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Cannabis News 📰 engagement report

@CannabisNews - 205K followers on X

Measured over 61 original posts from a 30-day window, last computed on October 7, 2026.

Engagement

Bottom 10% for its size
Per follower
0.001%
of 205K followers
Per impression
0.202%
990 views on a typical post
Reach
0.48%
of its followers see a post
Typical post
2
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
2.1/day
active 57% of days
Peak time
11:00 UTC
Sunday

A typical post picks up 2 interactions against 205K followers, an engagement rate of 0.001%. Measured over 61 original posts, its engagement rate beats 6% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 990 times each, and 0.202% of those impressions turn into an interaction. That is about 0.484% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.1 posts a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 11:00 UTC, and Sunday is the busiest day of the week. Of the 61 posts sampled, 74% carry an image or video and 98% link out. The account's strongest tracked post pulled 47 interactions, about 24x its own typical post. Recurring topics include #cannabis, #cannabisnews, #crossfading.

Measured over 61 original posts from a 30-day window, last computed on October 7, 2026. Recurring tags: #cannabis, #cannabisnews, #crossfading.

Compared with accounts its own size

Cannabis News 📰's engagement rate beats 6% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 12% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.001%, Cannabis News 📰 sits below the 10th percentile of the 205,782 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.143%
p750.679%
p902.56%
p9982.4%
Engagement rate as a share of followers, across the 205,782 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,893 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.679%
90th percentile2.56%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 11:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 11:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 11:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Sunday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Sunday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video74% of posts+111%+108% to +115%34K
Outbound link98% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 74% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 98% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 185 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 3, 202624x their median

    We've got a plant that's been growing for centuries, and yet our laws treat it like it's some kind of foreign invader. It's time to flip the script. Let's get rid of these outdated rules that don't align with reality. Common sense says it's time for a change. Let's make this industry work for everyone, from the small grower to the worker on the line. We need regulations that are clear, fair, and actually make sense for the real world.

    35831757 viewsView on X
  • Oct 4, 20267.5x their median

    Minnesota’s Office of Cannabis Management studied 1,811 ASD medical cannabis patients — many reported meaningful drops in anxiety and depression within four months. https://t.co/GoKXmC0hir https://t.co/2HwvnKp5ur

    12210995 viewsView on X
  • Oct 1, 20266.5x their median

    Connecticut’s cannabis rules flipped today: flat 10.75% statewide tax replaces THC milligram rates, the 70% concentrate cap is gone, and out-of-state medical patients can buy at CT dispensaries. https://t.co/gnWN108GzR https://t.co/wBMHsGC0KN

    7420919 viewsView on X
  • Sep 2, 20266.5x their median

    A bipartisan House bill would regulate hemp THC drinks like alcohol and cap servings at 5 mg. https://t.co/FBVL4LImkJ https://t.co/hHqREvjOuj

    102101.1K viewsView on X
  • Sep 5, 20265.0x their median

    Nebraska’s Supreme Court unanimously upheld the state’s voter-approved medical cannabis laws, rejecting a challenge to the 2024 petition signatures. https://t.co/lwGpSAAKoy https://t.co/8h9DQrlYCu

    91001.1K viewsView on X
  • Sep 12, 20264.0x their median

    Missouri Will Treat Hemp THC Like Marijuana on Nov. 12, Even After Washington Pushed the Federal Ban to December https://t.co/SMkVdFgVwM

    60112.9K viewsView on X
  • Sep 3, 20264.0x their median

    Maine’s cannabis office will hand out 12,000 free lockable storage bags this fall under Safe Storage for ME — expanding a 2024 pilot to keep product away from kids and pets. https://t.co/lVmVBJej5k https://t.co/pv14T1NbR2

    5120901 viewsView on X
  • Sep 2, 20264.0x their median

    DEA's closing brief tells its own judge marijuana can no longer remain in Schedule I, as full rescheduling hearing transcripts go public. https://t.co/StiYrE62dc https://t.co/xzPZOI5gEb

    70101.2K viewsView on X
  • Oct 1, 20263.5x their median

    Maryland today: firefighters, EMTs & paramedics can't be fired for off-duty medical cannabis use or a positive test while certified. On-duty impairment rules stay. https://t.co/jDV5PycYNr https://t.co/ro2oZjZYM0

    5200828 viewsView on X
  • Oct 3, 20263.0x their median

    Missouri DHSS filed proposed cannabis rules: drop 50% ownership preapproval, add public-company stakes & family microbusiness transfers. https://t.co/alP7drTjoQ https://t.co/ftXHZLkRV8

    60001.1K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#cannabis#cannabisnews#crossfading#dea#drugtesting

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 2 interactions against 205K followers, an engagement rate of 0.001%. Measured over 61 original posts, its engagement rate beats 6% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 990 times each, and 0.202% of those impressions turn into an interaction. That is about 0.484% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.1 posts a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 11:00 UTC, and Sunday is the busiest day of the week. Of the 61 posts sampled, 74% carry an image or video and 98% link out. The account's strongest tracked post pulled 47 interactions, about 24x its own typical post. Recurring topics include #cannabis, #cannabisnews, #crossfading.

What is Cannabis News 📰's engagement rate on X?
Cannabis News 📰 (@CannabisNews) has an engagement rate of 0.001%, based on the median interactions across 61 original posts from the last 30 days against 204,503 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.001%, Cannabis News 📰 sits below the 10th percentile of the 205,782 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @CannabisNews have real engagement?
Its engagement rate beats 6% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the bottom 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @CannabisNews post?
Most posts go out around 11:00 UTC, and Sunday is its busiest day, at roughly 2.1 posts per day across the measured window.

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