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City of Kigali engagement report

@CityofKigali - 460K followers on X

Measured over 24 original posts from a 30-day window, last computed on August 29, 2026.

Engagement

Middle of its size range
Per follower
0.01%
of 460K followers
Per impression
0.484%
9.3K views on a typical post
Reach
2.02%
of its followers see a post
Typical post
45
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
1.37/day
active 47% of days
Peak time
07:00 UTC
Friday

A typical post picks up 45 interactions against 460K followers, an engagement rate of 0.01%. Measured over 24 original posts, its engagement rate beats 28% of 4,143 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 9.3K times each, and 0.484% of those impressions turn into an interaction. That is about 2.02% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.4 post a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 07:00 UTC, and Friday is the busiest day of the week. Of the 24 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 393 interactions, about 8.7x its own typical post. Recurring topics include #kigaliyacu, #carfreeday, #genzcomedyshow.

Measured over 24 original posts from a 30-day window, last computed on August 29, 2026. Recurring tags: #kigaliyacu, #carfreeday, #genzcomedyshow.

Compared with accounts its own size

City of Kigali's engagement rate beats 28% of the tracked X accounts closest to it in follower count (4,143 accounts, accounts of similar size (decile 7 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 32% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.01%, City of Kigali sits above the 10th percentile of the 40,086 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.013%.

p100.002%
p250.013%
p50 (median)0.082%
p750.441%
p902.07%
p99149.1%
Engagement rate as a share of followers, across the 40,086 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 93,180 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.013%
50th percentile0.082%
75th percentile0.441%
90th percentile2.07%
99th percentile149.1%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 07:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 07:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 07:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%56K
01:00 UTC-2%57K
02:00 UTC-3%55K
03:00 UTC-4%59K
04:00 UTC-6%47K
05:00 UTC-4%46K
06:00 UTC-5%53K
07:00 UTC-5%57K
08:00 UTC-4%67K
09:00 UTC-4%77K
10:00 UTC-3%80K
11:00 UTC-3%87K
12:00 UTC-2%95K
13:00 UTC-2%104K
14:00 UTC-3%107K
15:00 UTC-2%111K
16:00 UTC-3%108K
17:00 UTC-3%100K
18:00 UTC-2%93K
19:00 UTC-2%88K
20:00 UTC-1%82K
21:00 UTC-1%73K
22:00 UTC-1%63K
23:00 UTC-1%57K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%247K
Monday+1%317K
Tuesday-3%335K
Wednesday-3%285K
Thursday-2%257K
Friday-3%268K
Saturday+3%242K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 13, 20268.7x their median

    Inkuru nziza Banyakigali! Imirimo yo kubaka inzira yahariwe abakora siporo yo kwiruka no kugenda n’amaguru ku i Rebero iragenda neza. Twahasuye mu rwego rwo kureba aho imirimo igeze. Ubu harimo gutegurwa ahazashyirwa tapis yo gukoreraho siporo, no kubaka inzira z’amazi n’imikingo. Harabura igihe gito tukabona iki gikorwa remezo kidufasha kugira ubuzima bwiza no kurwanya indwara zitandura. —— Rebero Hill will soon have a dedicated running track! We visited the site to see the progress of the ongoing works. Preparations are currently underway for the installation of the running surface, alongside the construction of drainage systems and retaining walls. It won’t be long before we can enjoy this new facility, designed to promote physical activity, healthier lifestyles and the prevention of non-communicable diseases. We look forward to seeing people running, walking and staying active at Rebero! #KigaliYacu #ActOnNCDs

    26967507133K viewsView on X
  • Aug 22, 20267.8x their median

    Abacuruzi bo mu Nkundamahoro - Nyabugogo nta mikino bagira! Dore ibyo bakoreye Abanyerondo!! Nyamara ibi bintu nibidasubirwamo ngo bikosorwe, hazavamo ikindi kintu gikomeye. Uburyo Abanyerondo na za DASSO bafatamo abazunguzayi, nta bunyamwuga buba burimo. Uzi ko bafata umubyeyi bakamukurubana, bakajugunya muri pick up nk’abajugunya umufuka w’ibishingwe🤔. These guys can be brutal!

    232267417112K viewsView on X
  • Aug 23, 20262.5x their median

    📸 Amafoto: Kuri iki Cyumweru mu turere twose twa #KigaliYacu, twabyukiye muri siporo rusange #CarFreeDay iba kabiri mu kwezi. Gukora siporo bijyana no kugira amahitamo meza ajyanye n’ibyo tunywa. Abitabiriye siporo rusange, basabwe kwirinda ibinyobwa n’inzoga bitujuje ubuziranenge. #HeheNicyuma.

