CNBC-TV18 engagement report
@CNBCTV18News - 1.1M followers on X
Measured over 263 original posts from a 30-day window, last computed on August 31, 2026.
Engagement
A typical post picks up 2 interactions against 1.1M followers, an engagement rate of 0%. Measured over 263 original posts, its engagement rate beats 4% of 3,774 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 4.3K times each, and 0.047% of those impressions turn into an interaction. That is about 0.376% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 8.8 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 15:00 UTC, and Monday is the busiest day of the week. Of the 263 posts sampled, 37% carry an image or video and 68% link out. The account's strongest tracked post pulled 66 interactions, about 33x its own typical post. Recurring topics include #india, #cnbctv18digital, #china.
Measured over 263 original posts from a 30-day window, last computed on August 31, 2026. Recurring tags: #india, #cnbctv18digital, #china.
Compared with accounts its own size
CNBC-TV18's engagement rate beats 4% of the tracked X accounts closest to it in follower count (3,774 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 3% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At under 0.001%, CNBC-TV18 sits below the 10th percentile of the 36,654 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.433% |
| 90th percentile | 2.10% |
| 99th percentile | 160.5% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 15:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 51K |
| 01:00 UTC | -2% | 52K |
| 02:00 UTC | -3% | 50K |
| 03:00 UTC | -4% | 53K |
| 04:00 UTC | -6% | 43K |
| 05:00 UTC | -4% | 42K |
| 06:00 UTC | -4% | 48K |
| 07:00 UTC | -5% | 52K |
| 08:00 UTC | -4% | 61K |
| 09:00 UTC | -3% | 70K |
| 10:00 UTC | -2% | 72K |
| 11:00 UTC | -3% | 78K |
| 12:00 UTC | -2% | 86K |
| 13:00 UTC | -2% | 94K |
| 14:00 UTC | -4% | 97K |
| 15:00 UTC | -2% | 101K |
| 16:00 UTC | -3% | 98K |
| 17:00 UTC | -2% | 91K |
| 18:00 UTC | -1% | 85K |
| 19:00 UTC | -1% | 80K |
| 20:00 UTC | -1% | 74K |
| 21:00 UTC | -1% | 66K |
| 22:00 UTC | -1% | 57K |
| 23:00 UTC | -2% | 52K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +4% | 231K |
| Monday | 0% | 288K |
| Tuesday | -2% | 278K |
| Wednesday | -1% | 251K |
| Thursday | -1% | 245K |
| Friday | -3% | 253K |
| Saturday | +3% | 227K |
Best tweets
- Aug 24, 202633x their median
The Whole Story | Legends & Rivals Unite For Imran Khan 21 former cricket captains, including Sunil Gavaskar, Kapil Dev, Adam Gilchrist and Steve Waugh have written a second letter in 6 months to Pakistan PM Shahbaz Sharif, urging proper medical care for jailed former PM Imran Khan Watch: https://t.co/qaq1fKEhjx @ArchanaaSolanki #ImranKhan #KapilDev #ShahbazSharif #CNBCTV18Digital
- Aug 28, 202626x their median
The Sensex plunged over 2,000 points in the final minutes of Thursday's session during the Closing Auction Session (CAS) on monthly F&O expiry day, before recovering to close 539 points lower. The wild swing has triggered fresh scrutiny of the CAS mechanism, with traders calling the system akin to a lottery. Sebi Chairman Tuhin Kanta Pandey, however, remained firm, ruling out any rollback or change to the CAS, calling it a significant market microstructure reform @Arundathi_Ram #Sensex #SEBI #ClosingAuctionSession #StockMarket #TuhinKantaPandey #CNBCTV18Digital
- Aug 24, 202616x their median
🌬️ #Suzlon is planning a ₹10,000-crore #WindEnergy expansion in #AndhraPradesh, with projects involving players including #WaareeEnergy and #TataPower. 🏗️ The projects are expected to create around 4,000 direct and indirect jobs, while new Suzlon blades are set to be inaugurated by Nara Lokesh. @GareemaBangad reports. https://t.co/yGrcobaIpm
- Aug 27, 202614x their median
