Brian Dickinson engagement report
@BrianCDickinson - 67K followers on X
Measured over 6 original posts from a 30-day window, last computed on September 20, 2026.
Engagement
Early reading. We have captured 6 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 2 interactions against 67K followers, an engagement rate of 0.004%. Posts are seen about 525 times each, and 0.476% of those impressions turn into an interaction. That is about 0.781% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.2 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 16:00 UTC, and Wednesday is the busiest day of the week. Of the 6 posts sampled, 83% carry an image or video and 33% link out. The account's strongest tracked post pulled 335 interactions, about 168x its own typical post. Recurring topics include #colchucklake, #leavenworth, #pnw. Only 6 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 6 original posts from a 30-day window, last computed on September 20, 2026. Recurring tags: #colchucklake, #leavenworth, #pnw.
Where this sits in the catalog
At 0.004%, Brian Dickinson sits above the 10th percentile of the 156,148 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.022%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.003% |
| 25th percentile | 0.022% |
| 50th percentile | 0.127% |
| 75th percentile | 0.604% |
| 90th percentile | 2.32% |
| 99th percentile | 83.3% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 16:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 83% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 33% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 83% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 33% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 593 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 2, 2026168x their median
The mountains lost a legend this week. Nirmal “Nimsdai” Purja lived a life that redefined what was possible. From serving with Britain’s Brigade of Gurkhas before becoming the first Gurkha selected for the UK’s elite Special Boat Service (SBS), to rewriting the history books in the world’s highest mountains, his life was marked by service, courage, and an unwavering belief that limits exist to be challenged. The records will always stand on their own. But what I’ll remember most is how he elevated those around him. He championed Nepali climbers and Sherpas, led rescues when others couldn’t, inspired countless people to dream bigger, and changed the way the world viewed high-altitude mountaineering. He left the mountains, and humanity better than he found them. Having made the journey from military service to the world’s highest peaks myself, I have a deep respect for the mindset it takes. Mine pales in comparison to what Nims accomplished, but I understand enough to know that every summit is earned, never guaranteed. The mountains don’t care about résumés, records, or reputation. Every climber accepts that reality long before stepping onto the route. As we honor Nims, let’s also remember the others who never came home from Broad Peak: Wang Zhong, Nima Sherpa, Kili Pemba Sherpa, Bahadur Gurung, Nathira Ahmed, Mallory Geis, Sohail Sakhi, Gyalu, and Nwang Thendu. Each of them was someone’s son or daughter, husband or wife, teammate, friend, and fellow adventurer. My prayers are with Nims’ wife, Suchi, their daughter, and every family carrying unimaginable grief today. They didn’t just lose extraordinary climbers; they lost the people they loved most. Rest easy. 🙏🏻 #Nimsdai #NirmalPurja #BroadPeak #Gurkha #SBS
- Aug 6, 2026123x their median
8.6.2011 Fifteen years ago today, America lost thirty-one of its finest aboard Extortion 17. One of them was my friend, Chief Petty Officer (SEAL) Kevin A. Houston. Kevin and I served together before he became a Navy SEAL. Today, I have the honor of writing his story. The deeper I’ve gone into his life, the more I’ve come to appreciate the families, friends, and teammates who still carry the weight of that loss. “None of the men climbing aboard believed they were stepping onto an aircraft bound for history. They were doing what they had spent years preparing to do.” Less than three months before that mission, Kevin gave his life to Christ. He was still the same loyal teammate, husband, father, and friend, but he no longer believed he had to carry everything alone. Today, we honor every American who gave their life aboard Extortion 17. Army National Guard: CW2 David R. Carter, CW2 Bryan J. Nichols, SSG Patrick D. Hamburger, SGT Alexander J. Bennett, SPC Spencer C. Duncan. Air Force 24th STS: TSgt John W. Brown, SSgt Andrew W. Harvell, TSgt Daniel L. Zerbe. Naval Special Warfare Support: SCPO (EOD) Kraig M. Vickers, CPO (EOD) Nicholas H. Null, PO1 Jared W. Day, PO1 John T. Douangdara, PO1 Michael J. Strange, and Bart, Military Working Dog. SEAL Team FIVE: PO1 Jesse D. Pittman, PO2 Nicholas P. Spehar. DEVGRU Gold Squadron: LCDR Jonas B. Kelsall, MCPO Louis J. Langlais, SCPO Thomas A. Ratzlaff, CPO Brian R. Bill, CPO Christopher G. Campbell, CPO John W. Faas, CPO Kevin A. Houston, CPO Matthew D. Mason, CPO Stephen M. Mills, CPO Robert J. Reeves, CPO Heath M. Robinson, PO1 Darrik C. Benson, PO1 Jon T. Tumilson, PO1 Aaron C. Vaughn, and PO1 Jason R. Workman. Fifteen years later, we remember them. May we never forget. #Extortion17 #NeverForget #HonorTheFallen #GoldStarFamilies #KevinHouston
