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Botafogo F.R. engagement report

@Botafogo - 1.3M followers on X

Measured over 290 original posts from a 30-day window, last computed on October 24, 2026.

Engagement

Middle of its size range
Per follower
0.07%
of 1.3M followers
Per impression
6.64%
13K views on a typical post
Reach
1.05%
of its followers see a post
Typical post
890
interactions (median)
Saved
0.015%
2 bookmarks on a typical post
Posting rate
11.03/day
active 103% of days
Peak time
21:00 UTC
Saturday

A typical post picks up 890 interactions against 1.3M followers, an engagement rate of 0.07%. Measured over 290 original posts, its engagement rate beats 65% of 20,182 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 13K times each, and 6.64% of those impressions turn into an interaction. That is about 1.05% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 11 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 21:00 UTC, and Saturday is the busiest day of the week. Of the 290 posts sampled, 80% carry an image or video, 5% are part of a thread and 38% link out. The account's strongest tracked post pulled 12K interactions, about 14x its own typical post. Recurring topics include #vamosbotafogo, #bfr, #cfcxbot.

Measured over 290 original posts from a 30-day window, last computed on October 24, 2026. Recurring tags: #vamosbotafogo, #bfr, #cfcxbot.

Compared with accounts its own size

Botafogo F.R.'s engagement rate beats 65% of the tracked X accounts closest to it in follower count (20,182 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 94% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.07%, Botafogo F.R. sits above the 25th percentile of the 204,424 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.

p100.004%
p250.024%
p50 (median)0.143%
p750.677%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,424 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,888 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.677%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 21:00 UTC, and Saturday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 21:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 21:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Saturday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Saturday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video80% of posts+111%+108% to +115%34K
Outbound link38% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 80% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 38% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 171 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 10, 202614x their median

    BEM-VINDO À FAMÍLIA BOTAFOGO, ZIYECH! 🤍🖤 #ZiyechÉBOTAFOGO https://t.co/W3sz6V5xHF

    11K1.3K105150275K viewsView on X
  • Sep 12, 20269.6x their median

    Seja muito bem-vindo à sua nova casa, Hakim Ziyech! 🏟️🧙 #VamosBOTAFOGO https://t.co/QBpQE9fKs5

    7.7K601113761.3M viewsView on X
  • Sep 10, 20268.9x their median

    Do Marrocos para o BOTAFOGO 🇲🇦⭐️ O brilho da Estrela Solitária atravessou continentes e conduziu Ziyech ao Glorioso! Mares e deserto testemunham a força de D’Alva e a união de duas histórias em uma estrela! ⚽️🫱🏾‍🫲🏽 ##ZiyechÉBotafogo https://t.co/kdSrmb98MP

    6.5K1.1K164137268K viewsView on X
  • Oct 15, 20267.9x their median

    VAMOS JUNTOS! 🔥🏟️ Somos 1️⃣3️⃣ mil botafoguenses confirmados no jogo de sábado. Aproveite a grande PROMOÇÃO e garanta o seu lugar a partir de R$10! 🎫 TODOS os sócios @Camisa7Botafogo têm check-in grátis nos setores Leste Superior e Norte 7️⃣ #VamosBOTAFOGO https://t.co/B4fKSwJcz4

    5.8K571359330109K viewsView on X
  • Aug 26, 20267.4x their median

    O DIA VAI RAIAR NOVAMENTE 🔥☀️ Seja bem-vindo de volta à sua casa, Tiquinho Soares! A Família Botafogo te espera! 🏟️⚽ #VamosBOTAFOGO https://t.co/dnlxcCyxVn

    5.2K779259345388K viewsView on X
  • Sep 9, 20267.4x their median

    Hakim Ziyech desembarca no Aeroporto do Galeão recepcionado pela torcida alvinegra. Meia-atacante chega ao Rio para acertar detalhes contratuais e assinar com o Botafogo após aprovação nos exames. #BFR 📸 Vitor Silva / BFR https://t.co/x7xcRs0W03

    5.9K5768070205K viewsView on X
  • Oct 19, 20266.8x their median

    Um escolhido para sempre! ☄️🔥🖤🤍 #BFR https://t.co/4nGJr5izf1

    5.4K594726146K viewsView on X
  • Aug 18, 20266.7x their median

    Franclim Carvalho não é mais o técnico do Botafogo; Clube define novos profissionais da comissão técnica permanente O Botafogo informa que Franclim Carvalho não é mais o técnico da equipe principal de futebol. A decisão foi comunicada ao profissional nesta terça-feira (18). Também deixam o Clube os auxiliares Luís Felipe e Mauro Moderno, o preparador físico Fábio Monteiro e o preparador de goleiros Ricardo Matos. O Botafogo agradece a Franclim e aos demais profissionais pelos serviços prestados e deseja sucesso em seus próximos desafios. Rodrigo Bellão, atual treinador da equipe Sub-20, assumirá interinamente a equipe e será o comandante no próximo compromisso, diante do Cienciano, pelo duelo de volta das oitavas de final da CONMEBOL Sul-Americana. Adicionalmente, o Botafogo irá estruturar uma nova configuração em sua comissão técnica permanente. Paulo Bonamigo, profissional com ampla experiência no futebol brasileiro e que comandou o Botafogo em 2004, assume o cargo de Coordenador Técnico. Ronaldo Torres, preparador físico com passagens vitoriosas pelo futebol brasileiro, incluindo os títulos do Campeonato Brasileiro com o Botafogo, em 1995, e com o Fluminense, em 2010, será o responsável pela Preparação Física. Marcelo Salles, conhecido como “Fera”, profissional que iniciou sua trajetória no Botafogo e reúne experiências como auxiliar técnico em grandes clubes do futebol brasileiro, assume o cargo de Auxiliar Técnico permanente do Clube. Os novos profissionais se juntam a Rodrigo Bellão e aos demais integrantes da comissão técnica na preparação da equipe.

    4.4K389809384550K viewsView on X
  • Aug 30, 20266.7x their median

    Fim de jogo.

    3.4K5561.7K353280K viewsView on X
  • Oct 1, 20266.4x their median

    O MAIS BONITO ENTRE TODOS OS ESCUDOS DO MUNDO ⭐️🫀 #BFR https://t.co/221kaEU9Dx

    4.9K771322644K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#vamosbotafogo#bfr#cfcxbot#botxvas#botxcha

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 890 interactions against 1.3M followers, an engagement rate of 0.07%. Measured over 290 original posts, its engagement rate beats 65% of 20,182 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 13K times each, and 6.64% of those impressions turn into an interaction. That is about 1.05% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 11 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 21:00 UTC, and Saturday is the busiest day of the week. Of the 290 posts sampled, 80% carry an image or video, 5% are part of a thread and 38% link out. The account's strongest tracked post pulled 12K interactions, about 14x its own typical post. Recurring topics include #vamosbotafogo, #bfr, #cfcxbot.

What is Botafogo F.R.'s engagement rate on X?
Botafogo F.R. (@Botafogo) has an engagement rate of 0.07%, based on the median interactions across 290 original posts from the last 30 days against 1,275,097 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.07%, Botafogo F.R. sits above the 25th percentile of the 204,424 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @Botafogo have real engagement?
Its engagement rate beats 65% of the tracked X accounts closest to it in follower count (20,182 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @Botafogo post?
Most posts go out around 21:00 UTC, and Saturday is its busiest day, at roughly 11.03 posts per day across the measured window.

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