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Binance.US ๐Ÿ‡บ๐Ÿ‡ธ engagement report

@BinanceUS - 557K followers on X

Measured over 16 original posts from a 30-day window, last computed on August 27, 2026.

Engagement

Middle of its size range
Per follower
0.024%
of 557K followers
Per impression
0.654%
20K views on a typical post
Reach
3.59%
of its followers see a post
Typical post
131
interactions (median)
Saved
0.015%
3 bookmarks on a typical post
Posting rate
0.7/day
active 43% of days
Peak time
17:00 UTC
Thursday

A typical post picks up 131 interactions against 557K followers, an engagement rate of 0.024%. Measured over 16 original posts, its engagement rate beats 46% of 3,791 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 20K times each, and 0.654% of those impressions turn into an interaction. That is about 3.59% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.7 post a day over the last 30 days, though only 43% of days saw any activity at all. Most posts go out around 17:00 UTC, and Thursday is the busiest day of the week. Of the 16 posts sampled, 50% carry an image or video and 69% link out. The account's strongest tracked post pulled 555 interactions, about 4.2x its own typical post.

Measured over 16 original posts from a 30-day window, last computed on August 27, 2026.

Compared with accounts its own size

Binance.US ๐Ÿ‡บ๐Ÿ‡ธ's engagement rate beats 46% of the tracked X accounts closest to it in follower count (3,791 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 41% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.024%, Binance.US ๐Ÿ‡บ๐Ÿ‡ธ sits above the 25th percentile of the 36,654 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.08%.

p100.002%
p250.012%
p50 (median)0.08%
p750.433%
p902.10%
p99160.5%
Engagement rate as a share of followers, across the 36,654 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,977 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.433%
90th percentile2.10%
99th percentile160.5%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 17:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 17:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 17:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%61K
09:00 UTC-3%70K
10:00 UTC-2%72K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%94K
14:00 UTC-4%97K
15:00 UTC-2%101K
16:00 UTC-3%98K
17:00 UTC-2%91K
18:00 UTC-1%85K
19:00 UTC-1%80K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-1%57K
23:00 UTC-2%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%231K
Monday0%288K
Tuesday-2%278K
Wednesday-1%251K
Thursday-1%245K
Friday-3%253K
Saturday+3%227K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Jul 16, 20264.2x their median

    NEWS: The President is meeting with Senators today to address the Crypto Clarity Act. ๐Ÿ‡บ๐Ÿ‡ธ

    4764033635K viewsView on X
  • Jul 3, 20263.6x their median

    me when I go home to see my parents for fourth of july weekend ๐Ÿ‡บ๐Ÿ‡ธ https://t.co/uNNAyvKr4H

    29954784359K viewsView on X
  • Jul 27, 20263.4x their median

    bull-posting even when on vacation ๐Ÿ–๏ธ https://t.co/kQAl7nCfL7

    255271145141K viewsView on X
  • Jul 16, 20263.4x their median

    Deposits for $VELO are now open on @BinanceUS! Trading on the VELO/USDT pair will begin on July 16 at 9 p.m. PDT @veloprotocol gives institutions with compliant FX settlement and users low-cost remittances that turn stablecoins into local currency. ๐Ÿ‘‰ https://t.co/LQsJaxHKQG

    303943215103K viewsView on X
  • Jul 17, 20263.2x their median

    Trading for $VELO is now live on https://t.co/AZwoBOh0gq! Whatโ€™s new: ๐Ÿ”ธ Trading is available on the VELO/USDT pair ๐Ÿ”ธ Deposit or Withdraw VELO via the BSC network Learn more: https://t.co/LQsJaxHKQG

    3226529528K viewsView on X
  • Jul 1, 20263.0x their median

    It's the last 24 hours to get your share of ~$100K $WOJAK in the @WojakCTO Boost event! ๐ŸŽ† Boost your assets and earn rewards: https://t.co/MfU9os6SaR https://t.co/VP5wmiR8Xz

    2726264123K viewsView on X
  • Aug 7, 20262.7x their median

    We're live with @worldofdypians! https://t.co/7FfyO0liXo

    19113135242K viewsView on X
  • Jul 9, 20262.5x their median

    $HBAR staking is now live on @BinanceUS! ๐Ÿ”ถ Enjoy monthly rewards ๐Ÿ”ถ Start earning with ease ๐Ÿ”ถ Request to unstake anytime Start staking your @hedera now โคต๏ธ

    20966361564K viewsView on X
  • Jul 5, 20262.2x their median

    declaring independence for 250 years ๐Ÿฆ… Happy 4th of July ๐Ÿ‡บ๐Ÿ‡ธ https://t.co/wxUj6kQhWI

    1982166424K viewsView on X
  • Aug 5, 20262.2x their median

    Deposits for $GRAM are now open on @BinanceUS with staking coming soon! Trading on the GRAM/USDT pair will begin on Aug 6 at 7 a.m. EDT. $GRAM is the native token of @ton_blockchain, an L1 blockchain integrated with Telegram's vast ecosystem. ๐Ÿ‘‰ https://t.co/y2LCjLEt6T

    18640441827K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 131 interactions against 557K followers, an engagement rate of 0.024%. Measured over 16 original posts, its engagement rate beats 46% of 3,791 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 20K times each, and 0.654% of those impressions turn into an interaction. That is about 3.59% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.7 post a day over the last 30 days, though only 43% of days saw any activity at all. Most posts go out around 17:00 UTC, and Thursday is the busiest day of the week. Of the 16 posts sampled, 50% carry an image or video and 69% link out. The account's strongest tracked post pulled 555 interactions, about 4.2x its own typical post.

What is Binance.US ๐Ÿ‡บ๐Ÿ‡ธ's engagement rate on X?
Binance.US ๐Ÿ‡บ๐Ÿ‡ธ (@BinanceUS) has an engagement rate of 0.024%, based on the median interactions across 16 original posts from the last 30 days against 557,221 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.024%, Binance.US ๐Ÿ‡บ๐Ÿ‡ธ sits above the 25th percentile of the 36,654 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @BinanceUS have real engagement?
Its engagement rate beats 46% of the tracked X accounts closest to it in follower count (3,791 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @BinanceUS post?
Most posts go out around 17:00 UTC, and Thursday is its busiest day, at roughly 0.7 posts per day across the measured window.

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