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Binance Wallet engagement report

@BinanceWallet - 2.8M followers on X

Measured over 95 original posts from a 30-day window, last computed on October 25, 2026.

Engagement

Middle of its size range
Per follower
0.005%
of 2.8M followers
Per impression
0.262%
57K views on a typical post
Reach
2.02%
of its followers see a post
Typical post
150
interactions (median)
Saved
0.004%
2 bookmarks on a typical post
Posting rate
5.73/day
active 93% of days
Peak time
11:00 UTC
Wednesday

A typical post picks up 150 interactions against 2.8M followers, an engagement rate of 0.005%. Measured over 95 original posts, its engagement rate beats 26% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 57K times each, and 0.262% of those impressions turn into an interaction. That is about 2.02% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 5.7 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 11:00 UTC, and Wednesday is the busiest day of the week. Of the 95 posts sampled, 95% carry an image or video, 42% are part of a thread and 52% link out. The account's strongest tracked post pulled 2.9K interactions, about 19x its own typical post. Recurring topics include #binance, #binancewallet, #legendsassemble.

Measured over 95 original posts from a 30-day window, last computed on October 25, 2026. Recurring tags: #binance, #binancewallet, #legendsassemble.

Compared with accounts its own size

Binance Wallet's engagement rate beats 26% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 19% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.005%, Binance Wallet sits above the 10th percentile of the 204,491 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.143%
p750.677%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,491 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,891 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.677%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 11:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 11:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 11:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video95% of posts+111%+108% to +115%34K
Outbound link52% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 95% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 52% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 376 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Oct 21, 202619x their median

    🪪 Binance Wallet “My Agent ID” Story Campaign Is Live! Your Agent ID is your unique identity in the AI agent world. 🤖 What’s the story behind your Agent ID? Why did you choose this name, and how would you use your Agentic Wallet? Share your ideas and creativity with us! How to participate: 1️⃣ Follow @BinanceWallet and @binancezh, and create your Agent ID. 2️⃣ Share a screenshot of your Agent ID with your story on X, using the hashtag #MyAgentID. 3️⃣ Submit your post link and the required details: https://t.co/8D28lmPrIA 🎁 Most Creative Stories: 10 winners will share a 3 BNB prize pool. 🎉 Lucky Draw: 10 winners will share a 1 BNB prize pool. ⏰ Deadline: October 31, 16:00 (UTC) 👇 Share your story with us in the comments!

    1.3K676732182121K viewsView on X
  • Sep 14, 202615x their median

    Binance Wallet 🤝 Arc @arc will be live on Binance Wallet from day one! Get your wallet ready. Stay tuned! https://t.co/eXQJH0sGyo

    1.7K200214147213K viewsView on X
  • Jul 24, 202612x their median

    🚀 Try Binance Wallet Tokenized Securities and Share Your Beginner Trading Tips! Have you tried trading tokenized securities on #Binance Wallet? Share your beginner guide, feature recommendations, trading experience, or product feedback to help more users better understand and use tokenized securities. How to participate: 1️⃣ Try trading tokenized securities on Binance Wallet 2️⃣ Like, follow, and repost this post, then publish your guide, trading experience, or product feedback 3️⃣ Submit your X post link: https://t.co/82Boo7MEtf 🎁 10 high-quality content creators will be selected to share 1 BNB! ⏰ Deadline: August 3, 15:59 UTC

    755490398146159K viewsView on X
  • Aug 26, 202612x their median

    🐱 New Cat Meme list — now live on Binance Wallet. Cat-themed memes are gaining strong momentum across multiple chains, so this new list aggregates the trending cat memecoins in one place — helping you spot the movers quickly. Where to find it: Binance Wallet Homepage > Market Focus > Cat Meme card. Explore now 👇 https://t.co/3GJzLs3J8D

    961205475127325K viewsView on X
  • Feb 4, 20269.1x their median

    Get ready to join the Booster Program with @opinionlabsxyz on #BinanceWallet ! 📅 Booster Program Start Time: February 6, 2026 03:00 UTC 🎯 Eligible users need sufficient Binance Alpha Points to participate 🎁 5,000,000 OPN will be available in Booster Program ⚠️ Important Note: Tokens from the Booster Program are subject to a lock-up period set by the project team. Please make sure you understand the risks before participating. 👉Check for details: https://t.co/Xm8Lp7llTU

