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Little Mix Brasil engagement report

@BrasilLM - 59K followers on X

Measured over 6 original posts from a 30-day window, last computed on October 2, 2026.

Engagement

Per follower
3.15%
of 59K followers
Per impression
3.35%
56K views on a typical post
Reach
93.9%
of its followers see a post
Typical post
1.9K
interactions (median)
Saved
0.089%
50 bookmarks on a typical post
Posting rate
0.27/day
active 20% of days
Peak time
17:00 UTC
Monday

Early reading. We have captured 6 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 1.9K interactions against 59K followers, an engagement rate of 3.15%. Posts are seen about 56K times each, and 3.35% of those impressions turn into an interaction. That is about 94.0% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.27 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 17:00 UTC, and Monday is the busiest day of the week. Of the 6 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 72K interactions, about 39x its own typical post. Only 6 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 6 original posts from a 30-day window, last computed on October 2, 2026.

Where this sits in the catalog

At 3.15%, Little Mix Brasil sits above the 90th percentile of the 213,186 accounts in this comparison. That places it in the top 10% band, which runs 2.61% to 82.9%.

p100.004%
p250.025%
p50 (median)0.147%
p750.698%
p902.61%
p9982.9%
Engagement rate as a share of followers, across the 213,186 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,400 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.025%
50th percentile0.147%
75th percentile0.698%
90th percentile2.61%
99th percentile82.9%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 17:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 17:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 17:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link0% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 143 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Jun 14, 202639x their median

    🚨 Perrie e Alex estão oficialmente CASADOS! ❤️ https://t.co/PNriruiyPO

    66K4.3K3411.3K4.1M viewsView on X
  • Sep 21, 20265.0x their median

    My first ever fashion show and I did it pregnant. 🥹 @dipetsa made my changing body the centre of the story, not something to hide. I felt powerful. Free. Completely, unapologetically WOMAN. 💚 So grateful for this unforgettable moment. 🤍🥹💚 https://t.co/dWP6ReH0vK

    7.9K1.2K904287K viewsView on X
  • Jun 17, 20264.9x their median

    🚨🚨Finalmente temos fotos da Perrie com a Alanis https://t.co/xF9mqPjTgd

    8.4K47635245186K viewsView on X
  • Sep 10, 20261.7x their median

    MÃES! Little Mix reunidas em nova foto 🩷 https://t.co/UzxWyO6IBM

    2.6K369107924K viewsView on X
  • Aug 28, 20261.7x their median

    Após 15 anos, Perrie rompeu com a Modest Management, responsável pelo gerenciamento do Little Mix e de sua carreira solo, e recusou a proposta da Columbia Records para a gravação de um segundo álbum. https://t.co/zaU7IT6D6t

    2.8K1602611988K viewsView on X
  • Sep 9, 20261.5x their median

    O LEGADO 👑 “Salute”, do Little Mix, será performada em Girl Group, filme produzido e estrelado por Rebel Wilson! https://t.co/Aqb4YtJaaS

    2.6K1901232139K viewsView on X
  • Aug 22, 2026

    “A razão pela qual chamamos o álbum de Glory Days é porque vamos olhar para essa época no futuro e dizer que aqueles foram nossos dias de glória, a melhor época das nossas vidas. Esperamos que nossos fãs possam compartilhar isso conosco.” — Perrie, 2016. https://t.co/Ri32Efxifv

    2.4K341235129K viewsView on X
  • Aug 18, 2026

    15 ANOS DE LITTLE MIX! 🩷 Em 19 de agosto de 2011, Jade, Perrie, Leigh-Anne e Jesy foram unidas no X Factor e deram início a uma das maiores histórias da música pop britânica. Ao longo desses 15 anos, Little Mix comercializou mais de 75 milhões de unidades mundialmente, acumulou mais de 20 bilhões de streams, conquistou 3 BRIT Awards e vendeu milhões de ingressos em suas turnês, tornando-se um dos girl groups mais bem-sucedidos da história. 15 anos de um verdadeiro legado. Esperamos ansiosamente pelo dia em que veremos elas juntas novamente. 💕

    1.8K470105722K viewsView on X
  • Aug 19, 2026

    O Hatchi morreu 🥲 Perrie via IG: “14 anos com você e, de alguma forma, ainda parece que nunca teria sido tempo suficiente. Você não era apenas meu cachorro. Você era meu bebê de pelo, minha pequena sombra, meu companheiro e um dos maiores presentes que já recebi. Você esteve ao meu lado em cada capítulo e em cada marco da minha vida. Nos momentos mais felizes e também nos mais difíceis. Você lambia minhas lágrimas quando eu chorava, me fazia rir quando eu mais precisava e, todas as manhãs, me olhava com aquele sorrisinho que me fazia sentir como se eu fosse o seu mundo inteiro. E você também era uma parte enorme do meu. Vivemos tanta coisa juntos. Você veio em turnê comigo com o Little Mix, viajou pelo mundo comigo, foi conosco nas férias em Portugal, sentou nos melhores restaurantes comendo bife como o pequeno príncipe que você era. Para onde quer que a vida me levasse, você fazia parte dela. Espero que você soubesse o quanto era amado, Hatchi. Espero que soubesse que tudo o que fiz por você foi porque eu queria te proporcionar a vida mais feliz, plena e bonita que fosse possível. Você me deu 14 anos de amor incondicional, lealdade e memórias que vou carregar comigo pelo resto da minha vida.”

    1.9K1492919642K viewsView on X
  • Jun 17, 2026

    Perrie e Alex com os filhos Axel e Alanis no casamento ❤️❤️ https://t.co/hfBjEInFh9

    1.6K12646246K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 1.9K interactions against 59K followers, an engagement rate of 3.15%. Posts are seen about 56K times each, and 3.35% of those impressions turn into an interaction. That is about 94.0% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.27 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 17:00 UTC, and Monday is the busiest day of the week. Of the 6 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 72K interactions, about 39x its own typical post. Only 6 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Little Mix Brasil's engagement rate on X?
Little Mix Brasil (@BrasilLM) has an engagement rate of 3.15%, based on the median interactions across 6 original posts from the last 30 days against 59,097 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 3.15%, Little Mix Brasil sits above the 90th percentile of the 213,186 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @BrasilLM have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @BrasilLM post?
Most posts go out around 17:00 UTC, and Monday is its busiest day, at roughly 0.27 posts per day across the measured window.

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