to Nashville June 5-6, 2027! Guests include Oliver Stark, Kenneth Choi and Gavin McHugh from #911onABC, and Cote de Pablo and Michael Weatherly from #NCIS. It will be hosted by Matt Cohen! Our Gold Weekend Admission passes (as well as photos/autos with our announced guests) will be available Thursday (September 24) afternoon! Other admission passes will be available at a later date. Stay tuned for more guest announcements, and get ready to grab your tickets on Thursday!
- Sep 18, 20263.9x their median
We're excited to bring the dynamic Radio Company duo of Jensen Ackles and Steve Carlson to Vancouver! Join Jensen and Steve as they talk about their 20+ years of friendship and put that into releasing three studio albums. They will be taking music questions from the audience, sharing their stories, and possibly sharing a few bars of their music with us. NOTE: No photos or video recording are allowed and anyone who violates the rule will be asked to leave and banned from all future Creation events. You must also have an admission pass to attend. Steve will also be taking photo ops -- including a duo with Jensen -- signing autographs! Take advantage of our 15% Off Flash Sale going on now for Vancouver. Use the Coupon Code SPNVAN15 (at the bottom of the ticket page) and then click "Apply" for the discount (service fees and sales tax still apply). Sale ends Sept. 19, at 8:00 PM PDT/11:00 PM EDT! Get tickets: https://t.co/5XDJw6uxAU
- Aug 24, 20262.3x their median
We are deeply saddened to hear of the passing of one of the most loyal and wonderful vendors with whom we have had the pleasure of working for decades. MaryLee Holzheimer was always the first smiling face we all saw when walking into the vendors room at STLV. She treated everyone with kindness and respect, and she will be sorely missed. She is pictured here with our friend and moderator, Scott Mantz, at STLV just a couple weeks ago.
- Aug 23, 20262.2x their median
Scenes from Friday & Saturday at The Road So Far Tour in New Jersey! ✨ 📸: @mandileaphotos & @HollyDPhotos https://t.co/NsEQpsCFXp
- Aug 20, 20262.2x their median
The #RescueVerse Tour kicks off in San Francisco on May 15-16, 2027, at the Hyatt Regency SFO Airport Hotel! The guests so far are from the hit show #911onABC, including Oliver Stark, Kenneth Choi, and Gavin McHugh, along with Shawn Hatosy from #ThePitt and #FireCountry. Plus, the talented Matt Cohen will return as our host. And look for more amazing guest announcements to come! The premiere Gold Weekend Packages are now on sale, which offer the best reserved seats in the theater, complimentary autographs from guests to be announced, and more! We are also offering CREATION+ PURCHASE PROTECTION for admission passes & tickets. Tickets: https://t.co/p29is8143I
- Sep 16, 20262.0x their median
Alexander Calvert and Matt Cohen ask each other questions as they pull them from the tower of questions! Featuring a special cameo by Felicia Day! You can see them at our upcoming Road So Far shows! Check the website for guests, dates, and cities here: https://t.co/rkmerHVsT5 https://t.co/uQauK5e7ri
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 69 interactions against 65K followers, an engagement rate of 0.106%. Measured over 37 original posts, its engagement rate beats 49% of 21,185 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 4.9K times each, and 1.41% of those impressions turn into an interaction. That is about 7.48% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.6 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 18:00 UTC, and Friday is the busiest day of the week. Of the 37 posts sampled, 86% carry an image or video and 62% link out. The account's strongest tracked post pulled 1.2K interactions, about 17x its own typical post. Recurring topics include #supernatural, #911onabc, #thepitt.
- What is Creation Entertainment's engagement rate on X?
- Creation Entertainment (@CreationEnt) has an engagement rate of 0.106%, based on the median interactions across 37 original posts from the last 30 days against 65,296 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.106%, Creation Entertainment sits above the 25th percentile of the 212,925 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @CreationEnt have real engagement?
- Its engagement rate beats 49% of the tracked X accounts closest to it in follower count (21,185 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @CreationEnt post?
- Most posts go out around 18:00 UTC, and Friday is its busiest day, at roughly 1.63 posts per day across the measured window.