- Jun 22, 202614x their median
Fathers Day hike…✔️ https://t.co/rsfw5zVrmo
- Jul 8, 20268.5x their median
Nice of my aircrew brothers to fly over the house to say hi. 🫡🇺🇸 https://t.co/zLo16LdME6
- Jul 2, 20267.5x their median
25 years! So many adventures, experiences, memories…all that stuff you do in a quarter century. Today was fun ringing it in watching Belgium win in extra time in Seattle and then watching USA down on the waterfront advance to the next round. Thank you @joannadickinsonmsw for saying yes decades and decades ago and for being the most amazing wife and friend imaginable. 💕
- Jun 17, 20267.0x their median
A Marine drifting in the South China Sea. A helicopter door tearing free in flight and exploding through the rotor system. A Parkinson’s diagnosis after twenty years of service. Each one demanded something different from U.S. Navy Aviation Rescue Swimmer Kevin McNease. In Episode 58 of Calm in the Chaos, Kevin reflects on two decades spent answering distress calls, operating in some of the most unforgiving environments on earth, and carrying the responsibility that comes with wearing the wings and fins of a Rescue Swimmer. From pulling a Marine from the water who refused to let go of his weapon to surviving a catastrophic mechanical failure at altitude, his story is one of service, sacrifice, and resilience. Today, the mission looks different. Kevin is facing Parkinson’s disease with the same grit, humility, and determination that carried him through every rescue, every deployment, and every challenge the Navy placed in front of him. Listen now wherever you get your podcasts. So Others May Live. 🫡🇺🇸 #CalmInTheChaos #RescueSwimmer #ParkinsonsAwareness #VeteranStories #MilitaryPodcast
- Jun 11, 20267.0x their median
12 mile ride, 2 mile hike, waterfalls and quality time with Jordan in the PNW. 🌲 #pnw #ride #hike #qualitytime https://t.co/cFqayWwTb7
- Nov 3, 20256.5x their median
From Everest to the Boardroom — Lessons in Leadership, Resilience, and Focus After summiting Mount Everest, I lost my eyesight completely — alone at 29,000 feet. That seven-hour blind descent became one of the most defining leadership moments of my life. Today, I share that experience to help others navigate adversity, uncertainty, and pressure — whether on the mountain, in business, or in life. Watch my keynote speaker reel: https://t.co/n36jTlDYbN If your organization is planning an event, leadership summit, or conference, I’d be honored to bring this message of courage and focus to your team. •Tag a company, team, or event planner who should see this. •Learn more or book at https://t.co/6NaKCszDqp #KeynoteSpeaker #Leadership #MotivationalSpeaker #Everest #Resilience #OvercomingAdversity #CorporateEvents #Inspiration #FaithAndFocus #TeamPerformance #Mindset #Courage #BusinessLeadership #BrianDickinson
- Jul 4, 20265.5x their median
250 years. An imperfect nation, built by people willing to fight, sacrifice, serve, and keep pushing toward something better. Today we celebrate freedom, remember those who paid for it, and carry forward the responsibility that comes with it. Happy 4th of July. 🇺🇸 Grateful to have served and to call this country home!
- Jun 21, 20263.0x their median
Oldie but a goodie. Happy Father’s Day to the dads out there. Your role in the life of your children is one of the most important callings you’ll ever have. Every day is an opportunity not only to teach, but to learn. To lead, but also to listen. To guide, encourage, protect, and love. “Start children off on the way they should go, and even when they are old they will not turn from it.” — Proverbs 22:6 Fatherhood isn’t about perfection. It’s about showing up, staying engaged, and being the example they can follow long after you’re gone. Happy Father’s Day. #FathersDay #FamilyFirst #FaithAndFamily #Leadership #Legacy
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 2 interactions against 67K followers, an engagement rate of 0.004%. Posts are seen about 525 times each, and 0.476% of those impressions turn into an interaction. That is about 0.781% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.2 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 16:00 UTC, and Wednesday is the busiest day of the week. Of the 6 posts sampled, 83% carry an image or video and 33% link out. The account's strongest tracked post pulled 335 interactions, about 168x its own typical post. Recurring topics include #colchucklake, #leavenworth, #pnw. Only 6 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is Brian Dickinson's engagement rate on X?
- Brian Dickinson (@BrianCDickinson) has an engagement rate of 0.004%, based on the median interactions across 6 original posts from the last 30 days against 67,209 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.004%, Brian Dickinson sits above the 10th percentile of the 156,148 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @BrianCDickinson have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @BrianCDickinson post?
- Most posts go out around 16:00 UTC, and Wednesday is its busiest day, at roughly 0.2 posts per day across the measured window.