’It took 15 years to build a ₹100 Cr clothing business; hit that milestone in Just 4-5 years for accessories.’ For Sabyasachi Mukherjee, the accessories and jewellery opportunity is about creating India’s first global luxury brand. ‘It’s about taking Indian identity to the world’ 🇮🇳 With the accessories business set to touch nearly ₹100 crore this year, Sabyasachi is betting on India's craft and provenance to stand out in a global competitive market ‘India's soft power is India's hard power.’ And his philosophy for building something that lasts? ‘Money is created with greed, wealth is created with wisdom.’ @ShereenBhan 📺Full episode drops Today | 6:30 PM
- Aug 24, 202611x their median
🥈 #Silver may lag #Gold in the near term, but could outperform over the next 2–3 years, according to Metals Focus’ Harshal Barot. 📉 Indian silver demand remains weak, while stocks held by fabricators and bullion dealers continue to weigh on the market. @Manisha3005 reports. https://t.co/vdnkZvlXYO
- Aug 27, 20269.5x their median
Setback For Banks | NCLT Clears Subhash Chandra's Repayment Plan With 99.97% Haircut - Creditors to receive Rs 6.5 crore for admitted claims worth Rs 22,006 cr - Tribunal rejects objections over creditor voting and approval process @_ritusingh #SubhashChandra #Zee #NCLT #Insolvency #SammaanCapital #Creditors #CorporateIndia #StockMarket #BreakingNews
- Aug 28, 20268.5x their median
#AlphaManagers |Dinshaw Irani, Helios Mutual Fund To @CNBCTV18News * Q1 was a turning point for Indian market * Reduced positions in banks; Prefer financial services * Bullish on new-age small cap opportunities WATCH: https://t.co/JKLRiOxSLA @Nigel__Dsouza @prashantnair @DinshawIrani @heliosMF #AlphaManagers #FinancialServices #SmallCaps #Delhivery #Shadowfax #AtherEnergy #EV #CNBCTV18Market #Market
- Aug 29, 20268.0x their median
“When you work for the Tatas, in many ways, you work for India.” What makes the Tata brand endure? Suhel Seth on purpose, resilience and why institutions know how to weather storms. Watch the full conversation on Storyboard18 & CNBC-TV18 YouTube. #Tata #BrandTata #BrandTrust #SuhelSeth #Storyboard18 #BrandBuilding
- Aug 24, 20268.0x their median
Superhealth, a Bengaluru healthcare startup, faces massive online backlash after hosting a "music night" inside its hospital premises. Netizens criticised the move as tone-deaf techbro marketing, sparking an intense debate on healthcare ethics and patient respect. Reimagining healthcare or failed marketing? Tell us what you think in the comments @ekta_batra #Superhealth #Bengaluru #HealthcareInnovation #TechBroCulture #HospitalEthics #CNBCTV18Digital
- Aug 29, 20267.5x their median
#AtherEnergy launches its new #electric #scooter Konarc at a starting price of ₹99,999. The scooter offers range options of up to 200 km. @_RituSingh @anshul91_m https://t.co/je01rdSDdd https://t.co/JiqHuGvFo4
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 2 interactions against 1.1M followers, an engagement rate of 0%. Measured over 263 original posts, its engagement rate beats 4% of 3,774 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 4.3K times each, and 0.047% of those impressions turn into an interaction. That is about 0.376% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 8.8 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 15:00 UTC, and Monday is the busiest day of the week. Of the 263 posts sampled, 37% carry an image or video and 68% link out. The account's strongest tracked post pulled 66 interactions, about 33x its own typical post. Recurring topics include #india, #cnbctv18digital, #china.
- What is CNBC-TV18's engagement rate on X?
- CNBC-TV18 (@CNBCTV18News) has an engagement rate of 0%, based on the median interactions across 263 original posts from the last 30 days against 1,143,251 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At under 0.001%, CNBC-TV18 sits below the 10th percentile of the 36,654 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @CNBCTV18News have real engagement?
- Its engagement rate beats 4% of the tracked X accounts closest to it in follower count (3,774 accounts), which puts it in the bottom 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @CNBCTV18News post?
- Most posts go out around 15:00 UTC, and Monday is its busiest day, at roughly 8.8 posts per day across the measured window.