    79276115K viewsView on X
  • Aug 14, 20262.1x their median

    Mu ngendo dukorera muri bisi muri #KigaliYacu, ni byiza gufasha abafite intege nke nk’abagore batwite, abageze mu zabukuru, abafite ubumuga n’abandi kugira ngo twese tugereyo amahoro kandi tunezerewe. #TurindaneJam https://t.co/Jb4n5RK1di

    58267216K viewsView on X
  • Aug 23, 20261.6x their median

    📸 Photo: City residents once again turned out in large numbers for today’s mass sport #CarFreeDay. The impressive participation is a strong reminder of the importance of regular physical activity in promoting a healthy lifestyle and preventing non-communicable diseases. As we embrace an active lifestyle, let us also make responsible choices about what we consume. Participants were encouraged to avoid illicit and non-compliant alcoholic beverages, which pose serious risks to our health and well-being. #HeheNicyuma #KigaliYacu

    46213033K viewsView on X
  • Aug 20, 2026

    Muraho! Muratumiwe muri siporo rusange #CarFreeDay ku Cyumweru tariki 23 Kanama 2026 kuri site dukoresha: 📍 @Gasabo_District: ULK Gisozi 📍 @KicukiroDistr: IPRC Kigali 📍 @Nyarugenge: Kigali Pele Stadium 📍 @CityofKigali: KCC Roundabout Muzaze dukore siporo tugire ubuzima bwiza. ————— Join us this Sunday, 23 August 2026, for the bi-monthly mass sport #CarFreeDay at our usual venues across Kigali. 📍 @Gasabo_District: ULK Gisozi 📍 @KicukiroDistr: IPRC Kigali 📍 @Nyarugenge: Kigali Pele Stadium 📍 @CityofKigali: KCC- Kigali Heights Let’s come together to embrace an active and healthy lifestyle while taking action against non-communicable diseases. #ActOnNCDs #KigaliYacu

    3022537.4K viewsView on X
  • Aug 15, 2026

    📌 Itangazo. https://t.co/RyVnc9kaS9

    38145134K viewsView on X
  • Aug 25, 2026

    Yesterday, the City of Kigali hosted a delegation from the Ministry of Transport, Works and Infrastructure of the Republic of The Gambia for a benchmarking visit. Discussions focused on the Kigali City Master Plan 2050, Smart Parking, long-term solutions to Kigali’s transport needs, public transport reforms, and collaboration with public institutions and regulatory agencies. The visit provided an opportunity to share experiences and explore innovative approaches to building an efficient, sustainable and smart urban transport system. #KigaliYacu

    3715209.7K viewsView on X
  • Aug 23, 2026

    Amashusho: Incamake ya siporo rusange #CarFreeDay yo kuri iki Cyumweru. ———— Watch the highlights from today’s #CarFreeDay as Kigalians came together to exercise and promote healthy lifestyles. #KigaliYacu https://t.co/QUIPJioaDX

    33162221K viewsView on X
  • Aug 18, 2026

    Mena amazi yanduye mu byobo byabugenewe. #IsukuHose muri #KigaliYacu tugiyire umuco. https://t.co/477eVqfzQx

    3215338.3K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#kigaliyacu#carfreeday#genzcomedyshow#mondayreflection#ubakawuzuze

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 45 interactions against 460K followers, an engagement rate of 0.01%. Measured over 24 original posts, its engagement rate beats 28% of 4,143 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 9.3K times each, and 0.484% of those impressions turn into an interaction. That is about 2.02% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.4 post a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 07:00 UTC, and Friday is the busiest day of the week. Of the 24 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 393 interactions, about 8.7x its own typical post. Recurring topics include #kigaliyacu, #carfreeday, #genzcomedyshow.

What is City of Kigali's engagement rate on X?
City of Kigali (@CityofKigali) has an engagement rate of 0.01%, based on the median interactions across 24 original posts from the last 30 days against 460,213 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.01%, City of Kigali sits above the 10th percentile of the 40,086 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @CityofKigali have real engagement?
Its engagement rate beats 28% of the tracked X accounts closest to it in follower count (4,143 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @CityofKigali post?
Most posts go out around 07:00 UTC, and Friday is its busiest day, at roughly 1.37 posts per day across the measured window.

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