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Council on Foreign Relations engagement report

@CFR_org - 581K followers on X

Measured over 56 original posts from a 30-day window, last computed on October 11, 2026.

Engagement

Bottom quarter for its size
Per follower
0.003%
of 581K followers
Per impression
0.373%
5.4K views on a typical post
Reach
0.93%
of its followers see a post
Typical post
20
interactions (median)
Saved
0.056%
3 bookmarks on a typical post
Posting rate
2.77/day
active 53% of days
Peak time
20:00 UTC
Friday

A typical post picks up 20 interactions against 581K followers, an engagement rate of 0.003%. Measured over 56 original posts, its engagement rate beats 21% of 20,182 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 5.4K times each, and 0.373% of those impressions turn into an interaction. That is about 0.924% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.8 posts a day over the last 30 days, with activity on roughly 53% of days. Most posts go out around 20:00 UTC, and Friday is the busiest day of the week. Of the 56 posts sampled, 82% carry an image or video, 23% are part of a thread and 70% link out. The account's strongest tracked post pulled 847 interactions, about 42x its own typical post.

Measured over 56 original posts from a 30-day window, last computed on October 11, 2026. Recurring tag: #onthisday.

Compared with accounts its own size

Council on Foreign Relations's engagement rate beats 21% of the tracked X accounts closest to it in follower count (20,182 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 25% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.003%, Council on Foreign Relations sits below the 10th percentile of the 202,076 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.142%
p750.672%
p902.54%
p9982.5%
Engagement rate as a share of followers, across the 202,076 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,928 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.142%
75th percentile0.672%
90th percentile2.54%
99th percentile82.5%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 20:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 20:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 20:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video82% of posts+111%+108% to +115%34K
Outbound link70% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 82% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 70% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 666 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 30, 202642x their median

    “Somaliland is strategically located across the Gulf of Aden from Yemen. And the Houthis from Yemen now control a [nearby] maritime chokepoint, the Mandeb Strait, through which a not-insignificant amount of global trade passes every single day,” says CFR Middle East and North Africa expert @stevenacook. Cook explains the history of the self-declared nation, and notes that President Abdirahman Mohamed Abdullahi recently traveled to Washington and New York to make the case for U.S. recognition.

    548242322538K viewsView on X
  • May 20, 202614x their median

    America’s global role is more contested and uncertain than at any time since World War II, and the time is ripe for a fundamental reevaluation of the nation’s strategy. To meet this moment, the Council on Foreign Relations is launching the Future of American Strategy Initiative, a multiyear effort that aims to answer one defining question: Where does America go from here? To kickstart this conversation, CFR scholars, across 27 essays, explore the evolving strategic environment the United States will face over the next decade, spanning American strategy, great power rivalry, global order, geoeconomics, and warfare: https://t.co/yLo63FJNz7

    147213471588K viewsView on X
  • Aug 13, 202621x their median

    Pakistan, Saudi Arabia, and Turkey signed the Mecca Joint Defense Agreement on August 7. Reports indicate that the 3 countries have in essence agreed to a NATO Article 5-like clause—an attack on one signatory would be considered an attack on all of them. The agreement "reflects a change underway in the Middle East’s regional order—one that reduces the United States’ decades long leadership role," writes expert @stevenacook. The U.S.-aligned order could now become a Middle East with two blocs: the countries that remained committed to the Abraham Accords—the 2020 normalization agreements between Israel and Bahrain, Morocco, and the UAE—and its alternative, the Mecca Agreement, he argues. "Previously, regional rivalries and disputes were contained because leaders prioritized their relations with the United States, which was the tie that bound the regional order. Now, with the Pakistanis, Saudis, and Turks moving forward with a vision that competes directly with the Abraham Accords, that no longer seems to be the case," he writes. Read the full analysis: https://t.co/4xU6AsEn6j

    2511113219126K viewsView on X
  • Aug 18, 202621x their median

    The September/October 2026 issue of @ForeignAffairs is now available. The latest issue provides analysis on the future of U.S. alliances, the threat of a global economic crisis from Chinese overcapacity, the dangers of synthetic pathogens created with AI, and more. Start reading: https://t.co/6QPkrvMPfx

    317884119K viewsView on X
  • Aug 15, 202618x their median

    "Call it the Pakistan paradox: The institution that gives the country international relevance—a disciplined 660,000-strong military armed with nuclear weapons—holds back the Islamic republic’s political and economic modernization," argues CFR expert @dhume. "Over the past year and a half, the army chief and Pakistan’s de facto leader, Field Marshal Asim Munir, has pulled off a high-wire act: He has raised Pakistan’s international standing even as domestic challenges have mounted." But unless he can "revive the country’s stagnant economy and calm its restive population, his diplomatic gains will likely prove evanescent," Dhume writes. "The most recent feather in Gen. Munir’s cap is the Mecca Joint Defense Agreement, which Pakistan, Saudi Arabia and Turkey signed last week. It stipulates that an armed attack on any one of them will be regarded as an attack on all three." "Unfortunately for Pakistan, neither Gen. Munir’s diplomatic feats nor his consolidation of power offers solutions to the country’s domestic crises," writes Dhume. https://t.co/0nmyEct0Wa

