China Daily engagement report
@ChinaDaily - 4.1M followers on X
Measured over 458 original posts from a 30-day window, last computed on September 1, 2026.
Engagement
A typical post picks up 9 interactions against 4.1M followers, an engagement rate of 0%. Measured over 458 original posts, its engagement rate beats 6% of 3,774 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 3.4K times each, and 0.268% of those impressions turn into an interaction. That is about 0.082% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 15.9 posts a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 09:00 UTC, and Monday is the busiest day of the week. Of the 458 posts sampled, 99% carry an image or video and 52% link out. The account's strongest tracked post pulled 830 interactions, about 92x its own typical post. Recurring topics include #china, #funchina, #xizang.
Measured over 458 original posts from a 30-day window, last computed on September 1, 2026. Recurring tags: #china, #funchina, #xizang.
Compared with accounts its own size
China Daily's engagement rate beats 6% of the tracked X accounts closest to it in follower count (3,774 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 25% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At under 0.001%, China Daily sits below the 10th percentile of the 36,654 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.433% |
| 90th percentile | 2.10% |
| 99th percentile | 160.5% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 09:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 51K |
| 01:00 UTC | -2% | 52K |
| 02:00 UTC | -3% | 50K |
| 03:00 UTC | -4% | 53K |
| 04:00 UTC | -6% | 43K |
| 05:00 UTC | -4% | 42K |
| 06:00 UTC | -4% | 48K |
| 07:00 UTC | -5% | 52K |
| 08:00 UTC | -4% | 61K |
| 09:00 UTC | -3% | 70K |
| 10:00 UTC | -2% | 72K |
| 11:00 UTC | -3% | 78K |
| 12:00 UTC | -2% | 86K |
| 13:00 UTC | -2% | 94K |
| 14:00 UTC | -4% | 97K |
| 15:00 UTC | -2% | 101K |
| 16:00 UTC | -3% | 98K |
| 17:00 UTC | -2% | 91K |
| 18:00 UTC | -1% | 85K |
| 19:00 UTC | -1% | 80K |
| 20:00 UTC | -1% | 74K |
| 21:00 UTC | -1% | 66K |
| 22:00 UTC | -1% | 57K |
| 23:00 UTC | -2% | 52K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +4% | 231K |
| Monday | 0% | 288K |
| Tuesday | -2% | 278K |
| Wednesday | -1% | 251K |
| Thursday | -1% | 245K |
| Friday | -3% | 253K |
| Saturday | +3% | 227K |
Best tweets
- Aug 16, 202692x their median
Hidden in SW China’s Yunnan, this bookshop offers quiet solace between the clouds and the rice terraces. https://t.co/SMBxW9zM0O
- Aug 24, 202649x their median
The first-ever combat exercise between China's J-16 heavyweight fighter jets and the French-made Rafale fighters took place on Sunday, according to the People's Liberation Army Air Force. In video footage published by the #PLA Air Force on Monday, Chinese pilots were seen operating their J-16s to engage with the Egyptian Air Force's Rafale fighters. https://t.co/7Ozt7UXWj0
- Aug 23, 202643x their median
On Sunday, Ronald Sakolsky touched down in #Ordos, where Yin Yuzhen and her family greeted him with flowers and a warm embrace. Back in 1999, while teaching in Luoyang, Sakolsky was moved by Yin's story of fighting desertification and raised $5,000 for the cause. She used the money to plant 50,000 trees which have since grown into a towering forest in the Maowusu sandy area. The two met briefly in 2000 but lost touch for over two decades — until this May, when Yin posted a video asking for help in finding him. Eventually, with some help from netizens, they reconnected online. #FriendshipAcrossOceans #DesertificationFight
- Aug 29, 202637x their median
At the rescue site of Gyirong Port, Gyirong county in Shigatse, #Xizang autonomous region, rescue teams quickly ate their dinners and immediately resumed on‑site surveys at 8:00 pm on Aug 28. https://t.co/AdMM7HFaGu
- Aug 31, 202623x their median
Firefighters crawled through mud and debris at the core of the #mudslide-hit area near the Gyirong border port in #Xizang on Monday, searching for survivors. #EverydayHero https://t.co/gW4D0yL3pX
- Aug 24, 202619x their median
After more than 20 years, when Ronald Sakolsky returned to the Maowusu sandy area, sitting side by side with Yin Yuzhen and her husband, he said in a choked voice, “this time, (if) I go away, I may not be (back again)." #FriendshipAcrossOceans #DesertificationFight https://t.co/veNUPcd15B
- Aug 23, 202619x their median
After months of preparation, China's afforestation hero Yin Yuzhen finally welcomed her friend Ronald Sakolsky from the US at the airport on Sunday. Yin planted all kinds of fruits — even ginseng fruit — just so he could taste the freshest harvest from her land. She said she's "filled with pride and overwhelming excitement". Over the next few days, she can't wait to show him the desert, the forests, and the green miracle she has nurtured with her own hands over the years. No fancy speeches, just pure, heartfelt hospitality from China's heartland. #DesertMiracle #GreenChina
- Aug 29, 202619x their median
#EverydayHero A firefighter held a 9-month-old baby above the floodwaters while rescuing a family from their flooded home in Chongzuo, South China's #Guangxi. https://t.co/8PKHbGoTTX
- Aug 29, 202618x their median
Rescue and road-clearing operations are advancing into the heart of #mudslide-stricken Gyirong county in Shigatse, #Xizang autonomous region, where vehicles lie twisted and mangled by the force of the disaster. https://t.co/cZ6QDriwfp https://t.co/J68mFKEUdM
- Aug 27, 202616x their median
Rescue teams are reaching stranded villagers in flood-hit Longzhou county, South China's Guangxi Zhuang autonomous region, using assault boats and a powered pontoon bridge to transfer people to safety. https://t.co/KCGRYFCHTr
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 9 interactions against 4.1M followers, an engagement rate of 0%. Measured over 458 original posts, its engagement rate beats 6% of 3,774 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 3.4K times each, and 0.268% of those impressions turn into an interaction. That is about 0.082% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 15.9 posts a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 09:00 UTC, and Monday is the busiest day of the week. Of the 458 posts sampled, 99% carry an image or video and 52% link out. The account's strongest tracked post pulled 830 interactions, about 92x its own typical post. Recurring topics include #china, #funchina, #xizang.
- What is China Daily's engagement rate on X?
- China Daily (@ChinaDaily) has an engagement rate of 0%, based on the median interactions across 458 original posts from the last 30 days against 4,097,739 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At under 0.001%, China Daily sits below the 10th percentile of the 36,654 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @ChinaDaily have real engagement?
- Its engagement rate beats 6% of the tracked X accounts closest to it in follower count (3,774 accounts), which puts it in the bottom 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @ChinaDaily post?
- Most posts go out around 09:00 UTC, and Monday is its busiest day, at roughly 15.9 posts per day across the measured window.