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Ashoka Changemakers engagement report

@Changemakers - 395K followers on X

Measured over 1 original post from a 30-day window, last computed on September 10, 2026.

Engagement

Per follower
0.002%
of 395K followers
Per impression
1.00%
597 views on a typical post
Reach
0.15%
of its followers see a post
Typical post
6
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
0.03/day
active 3% of days
Peak time
13:00 UTC
Wednesday

Early reading. We have captured 1 original post for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 6 interactions against 395K followers, an engagement rate of 0.002%. Posts are seen about 597 times each, and 1.00% of those impressions turn into an interaction. That is about 0.151% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.03 posts a day over the last 30 days, though only 3% of days saw any activity at all. Most posts go out around 13:00 UTC, and Wednesday is the busiest day of the week. Of the 1 posts sampled, 100% link out. The account's strongest tracked post pulled 9 interactions, about 1.5x its own typical post. Recurring topics include #community, #kenya, #nigeria. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 1 original post from a 30-day window, last computed on September 10, 2026. Recurring tags: #community, #kenya, #nigeria.

Where this sits in the catalog

At 0.002%, Ashoka Changemakers sits below the 10th percentile of the 65,980 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.016%.

p100.002%
p250.016%
p50 (median)0.1%
p750.499%
p902.09%
p99120.0%
Engagement rate as a share of followers, across the 65,980 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 57,142 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.016%
50th percentile0.1%
75th percentile0.499%
90th percentile2.09%
99th percentile120.0%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 13:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 13:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 13:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video0% of posts+111%+108% to +115%34K
Outbound link100% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 0% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 100% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 278 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Nov 21, 20241.5x their median

    🌟✨ The wait is over! Introducing the winners of the 2024 #TogetherTowardsTomorrow Challenge! ✨🌟 Out of 450+ applications from 34 countries, after 3 intense rounds of shortlisting, we’re beyond thrilled to present these extraordinary changemakers from all over the world. 🌍 https://t.co/3J68v5Zh9K

    3231911 viewsView on X
  • Sep 2, 2026

    The Carnegie Challenge for Civic Leadership invites young people in #Kenya, #Nigeria, #South Africa, and the #US aged 20 and below to apply with an idea or existing youth-led project that makes positive change in their #community! Get more info + apply! https://t.co/A05NfBMJq4

    3300597 viewsView on X
  • Jan 5, 2026

    🎥 Hear from Deputy Mayor Debbie Weekes-Bernard (@debs_wb) on why sport, play & community matter for London’s future. Go! London's Innovation Challenges are now live! Apply now 👉 https://t.co/R8emUpEnP5 @LDN_gov @LMFoundation @Sport_England @LondonSport @Ashoka & @PlayVerto https://t.co/wwSoVgzeTZ

    21101.9K viewsView on X
  • Aug 16, 2024

    ⚠️ Calling all K-12 students in the U.S. interested in making positive change!   📣 The Time for Change Youth Challenge invites students attending Title 1-eligible, Tribal, or Military Base schools who have ideas for making a difference! https://t.co/SKy10Zvube

    1210358 viewsView on X
  • Feb 9, 2026

    In Brazil, public schools are being transformed into urban forests, where students, teachers, and communities take part in #regeneration. Read our latest Q&A with Formigas-de-Embaúba co-founder Rafael Ribeiro: https://t.co/hOqglHRXqn https://t.co/IbETbFOhEM

    2100423 viewsView on X
  • Dec 5, 2025

    Go! London is funding youth-focused projects using sport/play to tackle climate resilience & reimagine spaces. Up to £100K in funding 🗓️ Apply by 17 Feb 🔗 Link: https://t.co/R8emUpDPZx @LDN_gov @LMFoundation @Sport_England @LondonSport @Ashoka & @PlayVerto https://t.co/X3S22jaS9F

    30001.7K viewsView on X
  • Dec 20, 2024

    🌟 Celebrating the Young African Climate Changemakers Challenge winners! 🌍 These 10 projects stood out for their innovation, sustainability, and community impact. Each receives $1000 —thanks to our partners, the Anglo American Foundation. Meet the changemakers!🎉 #YACCChallenge https://t.co/VY6fMSiV1o

    1101359 viewsView on X
  • Dec 12, 2024

    🎉An incredible day at the #YACConference in Johannesburg, celebrating our YACC Challenge winners as they shared their inspiring changemaker journeys. Big thanks to the Anglo American Foundation for making this possible! Investing in the leaders of today and tomorrow. 💡🌍✨ https://t.co/sHMIagaphk

    1110304 viewsView on X
  • Sep 13, 2025

    When small businesses grow, communities grow! Our new publication shares 5 insights from Small Business Ecosystem Builders, orgs strengthening small business ecosystems worldwide.If you care about entrepreneurship and community resilience, this is for you!https://t.co/GsT9HLnyiu

    1100514 viewsView on X
  • Jul 3, 2025

    📣 The judges have spoken... We present to you the 11 winners of The #PowerofLocal Challenge!!!! Hailing from from #SouthAfrica🇿🇦, #Uganda 🇺🇬, #Kenya 🇰🇪, #Indonesia 🇮🇩, #Zimbabwe 🇿🇼, #Nigeria 🇳🇬, #Brazil 🇧🇷, and #Cameroon 🇨🇲.

    1010491 viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#community#kenya#nigeria#south#us

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 6 interactions against 395K followers, an engagement rate of 0.002%. Posts are seen about 597 times each, and 1.00% of those impressions turn into an interaction. That is about 0.151% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.03 posts a day over the last 30 days, though only 3% of days saw any activity at all. Most posts go out around 13:00 UTC, and Wednesday is the busiest day of the week. Of the 1 posts sampled, 100% link out. The account's strongest tracked post pulled 9 interactions, about 1.5x its own typical post. Recurring topics include #community, #kenya, #nigeria. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Ashoka Changemakers's engagement rate on X?
Ashoka Changemakers (@Changemakers) has an engagement rate of 0.002%, based on the median interactions across 1 original posts from the last 30 days against 395,231 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.002%, Ashoka Changemakers sits below the 10th percentile of the 65,980 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @Changemakers have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @Changemakers post?
Most posts go out around 13:00 UTC, and Wednesday is its busiest day, at roughly 0.03 posts per day across the measured window.

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