Back to @Bollyhungama's profile

BollyHungama engagement report

@Bollyhungama - 1.9M followers on X

Measured over 920 original posts from a 30-day window, last computed on October 8, 2026.

Engagement

Per follower
0.002%
of 1.9M followers
Per impression
0.609%
5.3K views on a typical post
Reach
0.28%
of its followers see a post
Typical post
32
interactions (median)
Saved
0.019%
1 bookmarks on a typical post
Posting rate
30.97/day
active 103% of days
Peak time
12:00 UTC
Wednesday

A typical post picks up 32 interactions against 1.9M followers, an engagement rate of 0.002%. Posts are seen about 5.3K times each, and 0.609% of those impressions turn into an interaction. That is about 0.275% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 31 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 12:00 UTC, and Wednesday is the busiest day of the week. Of the 920 posts sampled, 15% carry an image or video and 85% link out. The account's strongest tracked post pulled 2.1K interactions, about 66x its own typical post. Recurring topics include #biggboss20, #ajaydevgn, #drishyamtheconclusion.

Measured over 920 original posts from a 30-day window, last computed on October 8, 2026. Recurring tags: #biggboss20, #ajaydevgn, #drishyamtheconclusion.

Where this sits in the catalog

At 0.002%, BollyHungama sits below the 10th percentile of the 156,282 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.022%.

p100.003%
p250.022%
p50 (median)0.127%
p750.604%
p902.32%
p9983.1%
Engagement rate as a share of followers, across the 156,282 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 25,969 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.003%
25th percentile0.022%
50th percentile0.127%
75th percentile0.604%
90th percentile2.32%
99th percentile83.1%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 12:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 12:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 12:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video15% of posts+111%+108% to +115%34K
Outbound link85% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 15% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 85% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 228 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 21, 202666x their median

    🚨 TOXIC ADVANCE BOOKING EXPLODES! 🚨 @TheNameIsYash #Toxic sells 30,000 tickets in just 6 HOURS across #PVRINOX & #Cinepolis! πŸ”₯ Hindi opening now tracking at β‚Ή45-55 cr β€” with the 2nd biggest advance of 2026 after #Dhurandhar2. A Kannada-origin standalone film matching franchise giants. πŸ‘€ #Yash is coming. πŸ’₯ https://t.co/gQ0bD43h1J

    1.7K356141979K viewsView on X
  • Aug 27, 202665x their median

    #Toxic headed to emerge a BIG DISASTER!πŸ‘€πŸ“‰ The #Yash starrer records a 70% drop in India on Day 2 Is this just a temporary dip, or is Toxic heading towards a disastrous run? πŸŽ¬πŸ‘‡ https://t.co/5ueTBHXkGb

    1.7K286431687K viewsView on X
  • Aug 28, 202652x their median

    The #𝘚𝘒𝘭𝘒𝘒𝘳 fever has reached Raksha Bandhan! πŸ‘€ Rakhis featuring the iconic π˜’π˜©π˜’π˜―π˜΄π˜’π˜’π˜³ seal are gaining attention among #Prabhas fans ahead of #π˜šπ˜’π˜­π˜’π˜’π˜³π˜—π˜’π˜³π˜΅2. Would you wear a Khansaar seal Rakhi for your sibling? ❀️ https://t.co/ZRNbMASiR8

    1.3K3908518K viewsView on X
  • Sep 19, 202647x their median

    SAVAGE πŸ”₯πŸ”₯πŸ”₯ #SalmanKhan roars and rips apart trolls commenting about his fitness πŸ’ͺ #BiggBoss20 https://t.co/L74hKRrjb9

    1.3K16719545K viewsView on X
  • Aug 31, 202645x their median

    Rs. 118 cr. on Day 1, Rs. 7 cr. on Monday 😳πŸ”₯ #Toxic has suffered a staggering drop in India and is now being labelled a DISASTER of EPIC PROPORTIONS https://t.co/CjRJyedZBY

    1.2K16520445K viewsView on X
  • Sep 23, 202644x their median

    β€œ#Prabhas was born to be a superstar and he also knows it.” #KajalAggarwal has some big praise for her #Darling co-star. πŸ‘€ https://t.co/xZmdcbJ5ir

    1.1K2623220K viewsView on X
  • Sep 6, 202642x their median

    β‚Ή200 CR OTT deal? ❌ β‚Ή30 CR reality? 😳 #Toxic’s theatrical disaster has now seemingly spilled onto the OTT market, with digital rights still reportedly unsold. Was Toxic one of the biggest miscalculations in recent Kannada cinema? https://t.co/TgzW2Eu3dO

    9812506660300K viewsView on X
  • Sep 24, 202641x their median

    SCOOP: #SalmanKhan’s #Monster lands a MONSTROUS Rs. 100 crore deal! πŸ”₯πŸ’° PVR INOX bags the All India distribution rights for the film. What do you make of this massive deal for Monster? πŸ‘€πŸŽ¬πŸ‘‡ https://t.co/RnOR8QHB5L

    1.1K1782631139K viewsView on X
  • Sep 4, 202639x their median

    🚨 TOXIC’s English release is turning into a box-office disaster! Despite the hype around @TheNameIsYash , the English version has managed to sell just 450 tickets across India, collecting a shocking β‚Ή1.40 LAKH on Day 1. Was releasing Toxic in English a mistake? πŸ‘€ https://t.co/9BwmkPggvF #Toxic #Yash #BoxOffice

    999147732274K viewsView on X
  • Sep 14, 202635x their median

    #SalmanKhan gets ready to welcome Bappa #GanpatiBappaMorya https://t.co/sXMSWFtjN2

    96112816750K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#biggboss20#ajaydevgn#drishyamtheconclusion#shahrukhkhan#salmankhan

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

Buy or sell Twitter (X) accounts - escrow-protected

PlayerSells is an escrow marketplace for Twitter (X) accounts. Every deal is protected, with no middleman risk.

Reading these numbers

A typical post picks up 32 interactions against 1.9M followers, an engagement rate of 0.002%. Posts are seen about 5.3K times each, and 0.609% of those impressions turn into an interaction. That is about 0.275% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 31 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 12:00 UTC, and Wednesday is the busiest day of the week. Of the 920 posts sampled, 15% carry an image or video and 85% link out. The account's strongest tracked post pulled 2.1K interactions, about 66x its own typical post. Recurring topics include #biggboss20, #ajaydevgn, #drishyamtheconclusion.

What is BollyHungama's engagement rate on X?
BollyHungama (@Bollyhungama) has an engagement rate of 0.002%, based on the median interactions across 920 original posts from the last 30 days against 1,908,805 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.002%, BollyHungama sits below the 10th percentile of the 156,282 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @Bollyhungama have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @Bollyhungama post?
Most posts go out around 12:00 UTC, and Wednesday is its busiest day, at roughly 30.97 posts per day across the measured window.

Keep going