    26263261837K viewsView on X
  • Aug 23, 202615x their median

    The September/October 2026 issue of @ForeignAffairs is now available. The latest issue provides analysis on the future of U.S. alliances, the threat of a global economic crisis from Chinese overcapacity, the dangers of synthetic pathogens created with AI, and more. Start reading: https://t.co/6QPkrvMPfx

    246546219K viewsView on X
  • Aug 17, 202615x their median

    Pakistan, Saudi Arabia, and Turkey signed the Mecca Joint Defense Agreement on August 7. Reports indicate that the 3 countries have in essence agreed to a NATO Article 5-like clause—an attack on one signatory would be considered an attack on all of them. The agreement "reflects a change underway in the Middle East's regional order—one that reduces the United States' decades long leadership role," writes expert @stevenacook. The U.S.-aligned order could now become a Middle East with two blocs: the countries that remained committed to the Abraham Accords—the 2020 normalization agreements between Israel and Bahrain, Morocco, and the UAE—and its alternative, the Mecca Agreement, he argues. "Previously, regional rivalries and disputes were contained because leaders prioritized their relations with the United States, which was the tie that bound the regional order. Now, with the Pakistanis, Saudis, and Turks moving forward with a vision that competes directly with the Abraham Accords, that no longer seems to be the case," he writes. Read the full analysis: https://t.co/4xU6AsEn6j

    2135811920K viewsView on X
  • Sep 8, 202614x their median

    A Russia-linked operation used ChatGPT to build a credible-looking research institute, complete with papers, an index, and real experts—including ones at CFR—who never agreed to be listed. Its posts earned little reach, but the infrastructure it created, using AI, shows the advancement of tech-powered influence operations, argues expert Jessica Brandt. "Broadly, the episode highlights the value of regular threat intelligence reporting from AI labs, which have unique insight into consequential activity that social media platforms and governments may not," she writes.

    175856421K viewsView on X
  • Aug 14, 202612x their median

    "The world’s ability to absorb Chinese overcapacity is approaching a breaking point. And if that breaking point comes, the consequence could be a global economic crisis at a time when governments are particularly ill equipped to manage the fallout," writes CFR President @MikeFroman for @ForeignAffairs. Over the past two decades, China has established the largest trade surplus in recorded history. In 2025, it reached nearly $1.2 trillion, growing at three times the rate of global goods trade. "When the Chinese economy was substantially smaller, a strategy based on driving export growth at two or three times the rate of overall global economic growth was possible because there was sufficient global demand to absorb its exports. Today, however, China has a much larger economy and cannot continue on this trajectory without eventually running out of customers. Put simply, Beijing has outgrown its economic model." "When the Chinese export machine stalls, the reckoning will be most painful for China. But a material slowdown in its economy would send shock waves around the world, especially among China’s major trading partners, not only in the Asia Pacific but also in countries elsewhere whose economies have become intertwined with China’s. The United States would not be immune to the shock, but it would be the only actor with the economic and institutional capacity to stabilize the global economy," Froman writes. "The surest way to avoid this costly chain of events is a preemptive and gradual rebalancing of the Chinese economy. This has long been China’s best path toward more sustainable growth, and a route the United States has advocated for years. But whereas in decades past it was a smart choice, now it is a necessity." https://t.co/yChHPfrFjB

    14059271442K viewsView on X
  • Aug 23, 202612x their median

    The U.S. weapons arsenal has been depleted and no longer has the capacity to deter a Chinese attack against Taiwan, a new CFR report says. To address this vulnerability, the United States must rapidly implement policy reforms to enable the production and fielding of precise mass systems—an emerging class of military capabilities that includes drones, sensors, and enabling technologies—which represent the only viable means of maintaining peace through strength in the Indo-Pacific, the report contends. "Washington needs to immediately put production of precise mass on a wartime footing. Waiting until conflict begins will be too late." Read the full analysis by CFR experts @RushDoshi, Erin D. Dumbacher, @williamhenagan, @mchorowitz, and @SamHenryLazarus: https://t.co/ccsMr4buXt

    14655231332K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#onthisday

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 20 interactions against 581K followers, an engagement rate of 0.003%. Measured over 56 original posts, its engagement rate beats 21% of 20,182 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 5.4K times each, and 0.373% of those impressions turn into an interaction. That is about 0.924% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.8 posts a day over the last 30 days, with activity on roughly 53% of days. Most posts go out around 20:00 UTC, and Friday is the busiest day of the week. Of the 56 posts sampled, 82% carry an image or video, 23% are part of a thread and 70% link out. The account's strongest tracked post pulled 847 interactions, about 42x its own typical post.

What is Council on Foreign Relations's engagement rate on X?
Council on Foreign Relations (@CFR_org) has an engagement rate of 0.003%, based on the median interactions across 56 original posts from the last 30 days against 580,588 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.003%, Council on Foreign Relations sits below the 10th percentile of the 202,076 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @CFR_org have real engagement?
Its engagement rate beats 21% of the tracked X accounts closest to it in follower count (20,182 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @CFR_org post?
Most posts go out around 20:00 UTC, and Friday is its busiest day, at roughly 2.77 posts per day across the measured window.

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