Clash of Clans engagement report
@ClashofClans - 4.1M followers on X
Measured over 47 original posts from a 30-day window, last computed on August 23, 2026.
Engagement
A typical post picks up 937 interactions against 4.1M followers, an engagement rate of 0.023%. Measured over 47 original posts, its engagement rate beats 68% of 1,003 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 137K times each, and 0.683% of those impressions turn into an interaction. That is about 3.35% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.1 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 12:00 UTC, and Thursday is the busiest day of the week. Of the 47 posts sampled, 89% carry an image or video, 13% are part of a thread and 26% link out. The account's strongest tracked post pulled 3.2K interactions, about 3.4x its own typical post. Recurring topics include #clasharama, #clashesports, #clashworlds.
Measured over 47 original posts from a 30-day window, last computed on August 23, 2026. Recurring tags: #clasharama, #clashesports, #clashworlds.
Compared with accounts its own size
Clash of Clans's engagement rate beats 68% of the tracked X accounts closest to it in follower count (1,003 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 51% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.023%, Clash of Clans sits above the 25th percentile of the 9,789 accounts in this comparison. That places it in the below the median band, which runs 0.006% to 0.046%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.001% |
| 25th percentile | 0.006% |
| 50th percentile | 0.046% |
| 75th percentile | 0.319% |
| 90th percentile | 2.64% |
| 99th percentile | 357.2% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 12:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | 0% | 15K |
| 01:00 UTC | +4% | 15K |
| 02:00 UTC | -1% | 14K |
| 03:00 UTC | -2% | 15K |
| 04:00 UTC | -5% | 12K |
| 05:00 UTC | -5% | 12K |
| 06:00 UTC | -7% | 13K |
| 07:00 UTC | -6% | 14K |
| 08:00 UTC | -7% | 17K |
| 09:00 UTC | -2% | 19K |
| 10:00 UTC | -2% | 20K |
| 11:00 UTC | -2% | 22K |
| 12:00 UTC | -1% | 24K |
| 13:00 UTC | +1% | 27K |
| 14:00 UTC | -2% | 29K |
| 15:00 UTC | -1% | 30K |
| 16:00 UTC | -1% | 30K |
| 17:00 UTC | -1% | 28K |
| 18:00 UTC | +1% | 25K |
| 19:00 UTC | 0% | 24K |
| 20:00 UTC | 0% | 22K |
| 21:00 UTC | +1% | 19K |
| 22:00 UTC | +1% | 17K |
| 23:00 UTC | +1% | 15K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +8% | 59K |
| Monday | +8% | 72K |
| Tuesday | +1% | 94K |
| Wednesday | -4% | 78K |
| Thursday | -3% | 71K |
| Friday | -5% | 73K |
| Saturday | +2% | 64K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 89% of posts | +79% | +73% to +85% | 5.8K |
| Outbound link | 26% of posts | -49% | -50% to -47% | 6.1K |
| Typical length | - | -5% | -7% to -4% | 7.9K |
- 89% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 79% above the same accounts' other posts.
- 26% of its posts carry a link off X. Across the catalog, posts with an outbound link run 49% below the same accounts' other posts.
- Its average post runs 213 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters run 5% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 8, 20263.4x their median
WE DID IT! 🏆 Clash of Clans has been voted @pubity “Best Mobile Game of All Time”! 14 years of Clashing, countless 3-Stars, and one incredible community. Whether you’ve been with us since the beginning or only just joined the Village: thank you, Chiefs. 🥹 And what better way to celebrate than with a FREE Card Pack for everyone! Claim yours here: https://t.co/VLeYQO9M3u
- Aug 8, 20263.3x their median
The cards are divided. Time to pick a side. Head to Town Square and react to the voting post: ❤️ reaction for 5 random Card Packs 🔥 reaction for 4 Card Packs, one of each rarity Voting ends Monday, August 10. The winning reward will then be available to claim from Town Square.
- Aug 2, 20263.2x their median
A new Clashiversary cake has arrived! Or has it been baked? Make sure to save at least one cake, or you might regret it later. 👀 https://t.co/ulKrkBXX98
- Jul 29, 20262.5x their median
Developed a wall-upgrading addiction https://t.co/pR4d9CX90k
- Aug 20, 20261.9x their median
Hey Chiefs! We’ve seen some of you wondering why there isn’t a 7th Clan Games reward tier for Clashiversary. In the past, the 7th tier has been intended as an anniversary bonus, rather than a permanent part of Clan Games. This year, we decided to spread Clashiversary rewards across multiple events throughout the celebration, with the rewards overall being even bigger than what we would have added as a 7th Clan Games tier. We hope this clears things up, and that you’re enjoying the celebration so far!
- Aug 10, 20261.7x their median
The Supercell Store Clashiversary event is getting a second wind, Chief! We're reopening the Clashiversary event on the Supercell Store, including the daily quests, and giving you until August 12 at 23:59 UTC to get them all done. We heard you loud and clear: our communication around the event wasn't clear enough, and plenty of Chiefs got caught off guard trying to finish up. What this means for you: 🔶Daily quests are back! Jump back in and knock them out. 🔶A second shot at claiming rewards you missed. 🔶Room to unlock the Royal Enchantress Hero Skin for Royal Champion before the door closes for good. Thanks, as always, for sharing your feedback with us, chiefs. 👉 https://t.co/GGyhKvg8Bz
- Aug 13, 20261.7x their median
One more milestone, Chiefs! To celebrate 14 years of Clash and thank you for all the love, support, and teamwork, we’ve added one final Chief’s Chronicles milestone: Reach 12M shares in the in-game inbox tracker and everyone gets the Teamwork Chief Decoration. ❤️ Happy Clashiversary!
- Aug 6, 2026
Celebrate Clashiversary with Chief's Chronicles! 🎉 Find out what kind of Chief you were this past year in Clash, unlock your personalized recap, and claim exclusive Chief's Chronicles Decorations. Then share your results! The more Chiefs post their Chronicles on socials, the more milestone rewards everyone unlocks in the in-game inbox. Complete your Chief's Chronicles and claim your milestone rewards before August 31. 👉 View your Chief's Chronicles: https://t.co/2lNn9jsrBn
- Aug 1, 2026
Open packs. Trade with your Clan. Complete your collection. A brand-new way to celebrate Clashiversary is here! Here’s your guide to Clash of Cards. https://t.co/k0GfgZm57J
- Aug 4, 2026
The Trader has a free Card Pack waiting for you, go grab it while you can! https://t.co/zwQYEsAMm4
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 937 interactions against 4.1M followers, an engagement rate of 0.023%. Measured over 47 original posts, its engagement rate beats 68% of 1,003 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 137K times each, and 0.683% of those impressions turn into an interaction. That is about 3.35% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.1 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 12:00 UTC, and Thursday is the busiest day of the week. Of the 47 posts sampled, 89% carry an image or video, 13% are part of a thread and 26% link out. The account's strongest tracked post pulled 3.2K interactions, about 3.4x its own typical post. Recurring topics include #clasharama, #clashesports, #clashworlds.
- What is Clash of Clans's engagement rate on X?
- Clash of Clans (@ClashofClans) has an engagement rate of 0.023%, based on the median interactions across 47 original posts from the last 30 days against 4,095,921 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.023%, Clash of Clans sits above the 25th percentile of the 9,789 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @ClashofClans have real engagement?
- Its engagement rate beats 68% of the tracked X accounts closest to it in follower count (1,003 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @ClashofClans post?
- Most posts go out around 12:00 UTC, and Thursday is its busiest day, at roughly 2.1 posts per day across the measured window.