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CES engagement report

@CES - 335K followers on X

Measured over 24 original posts from a 30-day window, last computed on September 3, 2026.

Engagement

Bottom quarter for its size
Per follower
0.003%
of 335K followers
Per impression
0.189%
5.0K views on a typical post
Reach
1.50%
of its followers see a post
Typical post
10
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
0.8/day
active 70% of days
Peak time
16:00 UTC
Monday

A typical post picks up 10 interactions against 335K followers, an engagement rate of 0.003%. Measured over 24 original posts, its engagement rate beats 14% of 6,874 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 5.0K times each, and 0.189% of those impressions turn into an interaction. That is about 1.50% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.8 post a day over the last 30 days, with activity on roughly 70% of days. Most posts go out around 16:00 UTC, and Monday is the busiest day of the week. Of the 24 posts sampled, 100% carry an image or video and 88% link out. The account's strongest tracked post pulled 21 interactions, about 2.1x its own typical post. Recurring topics include #ces2027, #ces2026.

Measured over 24 original posts from a 30-day window, last computed on September 3, 2026. Recurring tags: #ces2027, #ces2026.

Compared with accounts its own size

CES's engagement rate beats 14% of the tracked X accounts closest to it in follower count (6,874 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 13% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.003%, CES sits above the 10th percentile of the 66,258 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.016%.

p100.002%
p250.016%
p50 (median)0.1%
p750.499%
p902.09%
p99119.6%
Engagement rate as a share of followers, across the 66,258 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 56,968 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.016%
50th percentile0.1%
75th percentile0.499%
90th percentile2.09%
99th percentile119.6%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 16:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 16:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 16:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link88% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 88% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 247 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 31, 20262.1x their median

    CES Foundry debuted at #CES2026 as one of the show’s most significant additions, and it’s coming back bigger. Two days of AI and quantum programming becomes three at #CES2027. Learn more: https://t.co/neR7Tdczsp https://t.co/03yRqT6lyj

    153127.4K viewsView on X
  • Aug 13, 20261.9x their median

    Final deadline: CES Innovation Awards® entries close August 19. Don't miss this unique opportunity to showcase your product and brand to the global CES audience. Enter now: https://t.co/6HOjLfrpaY https://t.co/1DPC5hcvUC

    145006.6K viewsView on X
  • Aug 6, 20261.8x their median

    Eureka Park: where founders meet the investors, media and partners who turn a prototype into what's next. $27B+ raised since 2012. Applications for CES 2027 are open now: https://t.co/4J27sBvDLl https://t.co/PwSM9FhpHP

    112326.7K viewsView on X
  • Aug 21, 20261.7x their median

    At CES 2026, @AARP CEO Myechia Minter-Jordan joined @MicrosoftAI's Dr. Dominic King and Meg Barron of the @Peterson_HTI to talk about designing AI for the 50+ — technology built with older adults, not just for them. The takeaway: stop treating aging as something to solve for someone else, and start asking what you'd actually want your own life to look like as you age. https://t.co/nyLMjfiYGj

    122306.6K viewsView on X
  • Aug 28, 20261.6x their median

    The venue. The innovation. The voices. This is CES and 2027 is already on the way. Get on the list for registration updates: https://t.co/8RoEifYimx #CES2027 https://t.co/geZT7TOJbL

    132015.0K viewsView on X
  • Aug 20, 20261.6x their median

    New stops on the road to CES 2027: CES Asia™ Unveiled Seoul (Oct. 13-16, with the Korea Electronics Association) and CES Asia™ Unveiled Hong Kong (Oct. 14, with HKTDC & HKEIA and support from HKSTP). Two cities. One road to Las Vegas. https://t.co/D8afMIdHNX

    113114.9K viewsView on X
  • Jul 22, 20261.5x their median

    Breakthrough technology deserves attention, and CES is where it gets seen, understood and accelerated. https://t.co/D4Gx1kLIBR https://t.co/E0qWr31oxr

    1302011K viewsView on X
  • Aug 7, 2026

    Mark your calendar! CES 2027 registration opens next month. Sign up to be notified now so you're ready to register the moment it opens. https://t.co/8RoEifYimx https://t.co/wLelnzJdOU

    112016.6K viewsView on X
  • Aug 17, 2026

    Last chance to enter for the CES Innovation Awards® program! Entries close Wednesday, 8/19. Don't miss your chance to have your product recognized for outstanding design and engineering across 37 categories, including the new Art Tech category, developed in partnership with @ChristiesInc. https://t.co/AzcniM9tme

    83114.9K viewsView on X
  • Aug 25, 2026

    Ever wonder what's actually powering the tech in your car, your home or the robots showing up in daily life? @TXInstruments showcases how TI's chips and sensing technologies are driving innovation across automotive, smart homes and robotics. https://t.co/AdYhuYbEyj https://t.co/4CcHQ4qNRu

    100206.9K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#ces2027#ces2026

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 10 interactions against 335K followers, an engagement rate of 0.003%. Measured over 24 original posts, its engagement rate beats 14% of 6,874 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 5.0K times each, and 0.189% of those impressions turn into an interaction. That is about 1.50% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.8 post a day over the last 30 days, with activity on roughly 70% of days. Most posts go out around 16:00 UTC, and Monday is the busiest day of the week. Of the 24 posts sampled, 100% carry an image or video and 88% link out. The account's strongest tracked post pulled 21 interactions, about 2.1x its own typical post. Recurring topics include #ces2027, #ces2026.

What is CES's engagement rate on X?
CES (@CES) has an engagement rate of 0.003%, based on the median interactions across 24 original posts from the last 30 days against 335,495 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.003%, CES sits above the 10th percentile of the 66,258 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @CES have real engagement?
Its engagement rate beats 14% of the tracked X accounts closest to it in follower count (6,874 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @CES post?
Most posts go out around 16:00 UTC, and Monday is its busiest day, at roughly 0.8 posts per day across the measured window.

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