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Colby engagement report

@ColbyBrock - 1.3M followers on X

Measured over 1 original post from a 30-day window, last computed on October 8, 2026.

Engagement

Per follower
0.384%
of 1.3M followers
Per impression
6.80%
73K views on a typical post
Reach
5.64%
of its followers see a post
Typical post
5.0K
interactions (median)
Saved
0.121%
88 bookmarks on a typical post
Posting rate
0.2/day
active 20% of days
Peak time
22:00 UTC
Tuesday

Early reading. We have captured 1 original post for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 5.0K interactions against 1.3M followers, an engagement rate of 0.384%. Posts are seen about 73K times each, and 6.80% of those impressions turn into an interaction. That is about 5.64% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.2 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 22:00 UTC, and Tuesday is the busiest day of the week. Of the 1 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 220K interactions. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 1 original post from a 30-day window, last computed on October 8, 2026.

Where this sits in the catalog

At 0.384%, Colby sits above the 50th percentile of the 156,839 accounts in this comparison. That places it in the above the median band, which runs 0.128% to 0.604%.

p100.003%
p250.022%
p50 (median)0.128%
p750.604%
p902.32%
p9983.4%
Engagement rate as a share of followers, across the 156,839 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 26,058 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.003%
25th percentile0.022%
50th percentile0.128%
75th percentile0.604%
90th percentile2.32%
99th percentile83.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 22:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 22:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 22:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link0% of posts-41%-42% to -40%32K
Typical length--8%-9% to -7%41K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 41 characters, which falls in the under 80 characters band. Across the catalog, posts under 80 characters run 8% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Jul 13, 2024

    50 YouTubers 1 Billion subscribers $1,000,00 cash prize My biggest video ever, Go Watch :D https://t.co/09TJLNuRrw

    202K9.6K6.4K1.5K14M viewsView on X
  • Dec 17, 20238.4x their median

    rest in peace grandpa, i love you. sorry i wasn’t able to say goodbye

    38K1.1K2.5K87687K viewsView on X
  • Nov 4, 20234.1x their median

    i’ll see you again Koki, i’m sure of it 🖤🐶👼🏼 https://t.co/qM7nShL7kd

    36K1.5K1.1K117578K viewsView on X
  • May 27, 20256.6x their median

    2 years cancer free - I’m officially done. The doctors told me back in May 2023 after I finished chemotherapy that if my cancer would return, it would most likely happen within a couple of years. Now that I’m at the 2 year mark since treatment, my chances of getting the same cancer again are now only 2-3% or less. Thank. The. Lord. I remember going on long hikes in 2023, talking to God every day asking him to help me get through this hard journey. And to be honest, I was the strongest mentally I’ve ever been in my life and I know that was him answering my prayers. He listened. Without Jesus I don’t think I would have been able to hold it all together, but I put all my trust and faith in him and pulled through. Praise god! Thank you to my best friend @samgolbach for helping me through treatment. You spent countless of hours learning how to cold cap in hopes of keeping my hair, and drove hours around Vegas every single night finding dry ice for the process haha. You were an open ear to me whenever I needed and stuck by my side through it all. Love you man. @maliaagee , even though we hadn’t met until after treatment, you have helped boost my self confidence in so many ways (more than you’ll ever know). You’ve been my shoulder to cry on, been to every single appointment since i’ve known you, and helped me talk through it and really process what I went through. You held my hand in dark times and helped me learn to accept my new life being a cancer survivor, and taught me how to deal with all the trauma/anxiety that comes with it. I love you so much sweetheart. Thank you for being my rock. And to all the fans/family/friends out there who gave me love, thank you so much for the overwhelming positivity. It didn’t go unnoticed. There were many nights alone that I would read through comments/DMs on here with tears in my eyes and a heart so full. You guys are truly amazing for being so sweet when I was in such a vulnerable state. 💜 Finally, to all my young KINGS out there dealing with ball cancer, it’s going to be a long journey but just take every day step by step. Don’t think too much into the future. Focus on the now and reach out to people for support if you need. You got this 💪🏻 Feeling so greatful for life and good health. The biggest thing I’ve learned throughout the whole process is that health is everything. I never thought I’d get cancer at 25 years old, but it happened and was a huge wake up call that I’m not invincible. Take care of yourselves. Check your bodies and talk to a doctor if you think something could be wrong. Treat your bodies right and pay attention to what you’re eating, drinking, and your lifestyle choices. I love you all so much! -C

    30K1.9K578101616K viewsView on X
  • Dec 3, 20215.8x their median

    OFFICIAL MUSIC VIDEO: Colby Brock - “Skin” https://t.co/guTm9OTvoT https://t.co/WXlM0Wkp4T

    25K1.9K1.2K220View on X
  • Nov 18, 20235.2x their median

    🖤 https://t.co/b4Ykf2xIkz

    24K1.3K501163388K viewsView on X
  • Feb 1, 20244.8x their median

    i love life but life has a boyfriend

    21K1.3K777146384K viewsView on X
  • Nov 1, 20232.4x their median

    always feel like someone’s watchin

    21K1.0K71280459K viewsView on X
  • Dec 17, 20234.5x their median

    what is this year life’s really hard sometimes. but i promise you i’ll stay strong

    20K1.0K77130353K viewsView on X
  • Mar 1, 20244.4x their median

    love u always https://t.co/aW7UZcbBWD

    20K96948493308K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 5.0K interactions against 1.3M followers, an engagement rate of 0.384%. Posts are seen about 73K times each, and 6.80% of those impressions turn into an interaction. That is about 5.64% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.2 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 22:00 UTC, and Tuesday is the busiest day of the week. Of the 1 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 220K interactions. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Colby's engagement rate on X?
Colby (@ColbyBrock) has an engagement rate of 0.384%, based on the median interactions across 1 original posts from the last 30 days against 1,292,660 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.384%, Colby sits above the 50th percentile of the 156,839 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @ColbyBrock have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @ColbyBrock post?
Most posts go out around 22:00 UTC, and Tuesday is its busiest day, at roughly 0.2 posts per day across the measured window.

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