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Canal 22 México engagement report

@Canal22 - 980K followers on X

Measured over 96 original posts from a 30-day window, last computed on October 11, 2026.

Engagement

Bottom 10% for its size
Per follower
0.001%
of 980K followers
Per impression
0.676%
888 views on a typical post
Reach
0.09%
of its followers see a post
Typical post
6
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
3.27/day
active 30% of days
Peak time
04:00 UTC
Friday

A typical post picks up 6 interactions against 980K followers, an engagement rate of 0.001%. Measured over 96 original posts, its engagement rate beats 8% of 19,932 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 888 times each, and 0.676% of those impressions turn into an interaction. That is about 0.091% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.3 posts a day over the last 30 days, though only 30% of days saw any activity at all. Most posts go out around 04:00 UTC, and Friday is the busiest day of the week. Of the 96 posts sampled, 88% carry an image or video and 28% link out. The account's strongest tracked post pulled 321 interactions, about 54x its own typical post. Recurring topics include #veintidós, #lovienelonce, #masiosare.

Measured over 96 original posts from a 30-day window, last computed on October 11, 2026. Recurring tags: #veintidós, #lovienelonce, #masiosare.

Compared with accounts its own size

Canal 22 México's engagement rate beats 8% of the tracked X accounts closest to it in follower count (19,932 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 38% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.001%, Canal 22 México sits below the 10th percentile of the 201,225 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.141%
p750.671%
p902.53%
p9982.4%
Engagement rate as a share of followers, across the 201,225 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,900 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.141%
75th percentile0.671%
90th percentile2.53%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 04:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 04:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 04:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video88% of posts+111%+108% to +115%34K
Outbound link28% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 88% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 28% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 319 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 2, 202654x their median

    El @INAHmx confirmó el origen prehispánico del Códice Tonalámatl de Aubin mediante fechamiento por carbono 14, proponiendo 1494 como su año de elaboración. El hallazgo, presentado en la FILU por Baltazar Brito Guadarrama, demuestra que el documento sirvió como símbolo de resistencia indígena colonial.🔍📜 Conoce todos los detalles en #CulturasVeintidós: https://t.co/JwqaWBXJw5

    23487004.8K viewsView on X
  • Aug 25, 202622x their median

    La @UACM presentará la exposición “Leonora Carrington: un viaje sagrado”, integrada por 60 obras y 20 fotografías de piezas de la artista del surrealismo. La inauguración será el 27 de agosto, a las 19:00 horas, en el Centro Vlady. La entrada es gratuita. 🖼️✨ 📲 Conoce todos los detalles en #CulturasVeintidós: https://t.co/aICSfXNNiu⁠

    10132003.3K viewsView on X
  • Aug 25, 202619x their median

    "Con el pueblo, por el pueblo, para el pueblo. La patria se ama y se defiende". ​Durante 36 años se gobernó para unos cuantos, pero en 2018 el pueblo dijo ¡Basta! Así nació un gobierno de territorio, cercano a la gente y dedicado a la transformación pública. ​La presidenta Claudia Sheinbaum repasa la lucha colectiva, el pacto social y los programas sociales que construyen la Cuarta Transformación. 🗓️ Martes 25 de agosto, 22:30 h ​📺 Señal 22.1, streaming y redes sociales #Veintidós

    7632623.0K viewsView on X
  • Aug 18, 202613x their median

    La presidenta @Claudiashein aclaró que no hubo ninguna lista de periodistas y señaló que Luisa María Alcalde únicamente presentó cómo las plataformas digitales y redes sociales pueden amplificar una noticia para generar tendencias de opinión. 🗣️ “Toda esa tendencia que se genera a partir de una nota, que a lo mejor no es la propia nota per se, pero la utilizan para generar noticias falsas”. #MañaneraDelPueblo

    4522822.9K viewsView on X
  • Oct 8, 20269.7x their median

    La XXVI Feria Internacional del Libro del Zócalo reunirá a 353 editoriales y ofrecerá 266 actividades gratuitas del 9 al 18 de octubre. ¡Date una vuelta por el Zócalo y disfruta de libros, charlas, conciertos, talleres y poesía!📚✨ 📲 Conoce todos los detalles en #CulturasVeintidós: https://t.co/XG7lKLDWiM

