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Binance Latinoamérica engagement report

@BinanceLATAM - 377K followers on X

Measured over 59 original posts from a 30-day window, last computed on September 1, 2026.

Engagement

Bottom quarter for its size
Per follower
0.011%
of 377K followers
Per impression
0.365%
11K views on a typical post
Reach
2.91%
of its followers see a post
Typical post
40
interactions (median)
Saved
0.009%
1 bookmarks on a typical post
Posting rate
1.97/day
active 93% of days
Peak time
18:00 UTC
Tuesday

A typical post picks up 40 interactions against 377K followers, an engagement rate of 0.011%. Measured over 59 original posts, its engagement rate beats 20% of 3,899 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 11K times each, and 0.365% of those impressions turn into an interaction. That is about 2.91% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 18:00 UTC, and Tuesday is the busiest day of the week. Of the 59 posts sampled, 63% carry an image or video. The account's strongest tracked post pulled 335 interactions, about 8.4x its own typical post. Recurring topics include #binancelatam, #binancebo, #binanceco.

Measured over 59 original posts from a 30-day window, last computed on September 1, 2026. Recurring tags: #binancelatam, #binancebo, #binanceco.

Compared with accounts its own size

Binance Latinoamérica's engagement rate beats 20% of the tracked X accounts closest to it in follower count (3,899 accounts, accounts of similar size (decile 6 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 20% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.011%, Binance Latinoamérica sits above the 10th percentile of the 37,701 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.081%
p750.439%
p902.10%
p99156.3%
Engagement rate as a share of followers, across the 37,701 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 104,204 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.081%
75th percentile0.439%
90th percentile2.10%
99th percentile156.3%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 18:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 18:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 18:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%53K
01:00 UTC-2%53K
02:00 UTC-3%52K
03:00 UTC-4%55K
04:00 UTC-6%44K
05:00 UTC-4%43K
06:00 UTC-4%50K
07:00 UTC-5%54K
08:00 UTC-4%63K
09:00 UTC-3%72K
10:00 UTC-2%75K
11:00 UTC-3%81K
12:00 UTC-2%90K
13:00 UTC-2%98K
14:00 UTC-3%101K
15:00 UTC-2%105K
16:00 UTC-4%102K
17:00 UTC-3%95K
18:00 UTC-1%88K
19:00 UTC-2%83K
20:00 UTC-1%77K
21:00 UTC-1%69K
22:00 UTC-2%60K
23:00 UTC-2%53K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%238K
Monday0%302K
Tuesday-3%302K
Wednesday-1%257K
Thursday-2%250K
Friday-3%259K
Saturday+3%233K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 12, 20268.4x their median

    🇨🇴Solidaridad y apoyo para nuestra comunidad en Colombia Desde Binance queremos expresar nuestra más sincera solidaridad con toda la comunidad colombiana tras el reciente terremoto. Para apoyar a quienes más lo necesitan en estos momentos, hemos activado las siguientes medidas: ✅ Fondo de emergencia de 650,000 dólares en vouchers de 20 USDT Los usuarios afectados que cumplan con los requisitos recibirán un Token Voucher de 20 USDT. ✅ Cero comisiones en P2P Las transacciones P2P en Colombia, para los pares COP, estarán libres de comisiones hasta el 18 de agosto de 2026 (23:59 UTC-3), tanto para makers como para takers. Colombia es parte de nuestra gran familia. Hoy más que nunca, estamos con ustedes. Más información https://t.co/md4lPJOMLW

    2685211418K viewsView on X
  • Aug 17, 20262.5x their median

    El próximo destino ya nos está esperando 🌎 ¿A dónde creen que vamos ahora? https://t.co/9JpUdoSMnb

    9128011K viewsView on X
  • Aug 5, 20262.4x their median

    La seguridad en las Criptos, CAMBIÓ! #BinanceLatam https://t.co/p2eDzckfpL

    78116214K viewsView on X
  • Aug 10, 20262.3x their median

    🚀 ¡Binance Lite Loan ya está aquí! Solicita hasta 1,000 USD directamente desde la app de Binance y conoce esta nueva funcionalidad. Descubre más. #BinanceLatam https://t.co/Qqh8uxxmCO

    76106014K viewsView on X
  • Aug 13, 20262.2x their median

    🚨 Cuidado con los falsos giveaways Hay muchos scammers que usan los logos de Binance como foto de perfil y que te prometen rendimientos en cripto al instante. Ya sabes. “Envíanos cierta cantidad de cripto y te devolvemos el doble.” Es una estafa clásica del ecosistema. Mucho cuidado, mantén tus #CriptosSeguras

    67128215K viewsView on X
  • Aug 13, 20262.0x their median

    https://t.co/0mQ5j0QztH

    6755414K viewsView on X
  • Aug 19, 20261.9x their median

    ⚡ Mantente hidratado y listo para la siguiente oportunidad. https://t.co/XwsXvbkt7R

    653918.1K viewsView on X
  • Aug 12, 20261.6x their median

    Llevamos el espíritu cripto hasta las alturas 🏔️ 🇵🇪 https://t.co/FhfePcNhe9

    5925010K viewsView on X
  • Aug 5, 20261.6x their median

    También se vale desconectarse un rato... y vestirse bien en el intento 😎 https://t.co/44Q5CaRGHY

    5538013K viewsView on X
  • Aug 6, 20261.6x their median

    ⚠️ No hagas login a tu cuenta de Binance desde computadoras públicas o compartidas. Siempre usa tus dispositivos propios. #CriptosSeguras

    5663013K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#binancelatam#binancebo#binanceco#criptosseguras#sábadodetokens

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 40 interactions against 377K followers, an engagement rate of 0.011%. Measured over 59 original posts, its engagement rate beats 20% of 3,899 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 11K times each, and 0.365% of those impressions turn into an interaction. That is about 2.91% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 18:00 UTC, and Tuesday is the busiest day of the week. Of the 59 posts sampled, 63% carry an image or video. The account's strongest tracked post pulled 335 interactions, about 8.4x its own typical post. Recurring topics include #binancelatam, #binancebo, #binanceco.

What is Binance Latinoamérica's engagement rate on X?
Binance Latinoamérica (@BinanceLATAM) has an engagement rate of 0.011%, based on the median interactions across 59 original posts from the last 30 days against 377,304 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.011%, Binance Latinoamérica sits above the 10th percentile of the 37,701 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @BinanceLATAM have real engagement?
Its engagement rate beats 20% of the tracked X accounts closest to it in follower count (3,899 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @BinanceLATAM post?
Most posts go out around 18:00 UTC, and Tuesday is its busiest day, at roughly 1.97 posts per day across the measured window.

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