    75062914256999K viewsView on X
  • Sep 21, 202610x their median

    🚀Join us live on Binance Discord with @Leonard_Aster and Binance Wallet team! 🗓 Thursday, Sept 24 · 1 PM UTC Share your questions & Win SWAG: ✅ Follow @Aster_DEX + @BinanceWallet ✅ Like + Repost this post ✅ Comment your question for the AMA Top 3 questions announced during the AMA will win Binance & Aster SWAG 🎁 📍https://t.co/Y6b5HL4hNW

    7942614232869K viewsView on X
  • Sep 18, 20269.3x their median

    ⚽ The soccer season is in full swing! What's your soccer story? Share yours for a chance to win rewards! How to participate: 1️⃣ Follow @BinanceWallet 2️⃣ Quote-retweet this post with your soccer story. Any format, any angle, as long as it's about soccer. 3️⃣ Submit your post link here: https://t.co/f6rn1tuqJ8 ⏰ Campaign Deadline: September 30, 00:00 (UTC) 🎁 20 winners will each receive a 50 USDT trial voucher for soccer markets. Ready for more soccer action? The Soccer PnL campaign is now live — join now 👇 https://t.co/4AiYUVNAfZ

    586332177296131K viewsView on X
  • Sep 17, 20268.6x their median

    Have you bridged to Arc yet? ⚡️ Try Arc on Binance Wallet and share your experience — 1,000 USDC in rewards up for grabs. How to participate 👇 1️⃣ Visit Arc Hub and pick any of the following activities: • Get funded: bridge from any chain or buy with your Exchange balance • Trade: buy or sell trending meme tokens or tokenized assets on Arc • DeFi: provide liquidity on Uniswap V3/V4 or other DeFi protocols on Arc 2️⃣ Retweet with your experience screenshot + feedback, include #ArcOnBinanceWallet 3️⃣ Submit your UID + post link: https://t.co/vPe2S3hSrx 🎁 20 high-quality content creators will be selected to share 1,000 USDC in rewards! ⏰ Campaign Deadline: September 30, 00:00 (UTC)

    583293218192133K viewsView on X
  • Sep 3, 20268.1x their median

    🔔 Pons (PONS) and FLORK (FLORK) were added to Binance Alpha on September 2, 2026. Pons is available on Binance Alpha 1.0 only. Users can now trade both tokens on Binance Alpha as set out above using market and limit orders. https://t.co/MIyjevwnFr

    86714214358192K viewsView on X
  • Sep 20, 20267.4x their median

    Introducing Pre-Access campaigns, hosted by @PancakeSwap. 🧵 Get indirect exposure to popular companies before they potentially go public. Available through Binance Wallet. First project revealed soon. FAQ: https://t.co/p6diDxmnm1 Keep reading 👇 https://t.co/M075rA03QV

    684120118183777K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#binance#binancewallet#legendsassemble#哭哭马

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 150 interactions against 2.8M followers, an engagement rate of 0.005%. Measured over 95 original posts, its engagement rate beats 26% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 57K times each, and 0.262% of those impressions turn into an interaction. That is about 2.02% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 5.7 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 11:00 UTC, and Wednesday is the busiest day of the week. Of the 95 posts sampled, 95% carry an image or video, 42% are part of a thread and 52% link out. The account's strongest tracked post pulled 2.9K interactions, about 19x its own typical post. Recurring topics include #binance, #binancewallet, #legendsassemble.

What is Binance Wallet's engagement rate on X?
Binance Wallet (@BinanceWallet) has an engagement rate of 0.005%, based on the median interactions across 95 original posts from the last 30 days against 2,836,071 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.005%, Binance Wallet sits above the 10th percentile of the 204,491 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @BinanceWallet have real engagement?
Its engagement rate beats 26% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @BinanceWallet post?
Most posts go out around 11:00 UTC, and Wednesday is its busiest day, at roughly 5.73 posts per day across the measured window.

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