    4610201.5K viewsView on X
  • Sep 14, 20269.3x their median

    https://t.co/qXeYDbRf17 #EnVivo | México Canta: Gran Final desde el Auditorio Nacional

    2722167.1K viewsView on X
  • Sep 3, 20268.8x their median

    Entre 2024 y 2026, los recursos destinados a EFICINE crecieron 16.4%, al pasar de 700 a 815 millones de pesos, mientras que los de EFIARTES aumentaron 25%, de 200 a 250 millones de pesos. Mediante estos estímulos, EFICINE autorizó 64 proyectos de producción y 49 de distribución cinematográfica. En EFIARTES, 358 proyectos de teatro, danza, música, artes visuales y libro fueron declarados susceptibles de autorización. Esta inversión fortalece las condiciones para la creación, la producción y la circulación cultural en México. #2InformeDeGobierno #HonestidadyResultados #ClaudiaDaResultados

    2522155.2K viewsView on X
  • Aug 24, 20268.5x their median

    ✊🏿 En el marco del Día Internacional de los Afrodescendientes, Canal #Veintidós presenta Yanga. Un grito de libertad, un recorrido por la historia y el legado de Yanga, líder cimarrón que luchó por la libertad de su pueblo y fundó San Lorenzo de los Negros, en Veracruz. Conoce la historia de resistencia de uno de los personajes fundamentales de la afrodescendencia en México. 🇲🇽 📺 Lunes 24 de agosto, 18:00 h 📍 Señal 22.1

    3714002.0K viewsView on X
  • Oct 9, 20267.7x their median

    A 20 años de su estreno, “El laberinto del fauno” (2006) sigue siendo una de las obras más representativas de Guillermo del Toro. En esta película, el cineasta mexicano entrelaza la crudeza de la posguerra española con la fantasía oscura para explorar temas como el miedo, la violencia y la resistencia, en un universo donde la imaginación también puede ser una forma de enfrentar la realidad. Nacido un 9 de octubre de 1964 en Guadalajara, Jalisco, Del Toro ha construido una trayectoria que destaca por su particular manera de combinar lo fantástico con lo humano. 👉🏻 Desliza este carrusel y descubre más sobre esta emblemática obra del cine mexicano. 🎬

    358301.9K viewsView on X
  • Aug 24, 20267.0x their median

    La presidenta @Claudiashein cuestionó que dirigentes de partidos políticos mexicanos recurran a consultores y actores del extranjero, y señaló que el INE tendría que revisar si este tipo de contrataciones son legales. 🗣️ “Yo creo que lo que está de fondo y lo venimos debatiendo es esta visión de dirigentes de partidos políticos mexicanos, que debería de decir partidos políticos y quitarle los mexicanos, porque están entregados al extranjero”. #MañaneraDelPueblo

    2814001.4K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#veintidós#lovienelonce#masiosare#loviencanal22#culturasveintidós

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 6 interactions against 980K followers, an engagement rate of 0.001%. Measured over 96 original posts, its engagement rate beats 8% of 19,932 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 888 times each, and 0.676% of those impressions turn into an interaction. That is about 0.091% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.3 posts a day over the last 30 days, though only 30% of days saw any activity at all. Most posts go out around 04:00 UTC, and Friday is the busiest day of the week. Of the 96 posts sampled, 88% carry an image or video and 28% link out. The account's strongest tracked post pulled 321 interactions, about 54x its own typical post. Recurring topics include #veintidós, #lovienelonce, #masiosare.

What is Canal 22 México's engagement rate on X?
Canal 22 México (@Canal22) has an engagement rate of 0.001%, based on the median interactions across 96 original posts from the last 30 days against 980,137 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.001%, Canal 22 México sits below the 10th percentile of the 201,225 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @Canal22 have real engagement?
Its engagement rate beats 8% of the tracked X accounts closest to it in follower count (19,932 accounts), which puts it in the bottom 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @Canal22 post?
Most posts go out around 04:00 UTC, and Friday is its busiest day, at roughly 3.27 posts per day across the measured window.

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