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brasil engagement report

@CBF_Futebol - 5.0M followers on X

Measured over 40 original posts from a 30-day window, last computed on October 26, 2026.

Engagement

Per follower
0.009%
of 5.0M followers
Per impression
1.13%
40K views on a typical post
Reach
0.81%
of its followers see a post
Typical post
458
interactions (median)
Saved
0.011%
4 bookmarks on a typical post
Posting rate
1.33/day
active 27% of days
Peak time
11:00 UTC
Tuesday

A typical post picks up 458 interactions against 5.0M followers, an engagement rate of 0.009%. Posts are seen about 40K times each, and 1.13% of those impressions turn into an interaction. That is about 0.807% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, though only 27% of days saw any activity at all. Most posts go out around 11:00 UTC, and Tuesday is the busiest day of the week. Of the 40 posts sampled, 68% carry an image or video. The account's strongest tracked post pulled 28K interactions, about 62x its own typical post.

Measured over 40 original posts from a 30-day window, last computed on October 26, 2026. Recurring tag: #batenopeito.

Where this sits in the catalog

At 0.009%, brasil sits above the 10th percentile of the 204,424 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.143%
p750.677%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,424 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,888 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.677%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 11:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 11:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 11:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video68% of posts+111%+108% to +115%34K
Outbound link0% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 68% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 190 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Jul 5, 202662x their median

    FIM DE JOGO 🇧🇷1-2🇳🇴 https://t.co/V7FF024SJS

    19K1.6K6.3K1.2K2.0M viewsView on X
  • Jul 5, 202657x their median

    A história da Seleção Brasileira é feita de grandes conquistas, mas também de momentos que fortalecem nosso caminho. Hoje nos despedimos da Copa do Mundo, certos de que voltaremos ainda mais fortes. Obrigado, torcida brasileira. https://t.co/2sBMameewE

    13K1.6K10K1.4K1.6M viewsView on X
  • Jul 30, 202647x their median

    Da Austrália para a Índia 🇧🇷🇮🇳 A agenda da Seleção Brasileira continua. Depois dos amistosos na Austrália, nosso próximo destino será a Índia, onde escreveremos um capítulo inédito da nossa história. No dia 3 de outubro, a Seleção entrará em campo pela primeira vez em solo indiano, no Estádio Salt Lake, em Kolkata. Será um encontro especial com um país que abriga o maior público internacional da Seleção Brasileira e que, há gerações, acompanha de perto a história do futebol brasileiro com enorme carinho e paixão. Estamos ansiosos para viver esse momento ao lado de milhões de torcedores indianos! Nos vemos em Kolkata. 🇮🇳🤝🇧🇷 @IndianFootball

    18K2.2K5694571.1M viewsView on X
  • Jul 5, 202635x their median

    BRASIL DEFINIDO! 🇧🇷 Confira os 11 nomes escalados pelo Mister para enfrentar a Noruega neste domingo (5), às 17h (Brasília), pelas oitavas de final da Copa do Mundo FIFA 2026. 📺 TV Globo / GE TV / Cazé TV / SBT / NSports #BateNoPeito ISSO É BRASIL!! https://t.co/aSYtaWccHi

    12K1.9K5921.4K1.4M viewsView on X
  • Jul 12, 202625x their median

    Um filme que não queríamos escrever, sobre uma história que não pode ser esquecida. Pode acreditar. Que venha o novo ciclo. https://t.co/txkIOHZiXV

    3.6K1435.9K2.1K3.5M viewsView on X
  • Oct 1, 202623x their median

    CHEGAMOS, ÍNDIA! 🇮🇳🇧🇷 A Seleção desembarcou em Calcutá para um encontro inédito: pela primeira vez na história, o Brasil vai enfrentar a Índia no próximo sábado (3). Agora é hora de se preparar para mais um desafio! #BateNoPeito ISSO É BRASIL! https://t.co/CHcliinGFM

    9.4K763184105409K viewsView on X
  • Jul 5, 202621x their median

    🇧🇷 É TUDO OU NADA. Nação Verde e Amarela, chegou a hora de vestir a nossa camisa, acreditar até o último segundo e jogar junto com a maior Seleção do mundo. 💛💚 Vamos juntos. Pelo Brasil. Pela classificação. 🇧🇷🔥 🇧🇷🆚🇳🇴 📅 05 de julho (hoje) 🏟️ Estádio de NY/NJ 🕓 16h (EUA) 🕔 17h (Brasília) #BateNoPeito

    7.8K1.3K245119144K viewsView on X
  • Jun 29, 202615x their median

    O sonho continua. E agora vale ainda mais. Domingo é dia de vestir a nossa camisa, acreditar até o fim e empurrar a Seleção rumo às oitavas. Vamos juntos! 🇧🇷 #BateNoPeito ISSO É BRASIL! 🇧🇷 https://t.co/VYJPawHeei

    6.7K1.9K327187167K viewsView on X
  • Jun 29, 202613x their median

    SIMPLESMENTE CASÃO! 5️⃣🇧🇷 https://t.co/LUAhOaO9F3

    7.1K40926798189K viewsView on X
  • Jun 29, 202613x their median

    50' - 2T GOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOL DO BRASILLLLLLLL!!! 🇧🇷 TEM GOL DO BRASIL! GOL DE GABRIEL MARTINELLIIIIIIIIIIIIIIIIIII 🇧🇷2 - 1🇯🇵 VAMOS PRA CIMA!!!!! #BateNoPeito ISSO É BRASIL! 🇧🇷 https://t.co/nq19kreR90

    6.1K1.3K260139179K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#batenopeito

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 458 interactions against 5.0M followers, an engagement rate of 0.009%. Posts are seen about 40K times each, and 1.13% of those impressions turn into an interaction. That is about 0.807% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, though only 27% of days saw any activity at all. Most posts go out around 11:00 UTC, and Tuesday is the busiest day of the week. Of the 40 posts sampled, 68% carry an image or video. The account's strongest tracked post pulled 28K interactions, about 62x its own typical post.

What is brasil's engagement rate on X?
brasil (@CBF_Futebol) has an engagement rate of 0.009%, based on the median interactions across 40 original posts from the last 30 days against 5,007,915 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.009%, brasil sits above the 10th percentile of the 204,424 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @CBF_Futebol have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @CBF_Futebol post?
Most posts go out around 11:00 UTC, and Tuesday is its busiest day, at roughly 1.33 posts per day across the measured window.

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