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César Luis Merlo engagement report

@CLMerlo - 525K followers on X

Measured over 57 original posts from a 30-day window, last computed on August 27, 2026.

Engagement

Middle of its size range
Per follower
0.103%
of 525K followers
Per impression
0.891%
61K views on a typical post
Reach
11.6%
of its followers see a post
Typical post
542
interactions (median)
Saved
0.016%
10 bookmarks on a typical post
Posting rate
1.97/day
active 13% of days
Peak time
00:00 UTC
Tuesday

A typical post picks up 542 interactions against 525K followers, an engagement rate of 0.103%. Measured over 57 original posts, its engagement rate beats 68% of 3,899 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 61K times each, and 0.891% of those impressions turn into an interaction. That is about 11.6% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2 posts a day over the last 30 days, though only 13% of days saw any activity at all. Most posts go out around 00:00 UTC, and Tuesday is the busiest day of the week. Of the 57 posts sampled, 70% carry an image or video and 47% link out. The account's strongest tracked post pulled 9.5K interactions, about 18x its own typical post.

Measured over 57 original posts from a 30-day window, last computed on August 27, 2026. Recurring tag: #tratohecho.

Compared with accounts its own size

César Luis Merlo's engagement rate beats 68% of the tracked X accounts closest to it in follower count (3,899 accounts, accounts of similar size (decile 7 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 47% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.103%, César Luis Merlo sits above the 50th percentile of the 37,856 accounts in this comparison. That places it in the above the median band, which runs 0.081% to 0.439%.

p100.002%
p250.012%
p50 (median)0.081%
p750.439%
p902.10%
p99155.6%
Engagement rate as a share of followers, across the 37,856 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 97,248 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.081%
75th percentile0.439%
90th percentile2.10%
99th percentile155.6%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 00:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 00:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 00:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%53K
01:00 UTC-2%53K
02:00 UTC-3%52K
03:00 UTC-4%55K
04:00 UTC-6%44K
05:00 UTC-4%43K
06:00 UTC-4%50K
07:00 UTC-5%54K
08:00 UTC-4%63K
09:00 UTC-3%72K
10:00 UTC-2%75K
11:00 UTC-3%81K
12:00 UTC-2%90K
13:00 UTC-2%98K
14:00 UTC-3%101K
15:00 UTC-2%105K
16:00 UTC-4%102K
17:00 UTC-3%95K
18:00 UTC-1%88K
19:00 UTC-2%83K
20:00 UTC-1%77K
21:00 UTC-1%69K
22:00 UTC-2%60K
23:00 UTC-2%53K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%238K
Monday0%302K
Tuesday-3%302K
Wednesday-1%257K
Thursday-2%250K
Friday-3%259K
Saturday+3%233K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 25, 202618x their median

    🚨[CONFIRMADO] César "Chino" Huerta vuelve a Pumas. Más detalles, aquí. ⬇️ https://t.co/txmw7zGLpN https://t.co/EpP45B9vIA

    8.3K701214281769K viewsView on X
  • Aug 25, 202617x their median

    🚨Pumas tiene negociaciones avanzadas para que el "Chino" Huerta regrese al club. ⬇️ https://t.co/6A8m8U9uSd https://t.co/M4D6TqtZH5

    7.9K5093214121.0M viewsView on X
  • Aug 25, 202615x their median

    🚨Cruz Azul tiene negociaciones muy avanzadas para vender a Erik Lira a Mónaco. Los detalles, aquí. ⬇️ https://t.co/U4aehSyYfd https://t.co/T6BeKvsaoc

    7.6K2696264482K viewsView on X
  • Aug 27, 20266.3x their median

    🚨Eduardo Coudet dejó de ser el entrenador de River. *️⃣El "Chacho" renunció después de la eliminación ante Santa Fe. Por la tarde, será anunciada su salida en conferencia de prensa. El club ya empieza a evaluar perfiles de posibles sucesores. https://t.co/MNKaZZzgH8

    2.8K220139184279K viewsView on X
  • Aug 26, 20265.2x their median

    🚨[EXCLUSIVO] Ricardo Monreal es nuevo refuerzo de Tigres. Llega de manera definitiva desde Necaxa. Más detalles, aquí. ⬇️ https://t.co/CeJrtT5OzJ https://t.co/bTiBwTW27J

    2.2K115215265528K viewsView on X
  • Aug 24, 20265.0x their median

    🚨Dinamo de Moscú quiere renovarle el contrato por 2 años más a Luis Chávez. https://t.co/Gs3HbHOL2I

    2.6K842128164K viewsView on X
  • Aug 26, 20264.3x their median

    🚨Joel Huiqui, DT de Cruz Azul, sobre el inminente traspaso de Erik Lira al Mónaco: "Lo de él va muy bien, en la última recta". *️⃣Como se informó ayer, los clubes están muy cerca de cerrar el traspaso por una cifra que ronda los €10M con bonos incluidos. https://t.co/EIq5r60rXX

    2.2K507361K viewsView on X
  • Aug 27, 20263.9x their median

    🚨[OFICIAL] Atlético de Madrid se muestra "abierto a negociaciones propias del mercado, pero de forma ética y profesional y con respeto entre clubes". 💣"Barcelona no cumplió esos requisitos y ni ha existido ni va a existir negociaciones con ellos por Julián Álvarez". https://t.co/bFhn0MFJW2

    2.0K6423773K viewsView on X
  • Aug 26, 20263.8x their median

    🚨"Vengo con mucha ilusión acá a Pumas y sé que tengo algo pendiente acá", César Huerta al llegar a CDMX. *️⃣El "Chino" se hará hoy los exámenes médicos y firmará contrato por 3 años. https://t.co/ckegQQoRSO

    1.9K6463974K viewsView on X
  • Aug 25, 20263.5x their median

    🚨Más información del regreso del Chino Huerta a Pumas, en este 📹. https://t.co/CnXFd1AQpe

    1.8K9913557K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#tratohecho

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 542 interactions against 525K followers, an engagement rate of 0.103%. Measured over 57 original posts, its engagement rate beats 68% of 3,899 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 61K times each, and 0.891% of those impressions turn into an interaction. That is about 11.6% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2 posts a day over the last 30 days, though only 13% of days saw any activity at all. Most posts go out around 00:00 UTC, and Tuesday is the busiest day of the week. Of the 57 posts sampled, 70% carry an image or video and 47% link out. The account's strongest tracked post pulled 9.5K interactions, about 18x its own typical post.

What is César Luis Merlo's engagement rate on X?
César Luis Merlo (@CLMerlo) has an engagement rate of 0.103%, based on the median interactions across 57 original posts from the last 30 days against 524,903 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.103%, César Luis Merlo sits above the 50th percentile of the 37,856 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @CLMerlo have real engagement?
Its engagement rate beats 68% of the tracked X accounts closest to it in follower count (3,899 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @CLMerlo post?
Most posts go out around 00:00 UTC, and Tuesday is its busiest day, at roughly 1.97 posts per day across the measured window.

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